Harald Lesch Audience in Germany

Harald Lesch logo

Harald Lesch has an estimated audience of 468,212 people in Germany. 57.0% are female, 43.0% are male, average age 40.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: A Streetcar Named Desire (play), Progressive rock, Roaming, Salman Khan, Cyfrowy Polsat.

The average Harald Lesch fan in Germany is 40.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include A Streetcar Named Desire (play), Progressive rock, Roaming, with strongest over-indexing on A Streetcar Named Desire (play) (91.94× the country average). Demographically, the Harald Lesch audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Community Orientation, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: TV personality

Demographics of Harald Lesch fans

Demographic split for Harald Lesch audience in Germany
MetricValue
Female57.0%
Male43.0%
Average age40.5
Estimated audience size468,212

Audience persona

The typical Harald Lesch fan in Germany is more female, around 40.5 years old, with strong Community Orientation tendencies and a notable affinity for A Streetcar Named Desire (play).

Top regions in Germany

Top regions ranked by reach for Harald Lesch in Germany
RegionReachAffinity
Nordrhein-Westfalen113,1231.1×
Bayern106,6591.42×
Baden-Württemberg65,8161.03×
Niedersachsen43,5130.96×
Hessen42,4591.19×
Rheinland-Pfalz26,4841.13×
Sachsen23,1001.01×
Berlin20,3010.97×
Thüringen15,1031.27×
Schleswig-Holstein14,7490.88×
Brandenburg11,9160.82×
Sachsen-Anhalt10,3970.86×
Hamburg10,3440.98×
Mecklenburg-Vorpommern6,5290.73×
Saarland4,8390.84×
Bremen3,3090.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Harald Lesch audience
BrandAffinityCategory
A Streetcar Named Desire (play)91.94×Literature
Progressive rock2.59×Music & Radio
Roaming2.97×Technology & Electronics
Salman Khan3.89×Movies & TV
Cyfrowy Polsat3.86×Movies & TV
Oliver Kahn1.62×Sports
Ayrton Senna1.96×Sports
Bull riding2.44×Sports
Caprivi Strip3.55×
Kong, Ivory Coast3.12×Travel & Leisure
FilGoal3.32×Sports
Parma1.65×Travel & Leisure
Opposition (politics)1.79×Politics & Society
Catania2.57×Travel & Leisure
Umut Bulut4.38×Sports
Milenio3.36×News
Geodesy2.37×Business & Career
Anna Lewandowska1.72×Sports
Kingdom of Judah1.91×Politics & Society
Univision1.65×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Harald Lesch audience
TraitClusterScore
Community OrientationOPEN1.69
MindfulnessBALANCE1.39
SustainabilityBALANCE1.32
PatriotismCONSERVATISM1.19
Urban LifestyleOPEN1.1
Early Adopter MentalityPOWER1.09

Worldwide distribution

Worldwide audience distribution share by country for Harald Lesch
CountryShare
Germany86.0%
Austria5.2%
Switzerland3.9%

See Harald Lesch audiences in other countries

More TV personality audiences in Germany

Frequently asked questions

How many fans does Harald Lesch have in Germany?

Harald Lesch has an estimated audience of 468,212 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Harald Lesch fans?

57.0% of Harald Lesch fans are female, 43.0% are male, with an average age of 40.5 years.

Which brands do Harald Lesch fans like most?

Harald Lesch fans show strongest brand affinity for A Streetcar Named Desire (play) (91.94×), Progressive rock (2.59×), and Roaming (2.97×) over the country average.

Where do Harald Lesch fans live in Germany?

Harald Lesch fans in Germany are most concentrated in Nordrhein-Westfalen (reach 113,123), Bayern (reach 106,659), and Baden-Württemberg (reach 65,816). These three regions account for the largest share of the active audience.

What other brands do Harald Lesch fans also like?

Beyond Harald Lesch itself, the audience over-indexes on Progressive rock (2.59×), Roaming (2.97×), Salman Khan (3.89×), and Cyfrowy Polsat (3.86×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Harald Lesch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.