Rascasse Audience Intelligence

Harald Lesch Audience in Germany

A data profile of the people who buy, follow and care about Harald Lesch in Germany — modelled from more than twelve digital signal sources. Harald Lesch has an estimated audience of 557,214 people in Germany.

The average Harald Lesch fan in Germany is 41.9 years old, balanced, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Richard David Precht, Der Tagesspiegel, ZDF, with strongest over-indexing on Richard David Precht (131.2× the country average).

Demographically, the Harald Lesch audience skews balanced with an average age of 41.9, and over-indexes on personality traits such as Community Orientation, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Harald Lesch fan in Germany is balanced, around 41.9 years old, with strong Community Orientation tendencies and a notable affinity for Richard David Precht.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Harald Lesch profile in Germany.

Audience size
557K
in Germany
Gender
50.7%
49.3% male
Age
41.9
average years
Country rank
#10772
Person in Germany
Fig. 01

Search interest · 12-month trend

+46%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Harald Lesch fans

50.7% are female, 49.3% are male, average age 41.9.

Fig. 02

Gender split

50.7%
Female
49.3%
Male
Demographic split for Harald Lesch audience in Germany
MetricValue
Female50.7%
Male49.3%
Average age41.9
Estimated audience size557,214
Fig. 03

Age distribution

Ø 41.9
average years
Age distribution of the Harald Lesch audience in Germany
Age bracketShare%
16-1911%
20-2917%
30-3924%
40-4928%
50+20%
Fig. 04

Worldwide distribution

86.7%

of the worldwide Harald Lesch audience comes from Germany.

Worldwide audience distribution share by country for Harald Lesch
CountryShare
Germany86.7%
Austria5.5%
Switzerland3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Harald Lesch audience in Germany is strongest.

Fig. 05

Top regions by affinity

Harald Lesch fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~100K1.41×
02Thüringen~20K1.36×
03Hessen~40K1.16×
04Rheinland-Pfalz~30K1.08×
05Nordrhein-Westfalen~100K1.03×
06Baden-Württemberg~70K1.02×
07Sachsen~30K1.02×
08Niedersachsen~50K0.94×
09Hamburg~10K0.94×
10Berlin~20K0.93×
11Saarland~6K0.93×
12Sachsen-Anhalt~10K0.89×
13Schleswig-Holstein~20K0.87×
14Bremen~4K0.85×
15Brandenburg~10K0.84×
16Mecklenburg-Vorpommern~8K0.79×
Fig. 06

Affinity by region

Affinity by region — Harald Lesch, Germany
0.79×1.00×1.41×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Harald Lesch audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Harald Lesch audience
#·InterestCategoryAffinity×
01Richard David PrechtPolitics & Society131.20×
023satMovies & TV5.55×
03Anna LoosMovies & TV5.03×
04Reinhard MeyMusic & Radio4.82×
05Der TagesspiegelNews4.42×
06FC St. PauliSports4.42×
07Ina MüllerMovies & TV4.30×
08Udo LindenbergMusic & Radio3.87×
09Barbara SchönebergerMovies & TV3.79×
10Bruce SpringsteenMusic & Radio3.44×
11Herbert GrönemeyerMusic & Radio3.27×
12Junge FreiheitNews2.77×
13Markus LanzMovies & TV2.75×
14ThomannShopping2.73×
15ZDFMovies & TV2.58×
16Tour de FranceSports2.32×
17Online newspaperNews2.03×
18SportschauSports2.02×
19InnovationBusiness & Career1.78×
20PostbankBusiness & Career1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Harald Lesch audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Harald Lesch audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.44×
Convenience OrientationPREMIUM1.67×
IndividualismJOY1.62×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Harald Lesch audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.61×
TravellingTHRILL0.68×
ExtroversionTHRILL0.74×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Harald Lesch have in Germany?

Harald Lesch has an estimated audience of 557,214 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Harald Lesch fans?

50.7% of Harald Lesch fans are female, 49.3% are male, with an average age of 41.9 years.

03

Which brands do Harald Lesch fans like most?

Harald Lesch fans show strongest brand affinity for Richard David Precht (131.2×), Der Tagesspiegel (4.42×), and ZDF (2.58×) over the country average.

04

Where do Harald Lesch fans live in Germany?

Harald Lesch fans in Germany are most concentrated in Bayern (reach ~100K), Nordrhein-Westfalen (reach ~100K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Harald Lesch fans also like?

Beyond Harald Lesch itself, the audience over-indexes on Der Tagesspiegel (4.42×), ZDF (2.58×), Udo Lindenberg (3.87×), and FC St. Pauli (4.42×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Harald Lesch. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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