Reinhard Mey Audience in Germany
Reinhard Mey has an estimated audience of 2,896,411 people in Germany. 47.6% are female, 52.4% are male, average age 51.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Comedian Harmonists, Heinz Rudolf Kunze, Tagesschau, Collien Ulmen-Fernandes, Christian Ulmen.
The average Reinhard Mey fan in Germany is 51.1 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Comedian Harmonists, Heinz Rudolf Kunze, Tagesschau, with strongest over-indexing on Comedian Harmonists (85.72× the country average). Demographically, the Reinhard Mey audience skews balanced with an average age of 51.1, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Folk
Demographics of Reinhard Mey fans
| Metric | Value |
|---|---|
| Female | 47.6% |
| Male | 52.4% |
| Average age | 51.1 |
| Estimated audience size | 2,896,411 |
Audience persona
The typical Reinhard Mey fan in Germany is balanced, around 51.1 years old, with strong Tradition tendencies and a notable affinity for Comedian Harmonists.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 637,286 | 1.01× |
| Bayern | 380,254 | 0.82× |
| Baden-Württemberg | 360,577 | 0.91× |
| Niedersachsen | 314,534 | 1.12× |
| Hessen | 185,052 | 0.84× |
| Sachsen | 167,254 | 1.18× |
| Rheinland-Pfalz | 159,320 | 1.1× |
| Schleswig-Holstein | 109,338 | 1.05× |
| Berlin | 108,165 | 0.84× |
| Brandenburg | 107,492 | 1.2× |
| Sachsen-Anhalt | 90,862 | 1.21× |
| Thüringen | 90,561 | 1.23× |
| Mecklenburg-Vorpommern | 63,021 | 1.14× |
| Hamburg | 43,065 | 0.66× |
| Saarland | 37,393 | 1.05× |
| Bremen | 16,443 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Comedian Harmonists | 85.72× | Music & Radio |
| Heinz Rudolf Kunze | 23.21× | Music & Radio |
| Tagesschau | 5.39× | Movies & TV |
| Collien Ulmen-Fernandes | 5.95× | Movies & TV |
| Christian Ulmen | 6× | Movies & TV |
| Spiegel Online | 3.11× | News |
| Der Tagesspiegel | 4.66× | News |
| Konstantin Wecker | 8.76× | Music & Radio |
| Scott Kelly | 92.11× | Music & Radio |
| Markus Lanz | 4× | Movies & TV |
| Recreation | 3.1× | Travel & Leisure |
| Friedrich Merz | 3.85× | Politics & Society |
| Annette Frier | 6.79× | Movies & TV |
| Lisa Eckhart | 4.74× | Movies & TV |
| Cem Özdemir | 6.8× | Politics & Society |
| Finch | 3.07× | Music & Radio |
| Frankfurter Allgemeine Zeitung | 4.02× | News |
| Bodo Wartke | 10.2× | Music & Radio |
| Bob Dylan | 5.92× | Music & Radio |
| Harriet Herbig-Matten | 5.03× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.35 |
| Community Orientation | OPEN | 1.32 |
| Patriotism | CONSERVATISM | 1.19 |
| Convenience Orientation | PREMIUM | 1.09 |
| Healthy Lifestyle | BALANCE | 1.07 |
| Pet Ownership | JOY | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 92.0% |
| Austria | 3.9% |
| Netherlands | 1.4% |
See Reinhard Mey audiences in other countries
More Folk audiences in Germany
- Bob Dylan (1,726,547)
- Ceca (singer) (944,818)
- Kathy Kelly (818,107)
- Cat Stevens (403,238)
- Halid Bešlić (401,987)
Frequently asked questions
How many fans does Reinhard Mey have in Germany?
Reinhard Mey has an estimated audience of 2,896,411 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Reinhard Mey fans?
47.6% of Reinhard Mey fans are female, 52.4% are male, with an average age of 51.1 years.
Which brands do Reinhard Mey fans like most?
Reinhard Mey fans show strongest brand affinity for Comedian Harmonists (85.72×), Heinz Rudolf Kunze (23.21×), and Tagesschau (5.39×) over the country average.
Where do Reinhard Mey fans live in Germany?
Reinhard Mey fans in Germany are most concentrated in Nordrhein-Westfalen (reach 637,286), Bayern (reach 380,254), and Baden-Württemberg (reach 360,577). These three regions account for the largest share of the active audience.
What other brands do Reinhard Mey fans also like?
Beyond Reinhard Mey itself, the audience over-indexes on Heinz Rudolf Kunze (23.21×), Tagesschau (5.39×), Collien Ulmen-Fernandes (5.95×), and Christian Ulmen (6×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Reinhard Mey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.