A data profile of the people who buy, follow and care about Annette Frier in Germany — modelled from more than twelve digital signal sources. Annette Frier has an estimated audience of 1,978,661 people in Germany.
The average Annette Frier fan in Germany is 43.8 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen.
Top brand affinities include Barbara Schöneberger, Roland Kaiser, Michael Patrick Kelly, with strongest over-indexing on Barbara Schöneberger (13.24× the country average).
Demographically, the Annette Frier audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Convenience Orientation, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Annette Frier fan in Germany is more female, around 43.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Barbara Schöneberger.
The key figures that characterise the Annette Frier profile in Germany.
59.9% are female, 40.1% are male, average age 43.8.
| Metric | Value |
|---|---|
| Female | 59.9% |
| Male | 40.1% |
| Average age | 43.8 |
| Estimated audience size | 1,978,661 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 10% | |
| 30-39 | 23% | |
| 40-49 | 35% | |
| 50+ | 22% |
of the worldwide Annette Frier audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 90.2% |
| Austria | 5.1% |
| Switzerland | 2.7% |
Where the Annette Frier audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~60K | 1.21× | |
| 02 | Mecklenburg-Vorpommern | ~40K | 1.20× | |
| 03 | Nordrhein-Westfalen | ~500K | 1.19× | |
| 04 | Brandenburg | ~70K | 1.19× | |
| 05 | Thüringen | ~50K | 1.14× | |
| 06 | Niedersachsen | ~200K | 1.13× | |
| 07 | Schleswig-Holstein | ~70K | 1.13× | |
| 08 | Rheinland-Pfalz | ~90K | 1.05× | |
| 09 | Sachsen | ~90K | 1.05× | |
| 10 | Saarland | ~20K | 0.96× | |
| 11 | Bremen | ~10K | 0.81× | |
| 12 | Baden-Württemberg | ~200K | 0.80× | |
| 13 | Hessen | ~100K | 0.80× | |
| 14 | Berlin | ~60K | 0.79× | |
| 15 | Hamburg | ~30K | 0.79× | |
| 16 | Bayern | ~200K | 0.78× |
The strongest cross-interests of the Annette Frier audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Barbara Schöneberger | Movies & TV | 13.24× | ||
| 02 | Snap! | Music & Radio | 13.24× | ||
| 03 | Michael Patrick Kelly | Music & Radio | 10.03× | ||
| 04 | Jeanette Biedermann | Music & Radio | 8.40× | ||
| 05 | Roland Kaiser | Music & Radio | 8.28× | ||
| 06 | Udo Jürgens | Music & Radio | 7.61× | ||
| 07 | Maite Kelly | Music & Radio | 6.90× | ||
| 08 | Matthias Reim | Music & Radio | 6.80× | ||
| 09 | Reinhard Mey | Music & Radio | 6.79× | ||
| 10 | Ina Müller | Movies & TV | 6.55× | ||
| 11 | ZDF-Fernsehgarten | Movies & TV | 6.30× | ||
| 12 | Andy Borg | Music & Radio | 6.09× | ||
| 13 | Johannes Oerding | Music & Radio | 5.65× | ||
| 14 | Wolfgang Petry | Music & Radio | 5.34× | ||
| 15 | Udo Lindenberg | Music & Radio | 5.12× | ||
| 16 | Hape Kerkeling | Movies & TV | 4.95× | ||
| 17 | Peter Maffay | Music & Radio | 4.70× | ||
| 18 | Sarah Connor | Music & Radio | 4.58× | ||
| 19 | Tagesschau | Movies & TV | 2.12× | ||
| 20 | Nature | Home & Garden | 1.99× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.51× | |
| Community Orientation | OPEN | 1.47× | |
| Tradition | CONSERVATISM | 1.34× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.64× | |
| Early Adopter Mentality | POWER | 0.78× | |
| Risk Appetite | THRILL | 0.82× |
Annette Frier has an estimated audience of 1,978,661 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
59.9% of Annette Frier fans are female, 40.1% are male, with an average age of 43.8 years.
Annette Frier fans show strongest brand affinity for Barbara Schöneberger (13.24×), Roland Kaiser (8.28×), and Michael Patrick Kelly (10.03×) over the country average.
Annette Frier fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~500K), Bayern (reach ~200K), and Niedersachsen (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Annette Frier itself, the audience over-indexes on Roland Kaiser (8.28×), Michael Patrick Kelly (10.03×), Jeanette Biedermann (8.4×), and Udo Jürgens (7.61×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Annette Frier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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