Oskar Lafontaine Audience in Germany
Oskar Lafontaine has an estimated audience of 481,315 people in Germany. 29.3% are female, 70.7% are male, average age 49.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Markus Lanz, Reinhard Mey, Der Tagesspiegel, Thomas Gottschalk, Richard David Precht.
The average Oskar Lafontaine fan in Germany is 49.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Markus Lanz, Reinhard Mey, Der Tagesspiegel, with strongest over-indexing on Markus Lanz (12.19× the country average). Demographically, the Oskar Lafontaine audience skews more male with an average age of 49.4, and over-indexes on personality traits such as Community Orientation, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Person · Subtype: Politician
Demographics of Oskar Lafontaine fans
| Metric | Value |
|---|---|
| Female | 29.3% |
| Male | 70.7% |
| Average age | 49.4 |
| Estimated audience size | 481,315 |
Audience persona
The typical Oskar Lafontaine fan in Germany is more male, around 49.4 years old, with strong Community Orientation tendencies and a notable affinity for Markus Lanz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 99,436 | 0.94× |
| Bayern | 64,790 | 0.84× |
| Baden-Württemberg | 56,906 | 0.87× |
| Niedersachsen | 45,238 | 0.97× |
| Hessen | 32,015 | 0.87× |
| Sachsen | 29,139 | 1.23× |
| Rheinland-Pfalz | 23,695 | 0.98× |
| Berlin | 20,618 | 0.96× |
| Brandenburg | 16,476 | 1.1× |
| Thüringen | 15,842 | 1.29× |
| Schleswig-Holstein | 15,821 | 0.92× |
| Sachsen-Anhalt | 13,293 | 1.07× |
| Hamburg | 9,452 | 0.87× |
| Mecklenburg-Vorpommern | 9,182 | 1× |
| Saarland | 8,127 | 1.37× |
| Bremen | 2,949 | 0.72× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Markus Lanz | 12.19× | Movies & TV |
| Reinhard Mey | 13.51× | Music & Radio |
| Der Tagesspiegel | 8.23× | News |
| Thomas Gottschalk | 5.51× | Movies & TV |
| Richard David Precht | 12.74× | Politics & Society |
| Bertolt Brecht | 10.95× | Literature |
| Spiegel Online | 1.94× | News |
| Bundestag | 4.73× | Politics & Society |
| Udo Lindenberg | 4.47× | Music & Radio |
| ZDF | 2.25× | Movies & TV |
| 3. Liga | 3.26× | Sports |
| Cholesterol | 4.85× | Food & Beverages |
| Frank-Walter Steinmeier | 7× | Politics & Society |
| Solar power | 2.67× | Home & Garden |
| Renewable energy | 2.07× | Business & Career |
| Anna Loos | 4.84× | Movies & TV |
| Bob Dylan | 4.83× | Music & Radio |
| Annegret Kramp-Karrenbauer | 13.06× | Politics & Society |
| Peter Maffay | 3.34× | Music & Radio |
| Photovoltaics | 2.48× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.48 |
| Individualism | JOY | 1.59 |
| Patriotism | CONSERVATISM | 1.58 |
| Sustainability | BALANCE | 1.44 |
| Convenience Orientation | PREMIUM | 1.3 |
| Spirituality | BALANCE | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 77.1% |
| Switzerland | 6.1% |
| Austria | 6.1% |
See Oskar Lafontaine audiences in other countries
More Politician audiences in Germany
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- Annalena Baerbock (3,196,163)
- Lars Klingbeil (3,027,025)
Frequently asked questions
How many fans does Oskar Lafontaine have in Germany?
Oskar Lafontaine has an estimated audience of 481,315 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Oskar Lafontaine fans?
29.3% of Oskar Lafontaine fans are female, 70.7% are male, with an average age of 49.4 years.
Which brands do Oskar Lafontaine fans like most?
Oskar Lafontaine fans show strongest brand affinity for Markus Lanz (12.19×), Reinhard Mey (13.51×), and Der Tagesspiegel (8.23×) over the country average.
Where do Oskar Lafontaine fans live in Germany?
Oskar Lafontaine fans in Germany are most concentrated in Nordrhein-Westfalen (reach 99,436), Bayern (reach 64,790), and Baden-Württemberg (reach 56,906). These three regions account for the largest share of the active audience.
What other brands do Oskar Lafontaine fans also like?
Beyond Oskar Lafontaine itself, the audience over-indexes on Reinhard Mey (13.51×), Der Tagesspiegel (8.23×), Thomas Gottschalk (5.51×), and Richard David Precht (12.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Oskar Lafontaine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.