Frank-Walter Steinmeier Audience in Germany

Frank-Walter Steinmeier has an estimated audience of 1,014,369 people in Germany. 36.9% are female, 63.1% are male, average age 43.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Olaf Scholz, Markus Lanz, Karl Lauterbach, Independent Media Center, Government.
The average Frank-Walter Steinmeier fan in Germany is 43.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Olaf Scholz, Markus Lanz, Karl Lauterbach, with strongest over-indexing on Olaf Scholz (23.23× the country average). Demographically, the Frank-Walter Steinmeier audience skews more male with an average age of 43.9, and over-indexes on personality traits such as Community Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Person · Subtype: Politician
Demographics of Frank-Walter Steinmeier fans
| Metric | Value |
|---|---|
| Female | 36.9% |
| Male | 63.1% |
| Average age | 43.9 |
| Estimated audience size | 1,014,369 |
Audience persona
The typical Frank-Walter Steinmeier fan in Germany is more male, around 43.9 years old, with strong Community Orientation tendencies and a notable affinity for Olaf Scholz.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 232,553 | 1.05× |
| Bayern | 156,692 | 0.96× |
| Baden-Württemberg | 132,691 | 0.96× |
| Niedersachsen | 108,438 | 1.1× |
| Hessen | 75,706 | 0.98× |
| Berlin | 54,589 | 1.2× |
| Sachsen | 53,315 | 1.07× |
| Rheinland-Pfalz | 51,218 | 1.01× |
| Brandenburg | 36,602 | 1.16× |
| Schleswig-Holstein | 32,513 | 0.89× |
| Thüringen | 25,620 | 0.99× |
| Sachsen-Anhalt | 25,518 | 0.97× |
| Hamburg | 21,065 | 0.92× |
| Mecklenburg-Vorpommern | 17,387 | 0.9× |
| Saarland | 11,269 | 0.9× |
| Bremen | 8,067 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Olaf Scholz | 23.23× | Politics & Society |
| Markus Lanz | 11.68× | Movies & TV |
| Karl Lauterbach | 30.57× | Politics & Society |
| Independent Media Center | 42.1× | News |
| Government | 17.35× | Politics & Society |
| Manuela Schwesig | 30.41× | Politics & Society |
| Sigmar Gabriel | 29.15× | Politics & Society |
| Der Tagesspiegel | 7.31× | News |
| Creative Commons | 8.83× | Technology & Electronics |
| Andrea Nahles | 28.02× | Politics & Society |
| Stephan Weil | 27.14× | Politics & Society |
| Ursula von der Leyen | 9.75× | Politics & Society |
| Cicero (magazine) | 12× | News |
| Sandra Maischberger | 13.52× | Movies & TV |
| Hannelore Kraft | 32.31× | Politics & Society |
| Cem Özdemir | 9.86× | Politics & Society |
| Political science | 5.95× | Business & Career |
| Konstantin Wecker | 9.7× | Music & Radio |
| Helmut Schmidt | 8.59× | Politics & Society |
| Claudia Roth | 17.23× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 2.26 |
| Patriotism | CONSERVATISM | 2.14 |
| Sustainability | BALANCE | 1.3 |
| Spirituality | BALANCE | 1.26 |
| Tradition | CONSERVATISM | 1.26 |
| Individualism | JOY | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 68.7% |
| United States | 3.2% |
| Nigeria | 2.3% |
See Frank-Walter Steinmeier audiences in other countries
- Frank-Walter Steinmeier — United States
- Frank-Walter Steinmeier — United Kingdom
- Frank-Walter Steinmeier — France
- Frank-Walter Steinmeier — Italy
- Frank-Walter Steinmeier — Spain
- Frank-Walter Steinmeier — Brazil
- Frank-Walter Steinmeier — Japan
- Frank-Walter Steinmeier — South Korea
- Frank-Walter Steinmeier — India
More Politician audiences in Germany
- Friedrich Merz (5,955,023)
- Alice Weidel (4,603,801)
- Annalena Baerbock (3,193,946)
- Lars Klingbeil (3,027,025)
- Bärbel Bas (2,671,294)
Frequently asked questions
How many fans does Frank-Walter Steinmeier have in Germany?
Frank-Walter Steinmeier has an estimated audience of 1,014,369 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Frank-Walter Steinmeier fans?
36.9% of Frank-Walter Steinmeier fans are female, 63.1% are male, with an average age of 43.9 years.
Which brands do Frank-Walter Steinmeier fans like most?
Frank-Walter Steinmeier fans show strongest brand affinity for Olaf Scholz (23.23×), Markus Lanz (11.68×), and Karl Lauterbach (30.57×) over the country average.
Where do Frank-Walter Steinmeier fans live in Germany?
Frank-Walter Steinmeier fans in Germany are most concentrated in Nordrhein-Westfalen (reach 232,553), Bayern (reach 156,692), and Baden-Württemberg (reach 132,691). These three regions account for the largest share of the active audience.
What other brands do Frank-Walter Steinmeier fans also like?
Beyond Frank-Walter Steinmeier itself, the audience over-indexes on Markus Lanz (11.68×), Karl Lauterbach (30.57×), Independent Media Center (42.1×), and Government (17.35×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Frank-Walter Steinmeier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.