Frank-Walter Steinmeier Audience in Germany

Frank-Walter Steinmeier logo

Frank-Walter Steinmeier has an estimated audience of 1,014,369 people in Germany. 36.9% are female, 63.1% are male, average age 43.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Olaf Scholz, Markus Lanz, Karl Lauterbach, Independent Media Center, Government.

The average Frank-Walter Steinmeier fan in Germany is 43.9 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Olaf Scholz, Markus Lanz, Karl Lauterbach, with strongest over-indexing on Olaf Scholz (23.23× the country average). Demographically, the Frank-Walter Steinmeier audience skews more male with an average age of 43.9, and over-indexes on personality traits such as Community Orientation, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Frank-Walter Steinmeier fans

Demographic split for Frank-Walter Steinmeier audience in Germany
MetricValue
Female36.9%
Male63.1%
Average age43.9
Estimated audience size1,014,369

Audience persona

The typical Frank-Walter Steinmeier fan in Germany is more male, around 43.9 years old, with strong Community Orientation tendencies and a notable affinity for Olaf Scholz.

Top regions in Germany

Top regions ranked by reach for Frank-Walter Steinmeier in Germany
RegionReachAffinity
Nordrhein-Westfalen232,5531.05×
Bayern156,6920.96×
Baden-Württemberg132,6910.96×
Niedersachsen108,4381.1×
Hessen75,7060.98×
Berlin54,5891.2×
Sachsen53,3151.07×
Rheinland-Pfalz51,2181.01×
Brandenburg36,6021.16×
Schleswig-Holstein32,5130.89×
Thüringen25,6200.99×
Sachsen-Anhalt25,5180.97×
Hamburg21,0650.92×
Mecklenburg-Vorpommern17,3870.9×
Saarland11,2690.9×
Bremen8,0670.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Frank-Walter Steinmeier audience
BrandAffinityCategory
Olaf Scholz23.23×Politics & Society
Markus Lanz11.68×Movies & TV
Karl Lauterbach30.57×Politics & Society
Independent Media Center42.1×News
Government17.35×Politics & Society
Manuela Schwesig30.41×Politics & Society
Sigmar Gabriel29.15×Politics & Society
Der Tagesspiegel7.31×News
Creative Commons8.83×Technology & Electronics
Andrea Nahles28.02×Politics & Society
Stephan Weil27.14×Politics & Society
Ursula von der Leyen9.75×Politics & Society
Cicero (magazine)12×News
Sandra Maischberger13.52×Movies & TV
Hannelore Kraft32.31×Politics & Society
Cem Özdemir9.86×Politics & Society
Political science5.95×Business & Career
Konstantin Wecker9.7×Music & Radio
Helmut Schmidt8.59×Politics & Society
Claudia Roth17.23×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Frank-Walter Steinmeier audience
TraitClusterScore
Community OrientationOPEN2.26
PatriotismCONSERVATISM2.14
SustainabilityBALANCE1.3
SpiritualityBALANCE1.26
TraditionCONSERVATISM1.26
IndividualismJOY1.18

Worldwide distribution

Worldwide audience distribution share by country for Frank-Walter Steinmeier
CountryShare
Germany68.7%
United States3.2%
Nigeria2.3%

See Frank-Walter Steinmeier audiences in other countries

More Politician audiences in Germany

Frequently asked questions

How many fans does Frank-Walter Steinmeier have in Germany?

Frank-Walter Steinmeier has an estimated audience of 1,014,369 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Frank-Walter Steinmeier fans?

36.9% of Frank-Walter Steinmeier fans are female, 63.1% are male, with an average age of 43.9 years.

Which brands do Frank-Walter Steinmeier fans like most?

Frank-Walter Steinmeier fans show strongest brand affinity for Olaf Scholz (23.23×), Markus Lanz (11.68×), and Karl Lauterbach (30.57×) over the country average.

Where do Frank-Walter Steinmeier fans live in Germany?

Frank-Walter Steinmeier fans in Germany are most concentrated in Nordrhein-Westfalen (reach 232,553), Bayern (reach 156,692), and Baden-Württemberg (reach 132,691). These three regions account for the largest share of the active audience.

What other brands do Frank-Walter Steinmeier fans also like?

Beyond Frank-Walter Steinmeier itself, the audience over-indexes on Markus Lanz (11.68×), Karl Lauterbach (30.57×), Independent Media Center (42.1×), and Government (17.35×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Frank-Walter Steinmeier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.