Independent Media Center Audience in Germany
Independent Media Center has an estimated audience of 261,230 people in Germany. 0.0% are female, 100.0% are male, average age 59.0. Top regions: Nordrhein-Westfalen, Berlin, Sachsen. Top brand affinities: FilGoal, Urban Outfitters, Cullinan Diamond, Graham Greene, Progressive rock.
The average Independent Media Center fan in Germany is 59.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Berlin, Sachsen. Top brand affinities include FilGoal, Urban Outfitters, Cullinan Diamond, with strongest over-indexing on FilGoal (26.78× the country average). Demographically, the Independent Media Center audience skews more male with an average age of 59.0, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: News · Type: Brand
Demographics of Independent Media Center fans
| Metric | Value |
|---|---|
| Female | 0.0% |
| Male | 100.0% |
| Average age | 59.0 |
| Estimated audience size | 261,230 |
Audience persona
The typical Independent Media Center fan in Germany is more male, around 59.0 years old, with strong Patriotism tendencies and a notable affinity for FilGoal.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 53,507 | 0.62× |
| Berlin | 46,085 | 2.6× |
| Sachsen | 36,672 | 1.88× |
| Bayern | 32,735 | 0.51× |
| Baden-Württemberg | 27,919 | 0.52× |
| Niedersachsen | 26,072 | 0.68× |
| Hessen | 18,660 | 0.62× |
| Brandenburg | 17,359 | 1.41× |
| Thüringen | 10,793 | 1.07× |
| Hamburg | 9,998 | 1.11× |
| Schleswig-Holstein | 9,971 | 0.7× |
| Sachsen-Anhalt | 9,576 | 0.93× |
| Rheinland-Pfalz | 7,144 | 0.36× |
| Bremen | 6,541 | 1.93× |
| Mecklenburg-Vorpommern | 6,059 | 0.8× |
| Saarland | 1,311 | 0.27× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| FilGoal | 26.78× | Sports |
| Urban Outfitters | 3.9× | Shopping |
| Cullinan Diamond | 34.31× | |
| Graham Greene | 7.38× | Literature |
| Progressive rock | 2.06× | Music & Radio |
| MK | 3.56× | Music & Radio |
| Israel | 2.03× | Travel & Leisure |
| Time (magazine) | 1.71× | News |
| Preacher (comics) | 5.17× | Literature |
| Home Delivery | 2.01× | Food & Beverages |
| Granola | 6.74× | Food & Beverages |
| Al Ahly SC | 2.43× | Sports |
| Esra Erol | 3.5× | Movies & TV |
| Roaming | 2.51× | Technology & Electronics |
| Corona (band) | 1.51× | Music & Radio |
| Video izle | 1.7× | |
| Corfu (regional unit) | 1.6× | Travel & Leisure |
| Metamorphoses | 1.66× | Literature |
| JDSU | 1.64× | Business & Career |
| Cuba Gooding Jr. | 3.03× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.18 |
| Sustainability | BALANCE | 1.52 |
| Tradition | CONSERVATISM | 1.3 |
| Spirituality | BALANCE | 1.16 |
| Need for Security | CONSERVATISM | 1.15 |
| Pet Ownership | JOY | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 96.9% |
| United States | 3.0% |
| Italy | 0.1% |
See Independent Media Center audiences in other countries
- Independent Media Center — United States
- Independent Media Center — United Kingdom
- Independent Media Center — France
- Independent Media Center — Italy
- Independent Media Center — Spain
- Independent Media Center — Brazil
- Independent Media Center — Japan
- Independent Media Center — South Korea
- Independent Media Center — India
More News audiences in Germany
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- Lidl (19,126,505)
- Amazon.com (18,995,336)
- REWE (18,725,823)
Frequently asked questions
How many fans does Independent Media Center have in Germany?
Independent Media Center has an estimated audience of 261,230 people in Germany, concentrated in Nordrhein-Westfalen and Berlin.
What is the gender split and age of Independent Media Center fans?
0.0% of Independent Media Center fans are female, 100.0% are male, with an average age of 59.0 years.
Which brands do Independent Media Center fans like most?
Independent Media Center fans show strongest brand affinity for FilGoal (26.78×), Urban Outfitters (3.9×), and Cullinan Diamond (34.31×) over the country average.
Where do Independent Media Center fans live in Germany?
Independent Media Center fans in Germany are most concentrated in Nordrhein-Westfalen (reach 53,507), Berlin (reach 46,085), and Sachsen (reach 36,672). These three regions account for the largest share of the active audience.
What other brands do Independent Media Center fans also like?
Beyond Independent Media Center itself, the audience over-indexes on Urban Outfitters (3.9×), Cullinan Diamond (34.31×), Graham Greene (7.38×), and Progressive rock (2.06×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Independent Media Center. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.