Breaking news Audience in Germany
Breaking news has an estimated audience of 10,473,628 people in Germany. 52.6% are female, 47.4% are male, average age 43.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Local news, Wetter.com, Tagesschau, Bauhaus, Gala.
The average Breaking news fan in Germany is 43.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Local news, Wetter.com, Tagesschau, with strongest over-indexing on Local news (5.68× the country average). Demographically, the Breaking news audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Pet Ownership, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Topic · Subtype: Video game
Demographics of Breaking news fans
| Metric | Value |
|---|---|
| Female | 52.6% |
| Male | 47.4% |
| Average age | 43.7 |
| Estimated audience size | 10,473,628 |
Audience persona
The typical Breaking news fan in Germany is balanced, around 43.7 years old, with strong Pet Ownership tendencies and a notable affinity for Local news.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 2,280,081 | 0.99× |
| Bayern | 1,719,964 | 1.02× |
| Baden-Württemberg | 1,438,003 | 1.01× |
| Hessen | 897,979 | 1.13× |
| Niedersachsen | 875,980 | 0.86× |
| Sachsen | 571,262 | 1.11× |
| Rheinland-Pfalz | 568,421 | 1.08× |
| Berlin | 430,037 | 0.92× |
| Schleswig-Holstein | 347,674 | 0.92× |
| Brandenburg | 332,976 | 1.02× |
| Sachsen-Anhalt | 332,311 | 1.22× |
| Saarland | 276,437 | 2.15× |
| Thüringen | 218,963 | 0.82× |
| Hamburg | 191,913 | 0.81× |
| Mecklenburg-Vorpommern | 170,281 | 0.85× |
| Bremen | 84,084 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Local news | 5.68× | News |
| Wetter.com | 2.67× | Home & Garden |
| Tagesschau | 2.03× | Movies & TV |
| Bauhaus | 2.12× | Shopping |
| Gala | 2× | News |
| Bild | 1.6× | News |
| Markus Lanz | 2.69× | Movies & TV |
| Google Maps | 1.9× | Internet & Social Media |
| Netto Marken-Discount | 1.71× | Shopping |
| Wetter.de | 2.52× | Home & Garden |
| GMX Mail | 2.69× | Internet & Social Media |
| Obi (store) | 1.51× | Shopping |
| Transfermarkt | 1.97× | Sports |
| News broadcasting | 1.84× | Business & Career |
| Kaufland | 1.55× | Shopping |
| Natural World | 1.62× | Fashion & Accessoires |
| Thomas Gottschalk | 2.25× | Movies & TV |
| Wikipedia | 1.6× | Internet & Social Media |
| Roland Kaiser | 2.23× | Music & Radio |
| Aral AG | 1.57× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.14 |
| Community Orientation | OPEN | 1.06 |
| Need for Security | CONSERVATISM | 1.04 |
| DIY Mentality | THRILL | 1.02 |
| Extroversion | THRILL | 1.01 |
| Sports Activity | POWER | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.5% |
| India | 7.6% |
| United Kingdom | 5.8% |
See Breaking news audiences in other countries
More Video game audiences in Germany
- Motorcycle club (4,627,357)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
- Crossword (3,817,033)
Frequently asked questions
How many fans does Breaking news have in Germany?
Breaking news has an estimated audience of 10,473,628 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Breaking news fans?
52.6% of Breaking news fans are female, 47.4% are male, with an average age of 43.7 years.
Which brands do Breaking news fans like most?
Breaking news fans show strongest brand affinity for Local news (5.68×), Wetter.com (2.67×), and Tagesschau (2.03×) over the country average.
Where do Breaking news fans live in Germany?
Breaking news fans in Germany are most concentrated in Nordrhein-Westfalen (reach 2,280,081), Bayern (reach 1,719,964), and Baden-Württemberg (reach 1,438,003). These three regions account for the largest share of the active audience.
What other brands do Breaking news fans also like?
Beyond Breaking news itself, the audience over-indexes on Wetter.com (2.67×), Tagesschau (2.03×), Bauhaus (2.12×), and Gala (2×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Breaking news. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.