Motorcycle club Audience in Germany
Motorcycle club has an estimated audience of 4,627,357 people in Germany. 23.5% are female, 76.5% are male, average age 37.4. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Gil Ofarim, Building insulation, CAC 40, Handmade Gifts, Google Home.
The average Motorcycle club fan in Germany is 37.4 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Gil Ofarim, Building insulation, CAC 40, with strongest over-indexing on Gil Ofarim (2.27× the country average). Demographically, the Motorcycle club audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Patriotism, DIY Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic · Subtype: Video game
Demographics of Motorcycle club fans
| Metric | Value |
|---|---|
| Female | 23.5% |
| Male | 76.5% |
| Average age | 37.4 |
| Estimated audience size | 4,627,357 |
Audience persona
The typical Motorcycle club fan in Germany is more male, around 37.4 years old, with strong Patriotism tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 1,050,038 | 1.41× |
| Nordrhein-Westfalen | 975,242 | 0.96× |
| Baden-Württemberg | 782,969 | 1.24× |
| Niedersachsen | 639,838 | 1.42× |
| Rheinland-Pfalz | 316,663 | 1.37× |
| Hessen | 311,333 | 0.88× |
| Schleswig-Holstein | 281,202 | 1.69× |
| Sachsen | 172,576 | 0.76× |
| Brandenburg | 119,481 | 0.83× |
| Thüringen | 105,829 | 0.9× |
| Berlin | 101,152 | 0.49× |
| Sachsen-Anhalt | 99,296 | 0.83× |
| Hamburg | 91,112 | 0.87× |
| Mecklenburg-Vorpommern | 56,689 | 0.64× |
| Saarland | 47,216 | 0.83× |
| Bremen | 34,377 | 0.87× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 2.27× | Music & Radio |
| Building insulation | 5.97× | Home & Garden |
| CAC 40 | 1.75× | Business & Career |
| Handmade Gifts | 2.26× | Kids & Family |
| Google Home | 5.38× | Technology & Electronics |
| Irrigation sprinkler | 8.13× | Home & Garden |
| Buddy – The Buddy Holly Story | 4.38× | Music & Radio |
| Icon (magazine) | 2.15× | Arts & Culture |
| Staycation | 2.87× | Home & Garden |
| Alaska | 2.66× | Travel & Leisure |
| Google Analytics | 1.91× | Internet & Social Media |
| Tuscany | 3.49× | Travel & Leisure |
| Pumuckl | 4.3× | Movies & TV |
| Academy Award for Best Original Score | 6.32× | Movies & TV |
| Hammock camping | 4.44× | Travel & Leisure |
| Jaguar F-Pace | 3.93× | Cars & Mobility |
| Apostrophe | 3.02× | Literature |
| Golem | 1.77× | Technology & Electronics |
| Acoustic music | 2.1× | Music & Radio |
| Cuba Gooding Jr. | 3.19× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.25 |
| DIY Mentality | THRILL | 1.2 |
| Sports Activity | POWER | 1.19 |
| Travelling | THRILL | 1.16 |
| Luxury Orientation | PREMIUM | 1.12 |
| Urban Lifestyle | OPEN | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 15.8% |
| Italy | 6.9% |
| Japan | 6.8% |
See Motorcycle club audiences in other countries
More Video game audiences in Germany
- Breaking news (10,473,628)
- World of Warcraft (4,431,017)
- EA Sports FC (4,149,636)
- Beetlejuice (3,967,022)
- Crossword (3,817,033)
Frequently asked questions
How many fans does Motorcycle club have in Germany?
Motorcycle club has an estimated audience of 4,627,357 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.
What is the gender split and age of Motorcycle club fans?
23.5% of Motorcycle club fans are female, 76.5% are male, with an average age of 37.4 years.
Which brands do Motorcycle club fans like most?
Motorcycle club fans show strongest brand affinity for Gil Ofarim (2.27×), Building insulation (5.97×), and CAC 40 (1.75×) over the country average.
Where do Motorcycle club fans live in Germany?
Motorcycle club fans in Germany are most concentrated in Bayern (reach 1,050,038), Nordrhein-Westfalen (reach 975,242), and Baden-Württemberg (reach 782,969). These three regions account for the largest share of the active audience.
What other brands do Motorcycle club fans also like?
Beyond Motorcycle club itself, the audience over-indexes on Building insulation (5.97×), CAC 40 (1.75×), Handmade Gifts (2.26×), and Google Home (5.38×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Motorcycle club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.