Karl Lauterbach Audience in Germany

Karl Lauterbach logo

Karl Lauterbach has an estimated audience of 951,560 people in Germany. 41.2% are female, 58.8% are male, average age 44.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: FilGoal, Israel, KLIX (AM), Preacher (comics), Urban Outfitters.

The average Karl Lauterbach fan in Germany is 44.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include FilGoal, Israel, KLIX (AM), with strongest over-indexing on FilGoal (23.32× the country average). Demographically, the Karl Lauterbach audience skews more male with an average age of 44.8, and over-indexes on personality traits such as LGBTQ+ Identity, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: Person · Subtype: Politician

Demographics of Karl Lauterbach fans

Demographic split for Karl Lauterbach audience in Germany
MetricValue
Female41.2%
Male58.8%
Average age44.8
Estimated audience size951,560

Audience persona

The typical Karl Lauterbach fan in Germany is more male, around 44.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for FilGoal.

Top regions in Germany

Top regions ranked by reach for Karl Lauterbach in Germany
RegionReachAffinity
Nordrhein-Westfalen202,6650.97×
Bayern133,7040.87×
Baden-Württemberg106,1310.82×
Niedersachsen80,7380.87×
Sachsen64,2281.37×
Hessen57,2050.79×
Berlin49,4101.16×
Rheinland-Pfalz42,0570.88×
Brandenburg41,6931.41×
Sachsen-Anhalt31,0581.26×
Thüringen30,6591.26×
Schleswig-Holstein29,4740.86×
Mecklenburg-Vorpommern21,9651.21×
Hamburg16,9300.79×
Saarland8,9940.77×
Bremen5,7330.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Karl Lauterbach audience
BrandAffinityCategory
FilGoal23.32×Sports
Israel2.7×Travel & Leisure
KLIX (AM)2.58×Music & Radio
Preacher (comics)6.51×Literature
Urban Outfitters1.56×Shopping
Stradivarius1.51×Shopping
Scratching post5.15×Pets & Animals
Snow White (Fables)1.64×Literature
Home Delivery1.85×Food & Beverages
Esra Erol3.59×Movies & TV
Ho, Ghana2.46×Travel & Leisure
Parma2.95×Travel & Leisure
Granola4.83×Food & Beverages
Edvard Grieg4.09×Literature
HowthTravel & Leisure
Keeper (password manager)Technology & Electronics
Zagreb1.82×Travel & Leisure
Emperor Entertainment Group1.72×Business & Career
Volvo V602.11×Cars & Mobility
Oliver Kahn1.62×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Karl Lauterbach audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.85
PatriotismCONSERVATISM1.57
TraditionCONSERVATISM1.34
Pet OwnershipJOY1.28
Healthy LifestyleBALANCE1.23
Community OrientationOPEN1.14

Worldwide distribution

Worldwide audience distribution share by country for Karl Lauterbach
CountryShare
Germany89.3%
Switzerland2.4%
Austria2.1%

See Karl Lauterbach audiences in other countries

More Politician audiences in Germany

Frequently asked questions

How many fans does Karl Lauterbach have in Germany?

Karl Lauterbach has an estimated audience of 951,560 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Karl Lauterbach fans?

41.2% of Karl Lauterbach fans are female, 58.8% are male, with an average age of 44.8 years.

Which brands do Karl Lauterbach fans like most?

Karl Lauterbach fans show strongest brand affinity for FilGoal (23.32×), Israel (2.7×), and KLIX (AM) (2.58×) over the country average.

Where do Karl Lauterbach fans live in Germany?

Karl Lauterbach fans in Germany are most concentrated in Nordrhein-Westfalen (reach 202,665), Bayern (reach 133,704), and Baden-Württemberg (reach 106,131). These three regions account for the largest share of the active audience.

What other brands do Karl Lauterbach fans also like?

Beyond Karl Lauterbach itself, the audience over-indexes on Israel (2.7×), KLIX (AM) (2.58×), Preacher (comics) (6.51×), and Urban Outfitters (1.56×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Karl Lauterbach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.