Nelson Mandela Audience in Germany
Nelson Mandela has an estimated audience of 581,203 people in Germany. 46.0% are female, 54.0% are male, average age 37.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Nelson Mandela fan in Germany is 37.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Demographically, the Nelson Mandela audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Spirituality, Community Orientation.
Category: Politics & Society · Type: Person · Subtype: Politician
Demographics of Nelson Mandela fans
| Metric | Value |
|---|---|
| Female | 46.0% |
| Male | 54.0% |
| Average age | 37.7 |
| Estimated audience size | 581,203 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 161,925 | 1.27× |
| Bayern | 115,237 | 1.23× |
| Baden-Württemberg | 93,129 | 1.17× |
| Niedersachsen | 69,495 | 1.23× |
| Hessen | 52,209 | 1.18× |
| Rheinland-Pfalz | 32,829 | 1.13× |
| Berlin | 28,187 | 1.08× |
| Schleswig-Holstein | 18,153 | 0.87× |
| Hamburg | 14,949 | 1.14× |
| Sachsen | 14,533 | 0.51× |
| Brandenburg | 14,190 | 0.79× |
| Thüringen | 11,865 | 0.8× |
| Sachsen-Anhalt | 11,277 | 0.75× |
| Mecklenburg-Vorpommern | 8,149 | 0.73× |
| Saarland | 6,653 | 0.93× |
| Bremen | 5,842 | 1.18× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.61 |
| Community Orientation | OPEN | 1.59 |
| Tradition | CONSERVATISM | 1.52 |
| Patriotism | CONSERVATISM | 1.38 |
| Convenience Orientation | PREMIUM | 1.36 |
| Sustainability | BALANCE | 1.29 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.2% |
| Brazil | 6.9% |
| India | 6.4% |
See Nelson Mandela audiences in other countries
More Politician audiences in Germany
- Julia Klöckner (6,353,376)
- Friedrich Merz (5,955,023)
- Alice Weidel (4,603,801)
- Annalena Baerbock (3,196,163)
- Lars Klingbeil (3,027,025)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Nelson Mandela. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.