New Castle, Indiana Audience in Germany

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New Castle, Indiana has an estimated audience of 625,875 people in Germany. 65.2% are female, 34.8% are male, average age 45.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.

The average New Castle, Indiana fan in Germany is 45.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of New Castle, Indiana fans

Demographic split for New Castle, Indiana audience in Germany
MetricValue
Female65.2%
Male34.8%
Average age45.1
Estimated audience size625,875

Top regions in Germany

Top regions ranked by reach for New Castle, Indiana in Germany
RegionReachAffinity
Nordrhein-Westfalen177,8571.3×
Bayern101,7151.01×
Baden-Württemberg81,1760.95×
Niedersachsen69,5561.14×
Hessen65,8861.38×
Berlin35,5111.27×
Rheinland-Pfalz28,5230.91×
Sachsen25,3190.82×
Schleswig-Holstein22,7851.01×
Hamburg16,4661.16×
Brandenburg15,0910.78×
Sachsen-Anhalt13,5830.84×
Thüringen12,2730.77×
Mecklenburg-Vorpommern9,7510.82×
Bremen6,1291.15×
Saarland5,3070.69×

Worldwide distribution

Worldwide audience distribution share by country for New Castle, Indiana
CountryShare
Germany91.8%
United States8.2%
Italy0.0%

See New Castle, Indiana audiences in other countries

More Department store audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for New Castle, Indiana. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.