Rascasse Audience Intelligence

Ordnance Survey Audience in Germany

A data profile of the people who buy, follow and care about Ordnance Survey in Germany — modelled from more than twelve digital signal sources. Ordnance Survey has an estimated audience of 297,109 people in Germany.

#80among NGO / Political Party in Germany#868in Politics & Society

The average Ordnance Survey fan in Germany is 49.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Saarland, Bayern.

Category: Politics & Society · Type: NGO / Political Party

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ordnance Survey profile in Germany.

Audience size
297K
in Germany
Gender
41.9%♀
58.1% male
Age
49.4
average years
Country rank
#17464
NGO / Political Party in Germany
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ordnance Survey fans

41.9% are female, 58.1% are male, average age 49.4.

Fig. 02

Gender split

41.9%
Female
58.1%
Male
Demographic split for Ordnance Survey audience in Germany
MetricValue
Female41.9%
Male58.1%
Average age49.4
Estimated audience size297,109
Fig. 03

Age distribution

Ø 49.4
average years
Age distribution of the Ordnance Survey audience in Germany
Age bracketShare%
16-192%
20-298%
30-3917%
40-4933%
50+41%
Fig. 04

Worldwide distribution

7.3%

of the worldwide Ordnance Survey audience comes from Germany.

Worldwide audience distribution share by country for Ordnance Survey
CountryShare
Japan26.5%
United States18.0%
United Kingdom8.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ordnance Survey audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ordnance Survey fans by region: top regions in Germany
#RegionReachAffinity×
01Saarland~30K7.72×
02Bremen~2K0.75×
03Hessen~20K0.74×
04Mecklenburg-Vorpommern~4K0.71×
05Sachsen~9K0.65×
06Berlin~8K0.64×
07Hamburg~4K0.63×
08Thüringen~5K0.62×
09Brandenburg~5K0.61×
10Sachsen-Anhalt~4K0.59×
11Niedersachsen~20K0.58×
12Rheinland-Pfalz~8K0.58×
13Schleswig-Holstein~6K0.58×
14Bayern~30K0.56×
15Nordrhein-Westfalen~30K0.54×
16Baden-Württemberg~20K0.51×
Fig. 06

Affinity by region

Affinity by region — Ordnance Survey, Germany
0.51×1.00×7.72×
Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Ordnance Survey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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