Ordnance Survey Audience in Germany

Ordnance Survey has an estimated audience of 290,103 people in Germany. 41.9% are female, 58.1% are male, average age 49.4. Top regions: Nordrhein-Westfalen, Saarland, Bayern.
The average Ordnance Survey fan in Germany is 49.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Saarland, Bayern.
Category: Politics & Society · Type: NGO / Political Party
Demographics of Ordnance Survey fans
| Metric | Value |
|---|---|
| Female | 41.9% |
| Male | 58.1% |
| Average age | 49.4 |
| Estimated audience size | 290,103 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 34,647 | 0.55× |
| Saarland | 27,862 | 7.82× |
| Bayern | 26,588 | 0.57× |
| Baden-Württemberg | 19,558 | 0.49× |
| Hessen | 16,583 | 0.75× |
| Niedersachsen | 16,021 | 0.57× |
| Sachsen | 8,754 | 0.62× |
| Berlin | 8,439 | 0.65× |
| Rheinland-Pfalz | 7,368 | 0.51× |
| Schleswig-Holstein | 5,110 | 0.49× |
| Brandenburg | 4,530 | 0.5× |
| Hamburg | 3,691 | 0.56× |
| Thüringen | 3,405 | 0.46× |
| Mecklenburg-Vorpommern | 3,240 | 0.59× |
| Sachsen-Anhalt | 2,799 | 0.37× |
| Bremen | 1,244 | 0.5× |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 26.6% |
| United States | 18.0% |
| United Kingdom | 8.8% |
See Ordnance Survey audiences in other countries
More Politics & Society audiences in Germany
- Bundesagentur für Arbeit (8,888,790)
- Social Democratic Party of Germany (4,131,229)
- Bundestag (2,991,250)
- NATO (2,979,964)
- Bundeswehr (2,360,598)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ordnance Survey. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.