Rebel Wilson Audience in Germany
Rebel Wilson has an estimated audience of 396,472 people in Germany. 73.0% are female, 27.0% are male, average age 29.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Lily Tomlin, Jack Antonoff, Julianne Moore, Nick Kroll, Sandra Bernhard.
The average Rebel Wilson fan in Germany is 29.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Lily Tomlin, Jack Antonoff, Julianne Moore, with strongest over-indexing on Lily Tomlin (994.71× the country average). Demographically, the Rebel Wilson audience skews more female with an average age of 29.5, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star
Demographics of Rebel Wilson fans
| Metric | Value |
|---|---|
| Female | 73.0% |
| Male | 27.0% |
| Average age | 29.5 |
| Estimated audience size | 396,472 |
Audience persona
The typical Rebel Wilson fan in Germany is more female, around 29.5 years old, with strong Family Orientation tendencies and a notable affinity for Lily Tomlin.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 84,743 | 0.98× |
| Bayern | 66,277 | 1.04× |
| Baden-Württemberg | 55,277 | 1.02× |
| Niedersachsen | 38,801 | 1.01× |
| Hessen | 29,084 | 0.96× |
| Berlin | 21,196 | 1.2× |
| Sachsen | 20,886 | 1.07× |
| Rheinland-Pfalz | 20,621 | 1.04× |
| Schleswig-Holstein | 13,400 | 0.94× |
| Brandenburg | 12,639 | 1.03× |
| Sachsen-Anhalt | 10,172 | 0.99× |
| Thüringen | 9,865 | 0.98× |
| Hamburg | 8,944 | 1× |
| Mecklenburg-Vorpommern | 6,991 | 0.92× |
| Saarland | 4,524 | 0.93× |
| Bremen | 3,039 | 0.9× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Lily Tomlin | 994.71× | Movies & TV |
| Jack Antonoff | 328.21× | Music & Radio |
| Julianne Moore | 63.03× | Movies & TV |
| Nick Kroll | 260.96× | Movies & TV |
| Sandra Bernhard | 195.36× | Movies & TV |
| The Smothers Brothers | 994.71× | Music & Radio |
| Flip Wilson | 994.71× | Music & Radio |
| Blossoms | 101.93× | Music & Radio |
| Gillian Anderson | 29.67× | Movies & TV |
| Sam Fender | 101.93× | Music & Radio |
| Vistas | 101.93× | Music & Radio |
| The Dead South | 77.14× | Music & Radio |
| Original design manufacturer | 38.81× | Technology & Electronics |
| Maisie Williams | 33.26× | Movies & TV |
| John Lee Hooker | 108.64× | Music & Radio |
| Cassia | 101.93× | Music & Radio |
| Declan McKenna | 101.93× | Music & Radio |
| The Score | 62.51× | Music & Radio |
| NOISY | 101.93× | Music & Radio |
| Dolly Parton | 15.89× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.49 |
| LGBTQ+ Identity | OPEN | 1.43 |
| Pet Ownership | JOY | 1.39 |
| Indulgence | JOY | 1.27 |
| Extroversion | THRILL | 1.24 |
| Creativity | OPEN | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.2% |
| United Kingdom | 8.8% |
| Germany | 4.4% |
See Rebel Wilson audiences in other countries
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Frequently asked questions
How many fans does Rebel Wilson have in Germany?
Rebel Wilson has an estimated audience of 396,472 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Rebel Wilson fans?
73.0% of Rebel Wilson fans are female, 27.0% are male, with an average age of 29.5 years.
Which brands do Rebel Wilson fans like most?
Rebel Wilson fans show strongest brand affinity for Lily Tomlin (994.71×), Jack Antonoff (328.21×), and Julianne Moore (63.03×) over the country average.
Where do Rebel Wilson fans live in Germany?
Rebel Wilson fans in Germany are most concentrated in Nordrhein-Westfalen (reach 84,743), Bayern (reach 66,277), and Baden-Württemberg (reach 55,277). These three regions account for the largest share of the active audience.
What other brands do Rebel Wilson fans also like?
Beyond Rebel Wilson itself, the audience over-indexes on Jack Antonoff (328.21×), Julianne Moore (63.03×), Nick Kroll (260.96×), and Sandra Bernhard (195.36×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Rebel Wilson. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.