Sherlock Holmes (1984 TV series) Audience in Germany
Sherlock Holmes (1984 TV series) has an estimated audience of 1,243,157 people in Germany. 64.8% are female, 35.2% are male, average age 50.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Kuopio, Kalidou Koulibaly, The Nice Guys, Home Office, The Hollies (Official).
The average Sherlock Holmes (1984 TV series) fan in Germany is 50.5 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Kuopio, Kalidou Koulibaly, The Nice Guys, with strongest over-indexing on Kuopio (266.16× the country average). Demographically, the Sherlock Holmes (1984 TV series) audience skews more female with an average age of 50.5, and over-indexes on personality traits such as Tradition, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Mystery
Demographics of Sherlock Holmes (1984 TV series) fans
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 50.5 |
| Estimated audience size | 1,243,157 |
Audience persona
The typical Sherlock Holmes (1984 TV series) fan in Germany is more female, around 50.5 years old, with strong Tradition tendencies and a notable affinity for Kuopio.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 303,807 | 1.12× |
| Bayern | 204,057 | 1.02× |
| Baden-Württemberg | 170,360 | 1× |
| Niedersachsen | 119,093 | 0.99× |
| Hessen | 101,543 | 1.07× |
| Sachsen | 68,748 | 1.13× |
| Rheinland-Pfalz | 63,275 | 1.02× |
| Berlin | 60,767 | 1.09× |
| Schleswig-Holstein | 46,458 | 1.04× |
| Brandenburg | 39,816 | 1.03× |
| Thüringen | 32,295 | 1.02× |
| Sachsen-Anhalt | 29,429 | 0.91× |
| Hamburg | 26,605 | 0.95× |
| Mecklenburg-Vorpommern | 18,663 | 0.79× |
| Saarland | 14,075 | 0.92× |
| Bremen | 10,024 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kuopio | 266.16× | Travel & Leisure |
| Kalidou Koulibaly | 344.81× | Sports |
| The Nice Guys | 11.08× | Movies & TV |
| Home Office | 1.85× | Business & Career |
| The Hollies (Official) | 10.12× | Music & Radio |
| Therme Erding | 6.81× | Travel & Leisure |
| Zagreb | 5.14× | Travel & Leisure |
| Ho, Ghana | 4.25× | Travel & Leisure |
| Information sensitivity | 4.64× | Technology & Electronics |
| Howard Gardner | 20× | Literature |
| Hovawart | 13.18× | Pets & Animals |
| Este, Veneto | 1.87× | Travel & Leisure |
| Rai Gulp | 20× | Kids & Family |
| Natural rubber | 1.62× | Cars & Mobility |
| Suhr Guitars | 9.55× | Music & Radio |
| Keele University | 27.98× | Business & Career |
| Hobby Lobby | 4.03× | Home & Garden |
| Volvo V60 | 2.72× | Cars & Mobility |
| Anton Hofreiter | 2.99× | Politics & Society |
| Humans (TV series) | 2.8× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.67 |
| Urban Lifestyle | OPEN | 1.39 |
| Individualism | JOY | 1.35 |
| Early Adopter Mentality | POWER | 1.28 |
| Spirituality | BALANCE | 1.26 |
| Community Orientation | OPEN | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 13.2% |
| United Kingdom | 12.4% |
| Germany | 11.0% |
See Sherlock Holmes (1984 TV series) audiences in other countries
- Sherlock Holmes (1984 TV series) — United States
- Sherlock Holmes (1984 TV series) — United Kingdom
- Sherlock Holmes (1984 TV series) — France
- Sherlock Holmes (1984 TV series) — Italy
- Sherlock Holmes (1984 TV series) — Spain
- Sherlock Holmes (1984 TV series) — Brazil
- Sherlock Holmes (1984 TV series) — Japan
- Sherlock Holmes (1984 TV series) — South Korea
- Sherlock Holmes (1984 TV series) — India
More Mystery audiences in Germany
- Moonlighting (TV series) (294,404)
- Murdoch Mysteries (268,082)
- Blue Velvet (film) (184,415)
- Murder Mysteries (140,621)
- The Girl with the Dragon Tattoo (119,962)
Frequently asked questions
How many fans does Sherlock Holmes (1984 TV series) have in Germany?
Sherlock Holmes (1984 TV series) has an estimated audience of 1,243,157 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Sherlock Holmes (1984 TV series) fans?
64.8% of Sherlock Holmes (1984 TV series) fans are female, 35.2% are male, with an average age of 50.5 years.
Which brands do Sherlock Holmes (1984 TV series) fans like most?
Sherlock Holmes (1984 TV series) fans show strongest brand affinity for Kuopio (266.16×), Kalidou Koulibaly (344.81×), and The Nice Guys (11.08×) over the country average.
Where do Sherlock Holmes (1984 TV series) fans live in Germany?
Sherlock Holmes (1984 TV series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 303,807), Bayern (reach 204,057), and Baden-Württemberg (reach 170,360). These three regions account for the largest share of the active audience.
What other brands do Sherlock Holmes (1984 TV series) fans also like?
Beyond Sherlock Holmes (1984 TV series) itself, the audience over-indexes on Kalidou Koulibaly (344.81×), The Nice Guys (11.08×), Home Office (1.85×), and The Hollies (Official) (10.12×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sherlock Holmes (1984 TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.