A data profile of the people who buy, follow and care about Sherlock Holmes (1984 TV series) in Germany — modelled from more than twelve digital signal sources. Sherlock Holmes (1984 TV series) has an estimated audience of 1,292,075 people in Germany.
The average Sherlock Holmes (1984 TV series) fan in Germany is 50.5 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Columbo, Midsomer Murders, Rizzoli & Isles, with strongest over-indexing on Columbo (66.43× the country average).
Demographically, the Sherlock Holmes (1984 TV series) audience skews more female with an average age of 50.5, and over-indexes on personality traits such as Tradition, Individualism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Sherlock Holmes (1984 TV series) fan in Germany is more female, around 50.5 years old, with strong Tradition tendencies and a notable affinity for Columbo.
The key figures that characterise the Sherlock Holmes (1984 TV series) profile in Germany.
64.8% are female, 35.2% are male, average age 50.5.
| Metric | Value |
|---|---|
| Female | 64.8% |
| Male | 35.2% |
| Average age | 50.5 |
| Estimated audience size | 1,292,075 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 9% | |
| 30-39 | 15% | |
| 40-49 | 29% | |
| 50+ | 48% |
of the worldwide Sherlock Holmes (1984 TV series) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 13.4% |
| United Kingdom | 12.4% |
| Germany | 11.0% |
Where the Sherlock Holmes (1984 TV series) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~70K | 1.14× | |
| 02 | Nordrhein-Westfalen | ~300K | 1.10× | |
| 03 | Schleswig-Holstein | ~50K | 1.07× | |
| 04 | Thüringen | ~30K | 1.07× | |
| 05 | Brandenburg | ~40K | 1.05× | |
| 06 | Rheinland-Pfalz | ~60K | 1.04× | |
| 07 | Bayern | ~200K | 1.02× | |
| 08 | Berlin | ~60K | 1.01× | |
| 09 | Baden-Württemberg | ~200K | 1.00× | |
| 10 | Hessen | ~100K | 1.00× | |
| 11 | Saarland | ~10K | 0.97× | |
| 12 | Bremen | ~10K | 0.97× | |
| 13 | Sachsen-Anhalt | ~30K | 0.96× | |
| 14 | Niedersachsen | ~100K | 0.94× | |
| 15 | Hamburg | ~20K | 0.89× | |
| 16 | Mecklenburg-Vorpommern | ~20K | 0.80× |
The strongest cross-interests of the Sherlock Holmes (1984 TV series) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rizzoli & Isles | Movies & TV | 84.17× | ||
| 02 | Arthur Conan Doyle | Literature | 83.61× | ||
| 03 | Noragami | Literature | 70.69× | ||
| 04 | Columbo | Movies & TV | 66.43× | ||
| 05 | Nobel Prize in Literature | Literature | 58.81× | ||
| 06 | Perry Mason (TV series) | Movies & TV | 56.92× | ||
| 07 | Kemal Sunal | Movies & TV | 49.69× | ||
| 08 | The Closer | Movies & TV | 49.21× | ||
| 09 | Midsomer Murders | Movies & TV | 42.83× | ||
| 10 | Boston Legal | Movies & TV | 38.72× | ||
| 11 | Soylent Green | Movies & TV | 38.17× | ||
| 12 | Broadchurch | Movies & TV | 27.20× | ||
| 13 | Lisa Kudrow | Movies & TV | 20.52× | ||
| 14 | The Mentalist | Movies & TV | 20.00× | ||
| 15 | Foreigner | Music & Radio | 20.00× | ||
| 16 | Hawaii Five-O | Movies & TV | 20.00× | ||
| 17 | Twin Peaks | Movies & TV | 17.01× | ||
| 18 | Star TV (Turkey) | Movies & TV | 10.47× | ||
| 19 | Jack White | Movies & TV | 9.07× | ||
| 20 | Downton Abbey | Movies & TV | 8.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.81× | |
| Individualism | JOY | 1.77× | |
| Spirituality | BALANCE | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.82× | |
| Price Sensitivity | PREMIUM | 0.88× | |
| DIY Mentality | THRILL | 0.90× |
Sherlock Holmes (1984 TV series) has an estimated audience of 1,292,075 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
64.8% of Sherlock Holmes (1984 TV series) fans are female, 35.2% are male, with an average age of 50.5 years.
Sherlock Holmes (1984 TV series) fans show strongest brand affinity for Columbo (66.43×), Midsomer Murders (42.83×), and Rizzoli & Isles (84.17×) over the country average.
Sherlock Holmes (1984 TV series) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Sherlock Holmes (1984 TV series) itself, the audience over-indexes on Midsomer Murders (42.83×), Rizzoli & Isles (84.17×), Arthur Conan Doyle (83.61×), and Kemal Sunal (49.69×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Sherlock Holmes (1984 TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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