Rascasse Audience Intelligence

The Mentalist Audience in Germany

A data profile of the people who buy, follow and care about The Mentalist in Germany — modelled from more than twelve digital signal sources. The Mentalist has an estimated audience of 1,220,496 people in Germany.

#78among TV series in Germany#175among Movie / TV Show / Series in Germany#585in Movies & TV

The average The Mentalist fan in Germany is 40.8 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include The Rookie, Chicago P.D. (season 2), ER (TV series), with strongest over-indexing on The Rookie (38.78× the country average).

Demographically, the The Mentalist audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Spirituality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical The Mentalist fan in Germany is balanced, around 40.8 years old, with strong Spirituality tendencies and a notable affinity for The Rookie.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Mentalist profile in Germany.

Audience size
1.2M
in Germany
Gender
53.4%♀
46.6% male
Age
40.8
average years
Country rank
#5418
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+180%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Mentalist viewers

53.4% are female, 46.6% are male, average age 40.8.

Fig. 02

Gender split

53.4%
Female
46.6%
Male
Demographic split for The Mentalist audience in Germany
MetricValue
Female53.4%
Male46.6%
Average age40.8
Estimated audience size1,220,496
Fig. 03

Age distribution

Ø 40.8
average years
Age distribution of the The Mentalist audience in Germany
Age bracketShare%
16-1911%
20-2918%
30-3928%
40-4928%
50+15%
Fig. 04

Worldwide distribution

9.7%

of the worldwide The Mentalist audience comes from Germany.

Worldwide audience distribution share by country for The Mentalist
CountryShare
United States11.5%
Germany9.7%
Brazil8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Mentalist audience in Germany is strongest.

Fig. 05

Top regions by affinity

The Mentalist fans by region: top regions in Germany
#RegionReachAffinity×
01Schleswig-Holstein~40K1.15×
02Brandenburg~30K1.08×
03Niedersachsen~100K1.07×
04Sachsen-Anhalt~30K1.07×
05Mecklenburg-Vorpommern~20K1.04×
06Sachsen~50K1.03×
07Nordrhein-Westfalen~200K1.02×
08Thüringen~20K1.01×
09Berlin~40K1.00×
10Rheinland-Pfalz~50K0.99×
11Saarland~10K0.97×
12Bremen~7K0.94×
13Bayern~100K0.91×
14Baden-Württemberg~100K0.91×
15Hessen~60K0.91×
16Hamburg~20K0.89×
Fig. 06

Affinity by region

Affinity by region — The Mentalist, Germany
0.89×1.00×1.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Mentalist audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Mentalist audience
#·InterestCategoryAffinity×
01Chicago P.D. (season 2)Movies & TV115.08×
02Shaft (1971 film)Movies & TV113.55×
03Motive (TV series)Movies & TV102.87×
04Lie to MeMovies & TV100.96×
05Hawaii Five-0Movies & TV97.85×
06Haven (TV series)Movies & TV94.77×
07Unforgettable (2011 TV series)Movies & TV92.91×
08Hawaii Five-OMovies & TV90.95×
09New AmsterdamMovies & TV70.17×
10ER (TV series)Movies & TV68.06×
11Chicago Fire (TV series)Movies & TV63.69×
12CSI: Crime Scene InvestigationMovies & TV63.36×
13CSI: MiamiMovies & TV57.01×
14Law & Order: Special Victims UnitMovies & TV53.59×
15Blue BloodsMovies & TV53.29×
1624 (TV series)Movies & TV50.97×
17Elementary (TV series)Movies & TV50.18×
18Person of Interest (TV series)Movies & TV48.41×
19The RookieMovies & TV38.78×
20True DetectiveMovies & TV19.09×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Mentalist audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Mentalist audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.30×
PatriotismCONSERVATISM2.01×
Need for SecurityCONSERVATISM1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Mentalist audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.04×
Early Adopter MentalityPOWER1.15×
Design AffinityPREMIUM1.16×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does The Mentalist have in Germany?

The Mentalist has an estimated audience of 1,220,496 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of The Mentalist viewers?

53.4% of The Mentalist fans are female, 46.6% are male, with an average age of 40.8 years.

03

Which brands do The Mentalist fans like most?

The Mentalist fans show strongest brand affinity for The Rookie (38.78×), Chicago P.D. (season 2) (115.08×), and ER (TV series) (68.06×) over the country average.

04

Where do The Mentalist fans live in Germany?

The Mentalist fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do The Mentalist fans also like?

Beyond The Mentalist itself, the audience over-indexes on Chicago P.D. (season 2) (115.08×), ER (TV series) (68.06×), Hawaii Five-O (90.95×), and Chicago Fire (TV series) (63.69×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in Germany

See The Mentalist audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for The Mentalist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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