Blue Bloods Audience in Germany
Blue Bloods has an estimated audience of 670,938 people in Germany. 60.9% are female, 39.1% are male, average age 38.1. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Rossmann, Loincloth, Personalised Gifts, The Nice Guys, Theocracy.
The average Blue Bloods fan in Germany is 38.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Rossmann, Loincloth, Personalised Gifts, with strongest over-indexing on Rossmann (2.06× the country average). Demographically, the Blue Bloods audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Blue Bloods fans
| Metric | Value |
|---|---|
| Female | 60.9% |
| Male | 39.1% |
| Average age | 38.1 |
| Estimated audience size | 670,938 |
Audience persona
The typical Blue Bloods fan in Germany is more female, around 38.1 years old, with strong Patriotism tendencies and a notable affinity for Rossmann.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 167,670 | 1.11× |
| Bayern | 87,604 | 0.79× |
| Niedersachsen | 77,833 | 1.17× |
| Baden-Württemberg | 70,941 | 0.76× |
| Hessen | 46,110 | 0.88× |
| Rheinland-Pfalz | 38,580 | 1.12× |
| Schleswig-Holstein | 30,372 | 1.23× |
| Berlin | 29,797 | 0.97× |
| Sachsen | 28,786 | 0.85× |
| Brandenburg | 24,182 | 1.13× |
| Sachsen-Anhalt | 21,505 | 1.21× |
| Thüringen | 16,249 | 0.93× |
| Mecklenburg-Vorpommern | 13,975 | 1.06× |
| Hamburg | 12,683 | 0.82× |
| Saarland | 8,458 | 1× |
| Bremen | 5,720 | 0.97× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Rossmann | 2.06× | Shopping |
| Loincloth | 7.31× | Fashion & Accessoires |
| Personalised Gifts | 4.18× | Home & Garden |
| The Nice Guys | 11.57× | Movies & TV |
| Theocracy | 20.94× | Music & Radio |
| Home Office | 2.24× | Business & Career |
| Kuopio | 21.73× | Travel & Leisure |
| Saving | 1.88× | Business & Career |
| Cloppenburg | 5.69× | Travel & Leisure |
| Suhr Guitars | 18.01× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Kalidou Koulibaly | 25.23× | Sports |
| Israel | 2.11× | Travel & Leisure |
| Pierre Huyghe | 20× | Arts & Culture |
| Icade | 36.25× | Games |
| KLIX (AM) | 2.23× | Music & Radio |
| Zagreb | 3.4× | Travel & Leisure |
| Time (magazine) | 1.69× | News |
| Howard Gardner | 21.96× | Literature |
| Jack White | 1.59× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.34 |
| Tradition | CONSERVATISM | 1.29 |
| Pet Ownership | JOY | 1.27 |
| Community Orientation | OPEN | 1.26 |
| LGBTQ+ Identity | OPEN | 1.25 |
| Price Sensitivity | PREMIUM | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 44.6% |
| United Kingdom | 9.1% |
| Germany | 8.7% |
See Blue Bloods audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Blue Bloods have in Germany?
Blue Bloods has an estimated audience of 670,938 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Blue Bloods fans?
60.9% of Blue Bloods fans are female, 39.1% are male, with an average age of 38.1 years.
Which brands do Blue Bloods fans like most?
Blue Bloods fans show strongest brand affinity for Rossmann (2.06×), Loincloth (7.31×), and Personalised Gifts (4.18×) over the country average.
Where do Blue Bloods fans live in Germany?
Blue Bloods fans in Germany are most concentrated in Nordrhein-Westfalen (reach 167,670), Bayern (reach 87,604), and Niedersachsen (reach 77,833). These three regions account for the largest share of the active audience.
What other brands do Blue Bloods fans also like?
Beyond Blue Bloods itself, the audience over-indexes on Loincloth (7.31×), Personalised Gifts (4.18×), The Nice Guys (11.57×), and Theocracy (20.94×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Blue Bloods. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.