Hawaii Five-O Audience in Germany

Hawaii Five-O logo

Hawaii Five-O has an estimated audience of 416,454 people in Germany. 50.5% are female, 49.5% are male, average age 42.2. Top regions: Bayern, Baden-Württemberg, Sachsen. Top brand affinities: Unforgettable (2011 TV series), Haven (TV series), Shaft (1971 film), The Rookie, Perry Mason (TV series).

The average Hawaii Five-O fan in Germany is 42.2 years old, balanced, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Sachsen. Top brand affinities include Unforgettable (2011 TV series), Haven (TV series), Shaft (1971 film), with strongest over-indexing on Unforgettable (2011 TV series) (621.3× the country average). Demographically, the Hawaii Five-O audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Hawaii Five-O fans

Demographic split for Hawaii Five-O audience in Germany
MetricValue
Female50.5%
Male49.5%
Average age42.2
Estimated audience size416,454

Audience persona

The typical Hawaii Five-O fan in Germany is balanced, around 42.2 years old, with strong Patriotism tendencies and a notable affinity for Unforgettable (2011 TV series).

Top regions in Germany

Top regions ranked by reach for Hawaii Five-O in Germany
RegionReachAffinity
Bayern70,4491.05×
Baden-Württemberg55,1290.97×
Sachsen27,2691.34×
Rheinland-Pfalz24,3641.17×
Nordrhein-Westfalen19,9810.22×
Schleswig-Holstein17,8361.19×
Brandenburg17,8051.38×
Berlin15,7420.85×
Sachsen-Anhalt15,2791.42×
Thüringen14,4491.36×
Niedersachsen11,5600.29×
Hessen10,1230.32×
Mecklenburg-Vorpommern10,0831.27×
Saarland6,4301.26×
Bremen5,5671.56×
Hamburg3,4640.37×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hawaii Five-O audience
BrandAffinityCategory
Unforgettable (2011 TV series)621.3×Movies & TV
Haven (TV series)647.06×Movies & TV
Shaft (1971 film)566.86×Movies & TV
The Rookie98.51×Movies & TV
Perry Mason (TV series)504.95×Movies & TV
Lie to Me342.75×Movies & TV
Heathers447.24×Movies & TV
Motive (TV series)564.29×Movies & TV
The Black Dahlia (film)663.68×Movies & TV
Memories of Murder307.28×Movies & TV
Columbo185.82×Movies & TV
Starsky & Hutch (film)416.67×Movies & TV
Heat (1995 film)105.43×Movies & TV
The Dresden Files526.67×Literature
The Crow214.52×Literature
NYPD Blue401.91×Movies & TV
Law Abiding Citizen151.59×Movies & TV
MacGyver134.86×Movies & TV
The Mentalist86.7×Movies & TV
Bullitt436.23×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hawaii Five-O audience
TraitClusterScore
PatriotismCONSERVATISM1.49
Early Adopter MentalityPOWER1.42
Community OrientationOPEN1.33
Sports ActivityPOWER1.32
TraditionCONSERVATISM1.3
Career OrientationPOWER1.27

Worldwide distribution

Worldwide audience distribution share by country for Hawaii Five-O
CountryShare
United States35.3%
Germany14.1%
United Kingdom9.2%

See Hawaii Five-O audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Hawaii Five-O have in Germany?

Hawaii Five-O has an estimated audience of 416,454 people in Germany, concentrated in Bayern and Baden-Württemberg.

What is the gender split and age of Hawaii Five-O fans?

50.5% of Hawaii Five-O fans are female, 49.5% are male, with an average age of 42.2 years.

Which brands do Hawaii Five-O fans like most?

Hawaii Five-O fans show strongest brand affinity for Unforgettable (2011 TV series) (621.3×), Haven (TV series) (647.06×), and Shaft (1971 film) (566.86×) over the country average.

Where do Hawaii Five-O fans live in Germany?

Hawaii Five-O fans in Germany are most concentrated in Bayern (reach 70,449), Baden-Württemberg (reach 55,129), and Sachsen (reach 27,269). These three regions account for the largest share of the active audience.

What other brands do Hawaii Five-O fans also like?

Beyond Hawaii Five-O itself, the audience over-indexes on Haven (TV series) (647.06×), Shaft (1971 film) (566.86×), The Rookie (98.51×), and Perry Mason (TV series) (504.95×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Hawaii Five-O. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.