A data profile of the people who buy, follow and care about Hawaii Five-O in Germany — modelled from more than twelve digital signal sources. Hawaii Five-O has an estimated audience of 407,889 people in Germany.
The average Hawaii Five-O fan in Germany is 42.2 years old, balanced, and lives primarily in Bayern.
The audience is concentrated in Bayern, Baden-Württemberg, Sachsen.
Top brand affinities include Unforgettable (2011 TV series), Haven (TV series), Shaft (1971 film), with strongest over-indexing on Unforgettable (2011 TV series) (621.3× the country average).
Demographically, the Hawaii Five-O audience skews balanced with an average age of 42.2, and over-indexes on personality traits such as Patriotism, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Hawaii Five-O fan in Germany is balanced, around 42.2 years old, with strong Patriotism tendencies and a notable affinity for Unforgettable (2011 TV series).
The key figures that characterise the Hawaii Five-O profile in Germany.
50.5% are female, 49.5% are male, average age 42.2.
| Metric | Value |
|---|---|
| Female | 50.5% |
| Male | 49.5% |
| Average age | 42.2 |
| Estimated audience size | 407,889 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 14% | |
| 30-39 | 21% | |
| 40-49 | 23% | |
| 50+ | 27% |
of the worldwide Hawaii Five-O audience comes from Germany.
| Country | Share |
|---|---|
| United States | 36.1% |
| Germany | 12.5% |
| United Kingdom | 11.1% |
Where the Hawaii Five-O audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~20K | 1.41× | |
| 02 | Thüringen | ~20K | 1.41× | |
| 03 | Mecklenburg-Vorpommern | ~10K | 1.41× | |
| 04 | Brandenburg | ~20K | 1.37× | |
| 05 | Sachsen | ~30K | 1.31× | |
| 06 | Saarland | ~7K | 1.29× | |
| 07 | Bremen | ~4K | 1.23× | |
| 08 | Rheinland-Pfalz | ~20K | 1.17× | |
| 09 | Schleswig-Holstein | ~20K | 1.17× | |
| 10 | Bayern | ~70K | 1.03× | |
| 11 | Baden-Württemberg | ~60K | 0.97× | |
| 12 | Berlin | ~20K | 0.83× | |
| 13 | Hamburg | ~4K | 0.45× | |
| 14 | Niedersachsen | ~10K | 0.37× | |
| 15 | Hessen | ~10K | 0.35× | |
| 16 | Nordrhein-Westfalen | ~20K | 0.24× |
The strongest cross-interests of the Hawaii Five-O audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Black Dahlia (film) | Movies & TV | 663.68× | ||
| 02 | Haven (TV series) | Movies & TV | 647.06× | ||
| 03 | Unforgettable (2011 TV series) | Movies & TV | 621.30× | ||
| 04 | Shaft (1971 film) | Movies & TV | 566.86× | ||
| 05 | Motive (TV series) | Movies & TV | 564.29× | ||
| 06 | The Dresden Files | Literature | 526.67× | ||
| 07 | Perry Mason (TV series) | Movies & TV | 504.95× | ||
| 08 | Tears of the Sun | Movies & TV | 503.29× | ||
| 09 | Heathers | Movies & TV | 447.24× | ||
| 10 | Bullitt | Movies & TV | 436.23× | ||
| 11 | Starsky & Hutch (film) | Movies & TV | 416.67× | ||
| 12 | NYPD Blue | Movies & TV | 401.91× | ||
| 13 | Lie to Me | Movies & TV | 342.75× | ||
| 14 | Memories of Murder | Movies & TV | 307.28× | ||
| 15 | The Crow | Literature | 214.52× | ||
| 16 | Columbo | Movies & TV | 185.82× | ||
| 17 | Law Abiding Citizen | Movies & TV | 151.59× | ||
| 18 | Heat (1995 film) | Movies & TV | 105.43× | ||
| 19 | The Rookie | Movies & TV | 98.51× | ||
| 20 | The Mentalist | Movies & TV | 86.70× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.73× | |
| Extroversion | THRILL | 2.10× | |
| Spirituality | BALANCE | 1.92× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.99× | |
| Early Adopter Mentality | POWER | 1.01× | |
| Creativity | OPEN | 1.17× |
Hawaii Five-O has an estimated audience of 407,889 people in Germany, concentrated in Bayern and Baden-Württemberg.
50.5% of Hawaii Five-O fans are female, 49.5% are male, with an average age of 42.2 years.
Hawaii Five-O fans show strongest brand affinity for Unforgettable (2011 TV series) (621.3×), Haven (TV series) (647.06×), and Shaft (1971 film) (566.86×) over the country average.
Hawaii Five-O fans in Germany are most concentrated in Bayern (reach ~70K), Baden-Württemberg (reach ~60K), and Sachsen (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Hawaii Five-O itself, the audience over-indexes on Haven (TV series) (647.06×), Shaft (1971 film) (566.86×), Motive (TV series) (564.29×), and The Rookie (98.51×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Hawaii Five-O. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.