Columbo Audience in Germany

Columbo has an estimated audience of 369,855 people in Germany. 64.7% are female, 35.3% are male, average age 48.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Matlock (TV series), Bosch (TV series), Unforgettable (2011 TV series), Memories of Murder, The Closer.
The average Columbo fan in Germany is 48.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Matlock (TV series), Bosch (TV series), Unforgettable (2011 TV series), with strongest over-indexing on Matlock (TV series) (240.2× the country average). Demographically, the Columbo audience skews more female with an average age of 48.9, and over-indexes on personality traits such as Tradition, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Columbo fans
| Metric | Value |
|---|---|
| Female | 64.7% |
| Male | 35.3% |
| Average age | 48.9 |
| Estimated audience size | 369,855 |
Audience persona
The typical Columbo fan in Germany is more female, around 48.9 years old, with strong Tradition tendencies and a notable affinity for Matlock (TV series).
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 92,734 | 1.15× |
| Bayern | 63,380 | 1.07× |
| Baden-Württemberg | 45,274 | 0.9× |
| Niedersachsen | 38,252 | 1.06× |
| Hessen | 27,719 | 0.98× |
| Sachsen | 18,586 | 1.02× |
| Rheinland-Pfalz | 17,763 | 0.96× |
| Berlin | 17,185 | 1.04× |
| Schleswig-Holstein | 14,144 | 1.07× |
| Brandenburg | 10,543 | 0.92× |
| Thüringen | 9,658 | 1.02× |
| Sachsen-Anhalt | 9,175 | 0.96× |
| Hamburg | 8,082 | 0.97× |
| Mecklenburg-Vorpommern | 6,485 | 0.92× |
| Saarland | 5,083 | 1.12× |
| Bremen | 2,686 | 0.85× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Matlock (TV series) | 240.2× | Movies & TV |
| Bosch (TV series) | 118.04× | Movies & TV |
| Unforgettable (2011 TV series) | 249.28× | Movies & TV |
| Memories of Murder | 267.53× | Movies & TV |
| The Closer | 293.06× | Movies & TV |
| NCIS (franchise) | 129.16× | Movies & TV |
| Inside Man | 169.46× | Movies & TV |
| Midsomer Murders | 80.41× | Movies & TV |
| Three Days of the Condor | 290.83× | Movies & TV |
| Sherlock Holmes (1984 TV series) | 66.43× | Movies & TV |
| Deception (U.S. TV series) | 172.82× | Movies & TV |
| Death in Paradise (TV series) | 58.36× | Movies & TV |
| Rizzoli & Isles | 176.26× | Movies & TV |
| Law Abiding Citizen | 98.81× | Movies & TV |
| Angela Lansbury | 69.04× | Movies & TV |
| Perry Mason (TV series) | 150.28× | Movies & TV |
| The Equalizer | 96.01× | Movies & TV |
| Heat (1995 film) | 55.4× | Movies & TV |
| Miami Vice | 87.67× | Movies & TV |
| Diagnosis: Murder | 210.19× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.7 |
| Community Orientation | OPEN | 1.55 |
| Early Adopter Mentality | POWER | 1.44 |
| Pet Ownership | JOY | 1.41 |
| Indulgence | JOY | 1.38 |
| Family Orientation | CONSERVATISM | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| Sri Lanka | 47.3% |
| United States | 9.8% |
| Hungary | 4.2% |
See Columbo audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Columbo have in Germany?
Columbo has an estimated audience of 369,855 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Columbo fans?
64.7% of Columbo fans are female, 35.3% are male, with an average age of 48.9 years.
Which brands do Columbo fans like most?
Columbo fans show strongest brand affinity for Matlock (TV series) (240.2×), Bosch (TV series) (118.04×), and Unforgettable (2011 TV series) (249.28×) over the country average.
Where do Columbo fans live in Germany?
Columbo fans in Germany are most concentrated in Nordrhein-Westfalen (reach 92,734), Bayern (reach 63,380), and Baden-Württemberg (reach 45,274). These three regions account for the largest share of the active audience.
What other brands do Columbo fans also like?
Beyond Columbo itself, the audience over-indexes on Bosch (TV series) (118.04×), Unforgettable (2011 TV series) (249.28×), Memories of Murder (267.53×), and The Closer (293.06×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Columbo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.