Rascasse Audience Intelligence

Law & Order Audience in Germany

A data profile of the people who buy, follow and care about Law & Order in Germany — modelled from more than twelve digital signal sources. Law & Order has an estimated audience of 451,916 people in Germany.

#232among TV series in Germany#693among Movie / TV Show / Series in Germany#2035in Movies & TV

The average Law & Order fan in Germany is 42.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Charlie Hunnam, True Detective, The Rookie, with strongest over-indexing on Charlie Hunnam (37.65× the country average).

Demographically, the Law & Order audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Patriotism, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Law & Order fan in Germany is more female, around 42.5 years old, with strong Patriotism tendencies and a notable affinity for Charlie Hunnam.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Law & Order profile in Germany.

Audience size
452K
in Germany
Gender
63.5%♀
36.5% male
Age
42.5
average years
Country rank
#12713
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-33%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Law & Order viewers

63.5% are female, 36.5% are male, average age 42.5.

Fig. 02

Gender split

63.5%
Female
36.5%
Male
Demographic split for Law & Order audience in Germany
MetricValue
Female63.5%
Male36.5%
Average age42.5
Estimated audience size451,916
Fig. 03

Age distribution

Ø 42.5
average years
Age distribution of the Law & Order audience in Germany
Age bracketShare%
16-1911%
20-2915%
30-3924%
40-4928%
50+22%
Fig. 04

Worldwide distribution

8.8%

of the worldwide Law & Order audience comes from Germany.

Worldwide audience distribution share by country for Law & Order
CountryShare
United States40.8%
Germany8.8%
Italy7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Law & Order audience in Germany is strongest.

Fig. 05

Top regions by affinity

Law & Order fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen~6K1.66×
02Sachsen-Anhalt~10K1.19×
03Saarland~6K1.07×
04Niedersachsen~50K1.04×
05Mecklenburg-Vorpommern~9K1.03×
06Schleswig-Holstein~20K1.01×
07Brandenburg~10K1.00×
08Berlin~20K0.99×
09Thüringen~10K0.96×
10Nordrhein-Westfalen~90K0.93×
11Rheinland-Pfalz~20K0.93×
12Sachsen~20K0.90×
13Hessen~30K0.86×
14Hamburg~9K0.83×
15Bayern~60K0.80×
16Baden-Württemberg~50K0.78×
Fig. 06

Affinity by region

Affinity by region — Law & Order, Germany
0.78×1.00×1.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Law & Order audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Law & Order audience
#·InterestCategoryAffinity×
01Kim CoatesMovies & TV85.58×
02OzarksMovies & TV54.97×
03The Black Swan (film)Movies & TV53.48×
04New AmsterdamMovies & TV52.80×
05Mulholland Drive (film)Movies & TV52.72×
06SnappedMovies & TV45.87×
07Law & Order: Special Victims UnitMovies & TV41.43×
08Blue Bloods (TV series)Movies & TV39.38×
09Charlie HunnamMovies & TV37.65×
10Blue BloodsMovies & TV34.85×
1124 (TV series)Movies & TV32.94×
12Dexter (TV series)Movies & TV27.55×
13Criminal MindsMovies & TV27.26×
14True DetectiveMovies & TV26.06×
15The MentalistMovies & TV25.54×
16Heroes (TV series)Movies & TV21.28×
17Bosch (TV series)Movies & TV20.40×
18The RookieMovies & TV19.04×
19Volunteer fire departmentHealth14.46×
20Fire departmentHome & Garden12.65×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Law & Order audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Law & Order audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.26×
MindfulnessBALANCE2.10×
Luxury OrientationPREMIUM1.95×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Law & Order audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER1.07×
Design AffinityPREMIUM1.08×
IndividualismJOY1.12×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Law & Order have in Germany?

Law & Order has an estimated audience of 451,916 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Law & Order viewers?

63.5% of Law & Order fans are female, 36.5% are male, with an average age of 42.5 years.

03

Which brands do Law & Order fans like most?

Law & Order fans show strongest brand affinity for Charlie Hunnam (37.65×), True Detective (26.06×), and The Rookie (19.04×) over the country average.

04

Where do Law & Order fans live in Germany?

Law & Order fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~90K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Law & Order fans also like?

Beyond Law & Order itself, the audience over-indexes on True Detective (26.06×), The Rookie (19.04×), Dexter (TV series) (27.55×), and Ozarks (54.97×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in Germany

See Law & Order audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Law & Order. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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