A data profile of the people who buy, follow and care about Mulholland Drive (film) in Germany — modelled from more than twelve digital signal sources. Mulholland Drive (film) has an estimated audience of 338,608 people in Germany.
The average Mulholland Drive (film) fan in Germany is 40.2 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include The Departed, Sia, Lie to Me, with strongest over-indexing on The Departed (278.7× the country average).
Demographically, the Mulholland Drive (film) audience skews balanced with an average age of 40.2, and over-indexes on personality traits such as Need for Security, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Mulholland Drive (film) fan in Germany is balanced, around 40.2 years old, with strong Need for Security tendencies and a notable affinity for The Departed.
The key figures that characterise the Mulholland Drive (film) profile in Germany.
46.5% are female, 53.5% are male, average age 40.2.
| Metric | Value |
|---|---|
| Female | 46.5% |
| Male | 53.5% |
| Average age | 40.2 |
| Estimated audience size | 338,608 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 18% | |
| 20-29 | 14% | |
| 30-39 | 25% | |
| 40-49 | 25% | |
| 50+ | 18% |
of the worldwide Mulholland Drive (film) audience comes from Germany.
| Country | Share |
|---|---|
| United States | 26.0% |
| France | 6.4% |
| United Kingdom | 6.0% |
Where the Mulholland Drive (film) audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~30K | 2.05× | |
| 02 | Hamburg | ~10K | 1.29× | |
| 03 | Hessen | ~30K | 1.21× | |
| 04 | Bremen | ~3K | 1.14× | |
| 05 | Bayern | ~50K | 1.05× | |
| 06 | Nordrhein-Westfalen | ~70K | 1.03× | |
| 07 | Sachsen | ~20K | 0.97× | |
| 08 | Baden-Württemberg | ~40K | 0.94× | |
| 09 | Niedersachsen | ~30K | 0.94× | |
| 10 | Rheinland-Pfalz | ~10K | 0.91× | |
| 11 | Schleswig-Holstein | ~10K | 0.90× | |
| 12 | Saarland | ~4K | 0.90× | |
| 13 | Brandenburg | ~9K | 0.88× | |
| 14 | Thüringen | ~6K | 0.77× | |
| 15 | Sachsen-Anhalt | ~6K | 0.72× | |
| 16 | Mecklenburg-Vorpommern | ~4K | 0.59× |
The strongest cross-interests of the Mulholland Drive (film) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | The Departed | Movies & TV | 278.70× | ||
| 02 | Sia | Music & Radio | 183.87× | ||
| 03 | Wyndham Rewards | Shopping | 156.68× | ||
| 04 | Lie to Me | Movies & TV | 127.36× | ||
| 05 | The Butterfly Effect | Movies & TV | 119.57× | ||
| 06 | Law & Order | Movies & TV | 52.72× | ||
| 07 | Cloverfield | Movies & TV | 52.47× | ||
| 08 | Eyes Wide Shut | Movies & TV | 29.26× | ||
| 09 | Oblivion (2013 film) | Movies & TV | 18.77× | ||
| 10 | The Mentalist | Movies & TV | 18.77× | ||
| 11 | Malcolm in the Middle | Movies & TV | 18.77× | ||
| 12 | Das Boot | Movies & TV | 18.77× | ||
| 13 | Fargo (film) | Movies & TV | 18.77× | ||
| 14 | Hailee Steinfeld | Movies & TV | 18.77× | ||
| 15 | Dan Stevens | Movies & TV | 18.77× | ||
| 16 | The Hangover | Movies & TV | 18.68× | ||
| 17 | Sarah Jessica Parker | Movies & TV | 17.43× | ||
| 18 | Person of Interest (TV series) | Movies & TV | 15.08× | ||
| 19 | Beetlejuice | Movies & TV | 12.35× | ||
| 20 | Christoph Waltz | Movies & TV | 11.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.39× | |
| Tradition | CONSERVATISM | 1.37× | |
| Spirituality | BALANCE | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.51× | |
| Quality Awareness | PREMIUM | 0.62× | |
| Sustainability | BALANCE | 0.76× |
Mulholland Drive (film) has an estimated audience of 338,608 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
46.5% of Mulholland Drive (film) fans are female, 53.5% are male, with an average age of 40.2 years.
Mulholland Drive (film) fans show strongest brand affinity for The Departed (278.7×), Sia (183.87×), and Lie to Me (127.36×) over the country average.
Mulholland Drive (film) fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Mulholland Drive (film) itself, the audience over-indexes on Sia (183.87×), Lie to Me (127.36×), Law & Order (52.72×), and The Butterfly Effect (119.57×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Mulholland Drive (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.