A data profile of the people who buy, follow and care about The Hangover in Germany — modelled from more than twelve digital signal sources. The Hangover has an estimated audience of 535,243 people in Germany.
The average The Hangover fan in Germany is 27.6 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Kung Fu Hustle, The Hangover Part III, A Million Ways to Die in the West, with strongest over-indexing on Kung Fu Hustle (459.69× the country average).
Demographically, the The Hangover audience skews balanced with an average age of 27.6, and over-indexes on personality traits such as Patriotism, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical The Hangover fan in Germany is balanced, around 27.6 years old, with strong Patriotism tendencies and a notable affinity for Kung Fu Hustle.
The key figures that characterise the The Hangover profile in Germany.
50.4% are female, 49.6% are male, average age 27.6.
| Metric | Value |
|---|---|
| Female | 50.4% |
| Male | 49.6% |
| Average age | 27.6 |
| Estimated audience size | 535,243 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 58% | |
| 20-29 | 18% | |
| 30-39 | 10% | |
| 40-49 | 8% | |
| 50+ | 6% |
of the worldwide The Hangover audience comes from Germany.
| Country | Share |
|---|---|
| United States | 37.4% |
| Germany | 5.9% |
| Italy | 5.6% |
Where the The Hangover audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~40K | 1.14× | |
| 02 | Bayern | ~90K | 1.09× | |
| 03 | Nordrhein-Westfalen | ~100K | 1.08× | |
| 04 | Hamburg | ~10K | 1.08× | |
| 05 | Niedersachsen | ~50K | 1.07× | |
| 06 | Baden-Württemberg | ~70K | 1.06× | |
| 07 | Sachsen | ~30K | 1.06× | |
| 08 | Rheinland-Pfalz | ~30K | 0.99× | |
| 09 | Berlin | ~20K | 0.99× | |
| 10 | Bremen | ~4K | 0.97× | |
| 11 | Thüringen | ~10K | 0.96× | |
| 12 | Saarland | ~6K | 0.95× | |
| 13 | Sachsen-Anhalt | ~10K | 0.93× | |
| 14 | Schleswig-Holstein | ~20K | 0.90× | |
| 15 | Brandenburg | ~10K | 0.90× | |
| 16 | Mecklenburg-Vorpommern | ~9K | 0.88× |
The strongest cross-interests of the The Hangover audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Kung Fu Hustle | Movies & TV | 459.69× | ||
| 02 | The Hangover Part III | Movies & TV | 436.39× | ||
| 03 | A Million Ways to Die in the West | Movies & TV | 398.99× | ||
| 04 | Get Hard | Movies & TV | 301.36× | ||
| 05 | Identity Thief | Movies & TV | 277.72× | ||
| 06 | Cougar Town | Movies & TV | 213.88× | ||
| 07 | Life as We Know It (film) | Movies & TV | 198.27× | ||
| 08 | The Other Woman (2014 film) | Movies & TV | 197.32× | ||
| 09 | Just Go with It | Movies & TV | 195.46× | ||
| 10 | We're the Millers | Movies & TV | 188.06× | ||
| 11 | According to Jim | Movies & TV | 166.54× | ||
| 12 | Chuck (TV series) | Movies & TV | 143.87× | ||
| 13 | The Wolf of Wall Street (2013 film) | Movies & TV | 139.41× | ||
| 14 | Aya Cash | Movies & TV | 139.41× | ||
| 15 | This Is the End | Movies & TV | 113.04× | ||
| 16 | Beverly Hills Cop | Movies & TV | 110.31× | ||
| 17 | In Bruges | Movies & TV | 97.56× | ||
| 18 | Malcolm in the Middle | Movies & TV | 86.33× | ||
| 19 | Shazam (service) | Music & Radio | 72.75× | ||
| 20 | Ghostbusters | Movies & TV | 69.71× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.02× | |
| Extroversion | THRILL | 1.64× | |
| Spirituality | BALANCE | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.84× | |
| Luxury Orientation | PREMIUM | 0.93× | |
| Travelling | THRILL | 0.99× |
The Hangover has an estimated audience of 535,243 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
50.4% of The Hangover fans are female, 49.6% are male, with an average age of 27.6 years.
The Hangover fans show strongest brand affinity for Kung Fu Hustle (459.69×), The Hangover Part III (436.39×), and A Million Ways to Die in the West (398.99×) over the country average.
The Hangover fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
Beyond The Hangover itself, the audience over-indexes on The Hangover Part III (436.39×), A Million Ways to Die in the West (398.99×), According to Jim (166.54×), and Malcolm in the Middle (86.33×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for The Hangover. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.