Rascasse Audience Intelligence

Ghostbusters Audience in Germany

A data profile of the people who buy, follow and care about Ghostbusters in Germany — modelled from more than twelve digital signal sources. Ghostbusters has an estimated audience of 677,059 people in Germany.

The average Ghostbusters fan in Germany is 34.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Beetlejuice, The Hangover, Scooby-Doo, with strongest over-indexing on Beetlejuice (37.11× the country average).

Demographically, the Ghostbusters audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Extroversion, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ghostbusters fan in Germany is balanced, around 34.5 years old, with strong Extroversion tendencies and a notable affinity for Beetlejuice.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ghostbusters profile in Germany.

Audience size
677K
in Germany
Gender
46.7%
53.3% male
Age
34.5
average years
Country rank
#9104
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ghostbusters viewers

46.7% are female, 53.3% are male, average age 34.5.

Fig. 02

Gender split

46.7%
Female
53.3%
Male
Demographic split for Ghostbusters audience in Germany
MetricValue
Female46.7%
Male53.3%
Average age34.5
Estimated audience size677,059
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the Ghostbusters audience in Germany
Age bracketShare%
16-1925%
20-2922%
30-3931%
40-4919%
50+4%
Fig. 04

Worldwide distribution

7.0%

of the worldwide Ghostbusters audience comes from Germany.

Worldwide audience distribution share by country for Ghostbusters
CountryShare
United States34.7%
United Kingdom7.2%
Germany7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ghostbusters audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ghostbusters fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~70K1.12×
02Schleswig-Holstein~20K1.11×
03Brandenburg~20K1.10×
04Rheinland-Pfalz~30K1.05×
05Saarland~8K1.05×
06Nordrhein-Westfalen~100K1.04×
07Thüringen~20K1.04×
08Sachsen-Anhalt~20K1.03×
09Sachsen~30K0.99×
10Berlin~30K0.96×
11Mecklenburg-Vorpommern~10K0.95×
12Hessen~40K0.94×
13Bremen~5K0.94×
14Hamburg~10K0.92×
15Bayern~90K0.91×
16Baden-Württemberg~70K0.85×
Fig. 06

Affinity by region

Affinity by region — Ghostbusters, Germany
0.85×1.00×1.12×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ghostbusters audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ghostbusters audience
#·InterestCategoryAffinity×
01The HangoverMovies & TV69.71×
02Bugs BunnyLiterature54.27×
03FurbyKids & Family46.04×
04Sheryl CrowMusic & Radio39.74×
05BeetlejuiceMovies & TV37.11×
06Beverly Hills CopMovies & TV31.80×
07R.E.M.Music & Radio31.44×
08Despicable MeMovies & TV23.21×
09Scooby-DooMovies & TV20.00×
10Rod StewartMusic & Radio20.00×
11Person of Interest (TV series)Movies & TV20.00×
12Meg RyanMovies & TV20.00×
13Ghostbusters (franchise)Movies & TV20.00×
14ALF (TV series)Movies & TV20.00×
15Austin Powers (film series)Movies & TV20.00×
16Amy AdamsMovies & TV18.51×
17Bob the BuilderMovies & TV17.49×
18Mick JaggerMusic & Radio14.41×
19Henry CavillMovies & TV10.21×
20Bonnie TylerMusic & Radio9.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ghostbusters audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Ghostbusters audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.61×
Risk AppetiteTHRILL1.50×
Convenience OrientationPREMIUM1.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Ghostbusters audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.50×
Design AffinityPREMIUM0.55×
Sports ActivityPOWER0.56×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Ghostbusters have in Germany?

Ghostbusters has an estimated audience of 677,059 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Ghostbusters viewers?

46.7% of Ghostbusters fans are female, 53.3% are male, with an average age of 34.5 years.

03

Which brands do Ghostbusters fans like most?

Ghostbusters fans show strongest brand affinity for Beetlejuice (37.11×), The Hangover (69.71×), and Scooby-Doo (20×) over the country average.

04

Where do Ghostbusters fans live in Germany?

Ghostbusters fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~90K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Ghostbusters fans also like?

Beyond Ghostbusters itself, the audience over-indexes on The Hangover (69.71×), Scooby-Doo (20×), Furby (46.04×), and Rod Stewart (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ghostbusters. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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