Ghostbusters Audience in Germany

Ghostbusters has an estimated audience of 623,395 people in Germany. 46.7% are female, 53.3% are male, average age 34.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Israel, Gran Torino, Knauf Insulation, charvel guitars.
The average Ghostbusters fan in Germany is 34.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Israel, Gran Torino, with strongest over-indexing on Dog breed (2.68× the country average). Demographically, the Ghostbusters audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Comedy
Demographics of Ghostbusters fans
| Metric | Value |
|---|---|
| Female | 46.7% |
| Male | 53.3% |
| Average age | 34.5 |
| Estimated audience size | 623,395 |
Audience persona
The typical Ghostbusters fan in Germany is balanced, around 34.5 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 145,168 | 1.06× |
| Bayern | 92,894 | 0.93× |
| Baden-Württemberg | 73,936 | 0.87× |
| Niedersachsen | 68,972 | 1.14× |
| Hessen | 45,857 | 0.97× |
| Rheinland-Pfalz | 33,129 | 1.06× |
| Sachsen | 30,036 | 0.98× |
| Berlin | 27,945 | 1× |
| Schleswig-Holstein | 24,727 | 1.1× |
| Brandenburg | 21,212 | 1.1× |
| Thüringen | 16,162 | 1.02× |
| Sachsen-Anhalt | 16,155 | 1× |
| Hamburg | 13,218 | 0.94× |
| Mecklenburg-Vorpommern | 10,923 | 0.92× |
| Saarland | 7,636 | 1× |
| Bremen | 4,894 | 0.92× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 2.68× | Pets & Animals |
| Israel | 4.3× | Travel & Leisure |
| Gran Torino | 9.11× | Movies & TV |
| Knauf Insulation | 20× | Business & Career |
| charvel guitars | 35.28× | Music & Radio |
| Home Delivery | 4.5× | Food & Beverages |
| Unique Gifts | 2.03× | Shopping |
| Progressive rock | 2.28× | Music & Radio |
| Gunzenhausen | 14.41× | Travel & Leisure |
| Personalised Gifts | 2.32× | Home & Garden |
| Litter box | 1.51× | Pets & Animals |
| Orange Goblin | 35.88× | Music & Radio |
| Birthday Gifts | 1.94× | Kids & Family |
| Stradivarius | 1.79× | Shopping |
| Minestrone | 2.72× | Food & Beverages |
| Zagreb | 4× | Travel & Leisure |
| Urban Outfitters | 1.54× | Shopping |
| Moroccan riad | 5.26× | Politics & Society |
| Eindhoven | 1.76× | Travel & Leisure |
| Whataburger | 4.59× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 1.8 |
| Patriotism | CONSERVATISM | 1.47 |
| Tradition | CONSERVATISM | 1.25 |
| Early Adopter Mentality | POWER | 1.21 |
| Pet Ownership | JOY | 1.2 |
| LGBTQ+ Identity | OPEN | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 38.2% |
| United Kingdom | 7.9% |
| Germany | 7.2% |
See Ghostbusters audiences in other countries
More Comedy audiences in Germany
- Home Alone (franchise) (2,645,169)
- Back to the Future (1,216,498)
- Bill Cosby (1,205,364)
- Mr. Bean (985,939)
- Wer stiehlt mir die Show (942,046)
Frequently asked questions
How many fans does Ghostbusters have in Germany?
Ghostbusters has an estimated audience of 623,395 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Ghostbusters fans?
46.7% of Ghostbusters fans are female, 53.3% are male, with an average age of 34.5 years.
Which brands do Ghostbusters fans like most?
Ghostbusters fans show strongest brand affinity for Dog breed (2.68×), Israel (4.3×), and Gran Torino (9.11×) over the country average.
Where do Ghostbusters fans live in Germany?
Ghostbusters fans in Germany are most concentrated in Nordrhein-Westfalen (reach 145,168), Bayern (reach 92,894), and Baden-Württemberg (reach 73,936). These three regions account for the largest share of the active audience.
What other brands do Ghostbusters fans also like?
Beyond Ghostbusters itself, the audience over-indexes on Israel (4.3×), Gran Torino (9.11×), Knauf Insulation (20×), and charvel guitars (35.28×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Ghostbusters. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.