Rascasse Audience Intelligence

Identity Thief Audience in Germany

A data profile of the people who buy, follow and care about Identity Thief in Germany — modelled from more than twelve digital signal sources. Identity Thief has an estimated audience of 42,882 people in Germany.

The average Identity Thief fan in Germany is 29.7 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include The Hangover, The Nanny, Scooby-Doo, with strongest over-indexing on The Hangover (277.72× the country average).

Demographically, the Identity Thief audience skews more female with an average age of 29.7, and over-indexes on personality traits such as Spirituality, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Identity Thief fan in Germany is more female, around 29.7 years old, with strong Spirituality tendencies and a notable affinity for The Hangover.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Identity Thief profile in Germany.

Audience size
43K
in Germany
Gender
76.6%♀
23.4% male
Age
29.7
average years
Country rank
#52870
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Identity Thief viewers

76.6% are female, 23.4% are male, average age 29.7.

Fig. 02

Gender split

76.6%
Female
23.4%
Male
Demographic split for Identity Thief audience in Germany
MetricValue
Female76.6%
Male23.4%
Average age29.7
Estimated audience size42,882
Fig. 03

Age distribution

Ø 29.7
average years
Age distribution of the Identity Thief audience in Germany
Age bracketShare%
16-1949%
20-2914%
30-3921%
40-4911%
50+4%
Fig. 04

Worldwide distribution

5.2%

of the worldwide Identity Thief audience comes from Germany.

Worldwide audience distribution share by country for Identity Thief
CountryShare
United States54.4%
United Kingdom9.3%
Italy7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Identity Thief audience in Germany is strongest.

Fig. 05

Top regions by affinity

Identity Thief fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~2K1.19×
02Sachsen-Anhalt~1K1.18×
03Mecklenburg-Vorpommern<1K1.09×
04Brandenburg~1K1.07×
05Thüringen~1K1.05×
06Sachsen~2K1.02×
07Saarland<1K1.02×
08Niedersachsen~4K1.01×
09Rheinland-Pfalz~2K1.00×
10Schleswig-Holstein~2K1.00×
11Bremen<1K0.99×
12Nordrhein-Westfalen~9K0.97×
13Bayern~6K0.90×
14Hessen~3K0.90×
15Baden-Württemberg~5K0.88×
16Hamburg<1K0.85×
Fig. 06

Affinity by region

Affinity by region — Identity Thief, Germany
0.85×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Identity Thief audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Identity Thief audience
#·InterestCategoryAffinity×
01The HangoverMovies & TV277.72×
02Fresh Off the BoatMovies & TV166.75×
03The NannyMovies & TV163.35×
04Hot FuzzMovies & TV117.72×
05Bad TeacherMovies & TV116.39×
06Arrested Development (TV series)Movies & TV86.47×
07Tropic ThunderMovies & TV78.84×
08The Grand Budapest HotelMovies & TV78.75×
09Malcolm in the MiddleMovies & TV74.03×
10The Wolf of Wall Street (2013 film)Movies & TV73.93×
11Austin Powers (film series)Movies & TV71.95×
12It's Always Sunny in PhiladelphiaMovies & TV70.27×
13Nicholas HoultMovies & TV61.70×
14Kaley CuocoMovies & TV58.35×
15Scooby-DooMovies & TV48.12×
16Victoria JusticeMovies & TV47.13×
17Rose LeslieMovies & TV38.72×
18Person of Interest (TV series)Movies & TV24.25×
19Oblivion (2013 film)Movies & TV20.00×
20BeetlejuiceMovies & TV14.32×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Identity Thief audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Identity Thief audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.86×
Family OrientationCONSERVATISM1.57×
Need for SecurityCONSERVATISM1.36×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Identity Thief audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.68×
Luxury OrientationPREMIUM0.69×
DIY MentalityTHRILL0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Identity Thief have in Germany?

Identity Thief has an estimated audience of 42,882 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Identity Thief viewers?

76.6% of Identity Thief fans are female, 23.4% are male, with an average age of 29.7 years.

03

Which brands do Identity Thief fans like most?

Identity Thief fans show strongest brand affinity for The Hangover (277.72×), The Nanny (163.35×), and Scooby-Doo (48.12×) over the country average.

04

Where do Identity Thief fans live in Germany?

Identity Thief fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~9K), Bayern (reach ~6K), and Baden-Württemberg (reach ~5K). These three regions account for the largest share of the active audience.

05

What other brands do Identity Thief fans also like?

Beyond Identity Thief itself, the audience over-indexes on The Nanny (163.35×), Scooby-Doo (48.12×), Malcolm in the Middle (74.03×), and Nicholas Hoult (61.7×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Identity Thief. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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