Rascasse Audience Intelligence

According to Jim Audience in Germany

A data profile of the people who buy, follow and care about According to Jim in Germany — modelled from more than twelve digital signal sources. According to Jim has an estimated audience of 324,309 people in Germany.

The average According to Jim fan in Germany is 40.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Sarah Hyland, Ariel Winter, Malcolm in the Middle, with strongest over-indexing on Sarah Hyland (378.02× the country average).

Demographically, the According to Jim audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Early Adopter Mentality, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical According to Jim fan in Germany is balanced, around 40.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Sarah Hyland.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the According to Jim profile in Germany.

Audience size
324K
in Germany
Gender
47.0%
53.0% male
Age
40.5
average years
Country rank
#16391
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of According to Jim viewers

47.0% are female, 53.0% are male, average age 40.5.

Fig. 02

Gender split

47.0%
Female
53.0%
Male
Demographic split for According to Jim audience in Germany
MetricValue
Female47.0%
Male53.0%
Average age40.5
Estimated audience size324,309
Fig. 03

Age distribution

Ø 40.5
average years
Age distribution of the According to Jim audience in Germany
Age bracketShare%
16-198%
20-2914%
30-3934%
40-4940%
50+3%
Fig. 04

Worldwide distribution

29.4%

of the worldwide According to Jim audience comes from Germany.

Worldwide audience distribution share by country for According to Jim
CountryShare
United States45.2%
Germany29.4%
Italy10.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the According to Jim audience in Germany is strongest.

Fig. 05

Top regions by affinity

According to Jim fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~10K1.34×
02Mecklenburg-Vorpommern~8K1.31×
03Thüringen~9K1.18×
04Brandenburg~10K1.17×
05Sachsen~20K1.11×
06Saarland~4K1.10×
07Niedersachsen~30K1.01×
08Schleswig-Holstein~10K1.00×
09Nordrhein-Westfalen~70K0.97×
10Rheinland-Pfalz~20K0.97×
11Bremen~2K0.92×
12Bayern~40K0.84×
13Berlin~10K0.81×
14Hamburg~6K0.79×
15Baden-Württemberg~30K0.78×
16Hessen~20K0.75×
Fig. 06

Affinity by region

Affinity by region — According to Jim, Germany
0.75×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the According to Jim audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for According to Jim audience
#·InterestCategoryAffinity×
01Sarah HylandMovies & TV378.02×
02Ariel WinterMovies & TV312.51×
03The NannyMovies & TV275.64×
04Malcolm in the MiddleMovies & TV203.86×
05Arrested Development (TV series)Movies & TV171.67×
06The HangoverMovies & TV166.54×
07The Middle (TV series)Movies & TV162.99×
08The IT CrowdMovies & TV158.35×
09Bad TeacherMovies & TV137.34×
10EuroTripMovies & TV129.79×
11Fresh Off the BoatMovies & TV126.84×
12RoseanneMovies & TV101.20×
132 Broke GirlsMovies & TV89.34×
14Alex PettyferMovies & TV76.75×
15Jeremy Allen WhiteMovies & TV55.59×
16Türkisch für AnfängerMovies & TV51.34×
17Fuller House (TV series)Movies & TV48.19×
18ALF (TV series)Movies & TV43.62×
19The Wolf of Wall Street (2013 film)Movies & TV42.52×
20Michelle PfeifferMovies & TV25.23×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the According to Jim audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by According to Jim audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.70×
Need for SecurityCONSERVATISM1.50×
Family OrientationCONSERVATISM1.48×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by According to Jim audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.72×
Luxury OrientationPREMIUM0.74×
Price SensitivityPREMIUM0.79×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does According to Jim have in Germany?

According to Jim has an estimated audience of 324,309 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of According to Jim viewers?

47.0% of According to Jim fans are female, 53.0% are male, with an average age of 40.5 years.

03

Which brands do According to Jim fans like most?

According to Jim fans show strongest brand affinity for Sarah Hyland (378.02×), Ariel Winter (312.51×), and Malcolm in the Middle (203.86×) over the country average.

04

Where do According to Jim fans live in Germany?

According to Jim fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do According to Jim fans also like?

Beyond According to Jim itself, the audience over-indexes on Ariel Winter (312.51×), Malcolm in the Middle (203.86×), The Nanny (275.64×), and The Hangover (166.54×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for According to Jim. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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