A data profile of the people who buy, follow and care about Eyes Wide Shut in Germany — modelled from more than twelve digital signal sources. Eyes Wide Shut has an estimated audience of 1,005,705 people in Germany.
The average Eyes Wide Shut fan in Germany is 49.3 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Scandal (TV series), Sleeping with the Enemy, Yves Saint Laurent (film), with strongest over-indexing on Scandal (TV series) (202.23× the country average).
Demographically, the Eyes Wide Shut audience skews more female with an average age of 49.3, and over-indexes on personality traits such as Mindfulness, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Eyes Wide Shut fan in Germany is more female, around 49.3 years old, with strong Mindfulness tendencies and a notable affinity for Scandal (TV series).
The key figures that characterise the Eyes Wide Shut profile in Germany.
61.0% are female, 39.0% are male, average age 49.3.
| Metric | Value |
|---|---|
| Female | 61.0% |
| Male | 39.0% |
| Average age | 49.3 |
| Estimated audience size | 1,005,705 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 0% | |
| 20-29 | 9% | |
| 30-39 | 21% | |
| 40-49 | 29% | |
| 50+ | 42% |
of the worldwide Eyes Wide Shut audience comes from Germany.
| Country | Share |
|---|---|
| United States | 26.2% |
| Germany | 7.0% |
| Italy | 6.8% |
Where the Eyes Wide Shut audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~70K | 1.69× | |
| 02 | Hessen | ~100K | 1.44× | |
| 03 | Hamburg | ~30K | 1.18× | |
| 04 | Bayern | ~200K | 1.12× | |
| 05 | Nordrhein-Westfalen | ~200K | 1.11× | |
| 06 | Bremen | ~9K | 1.08× | |
| 07 | Baden-Württemberg | ~100K | 1.05× | |
| 08 | Rheinland-Pfalz | ~40K | 0.95× | |
| 09 | Sachsen | ~40K | 0.88× | |
| 10 | Niedersachsen | ~80K | 0.87× | |
| 11 | Saarland | ~10K | 0.87× | |
| 12 | Schleswig-Holstein | ~30K | 0.86× | |
| 13 | Brandenburg | ~20K | 0.82× | |
| 14 | Thüringen | ~20K | 0.80× | |
| 15 | Sachsen-Anhalt | ~20K | 0.72× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.70× |
The strongest cross-interests of the Eyes Wide Shut audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Janet Evanovich | Literature | 226.38× | ||
| 02 | Scandal (TV series) | Movies & TV | 202.23× | ||
| 03 | Sleeping with the Enemy | Movies & TV | 190.65× | ||
| 04 | Grey Eagle, Minnesota | Travel & Leisure | 178.67× | ||
| 05 | Kobo Inc. | Literature | 171.54× | ||
| 06 | Jacob's Ladder (film) | Movies & TV | 136.07× | ||
| 07 | IBooks | Technology & Electronics | 123.07× | ||
| 08 | Patricia Cornwell | Literature | 105.58× | ||
| 09 | Kristin Hannah | Literature | 91.39× | ||
| 10 | Magnolia (film) | Movies & TV | 72.38× | ||
| 11 | Karin Slaughter | Literature | 70.52× | ||
| 12 | Yorgos Lanthimos | Movies & TV | 70.35× | ||
| 13 | Yves Saint Laurent (film) | Movies & TV | 65.40× | ||
| 14 | Lost Highway (film) | Movie / TV Show / Series | 64.80× | ||
| 15 | Book discussion club | Literature | 62.24× | ||
| 16 | Charlie Hunnam | Movies & TV | 20.00× | ||
| 17 | Poseidon (film) | Movies & TV | 20.00× | ||
| 18 | The Terminal | Movies & TV | 18.55× | ||
| 19 | Spirituality | Health | 13.81× | ||
| 20 | Bares für Rares | Movies & TV | 10.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.27× | |
| Extroversion | THRILL | 2.27× | |
| Community Orientation | OPEN | 2.07× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 0.83× | |
| Healthy Lifestyle | BALANCE | 0.88× | |
| Luxury Orientation | PREMIUM | 0.88× |
Eyes Wide Shut has an estimated audience of 1,005,705 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
61.0% of Eyes Wide Shut fans are female, 39.0% are male, with an average age of 49.3 years.
Eyes Wide Shut fans show strongest brand affinity for Scandal (TV series) (202.23×), Sleeping with the Enemy (190.65×), and Yves Saint Laurent (film) (65.4×) over the country average.
Eyes Wide Shut fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Eyes Wide Shut itself, the audience over-indexes on Sleeping with the Enemy (190.65×), Yves Saint Laurent (film) (65.4×), Kobo Inc. (171.54×), and IBooks (123.07×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Eyes Wide Shut. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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