Bares für Rares Audience in Germany
Bares für Rares has an estimated audience of 140,780 people in Germany. 61.7% are female, 38.3% are male, average age 44.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Scooby-Doo, Christian Rach, Austin Powers (film series), In aller Freundschaft, Beetlejuice.
The average Bares für Rares fan in Germany is 44.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Scooby-Doo, Christian Rach, Austin Powers (film series), with strongest over-indexing on Scooby-Doo (19.38× the country average). Demographically, the Bares für Rares audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Pet Ownership, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Bares für Rares fans
| Metric | Value |
|---|---|
| Female | 61.7% |
| Male | 38.3% |
| Average age | 44.1 |
| Estimated audience size | 140,780 |
Audience persona
The typical Bares für Rares fan in Germany is more female, around 44.1 years old, with strong Pet Ownership tendencies and a notable affinity for Scooby-Doo.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 34,365 | 1.12× |
| Bayern | 19,334 | 0.85× |
| Baden-Württemberg | 16,348 | 0.85× |
| Niedersachsen | 15,625 | 1.14× |
| Hessen | 9,345 | 0.87× |
| Sachsen | 8,324 | 1.21× |
| Rheinland-Pfalz | 7,931 | 1.12× |
| Schleswig-Holstein | 5,094 | 1.01× |
| Berlin | 5,090 | 0.81× |
| Brandenburg | 4,521 | 1.04× |
| Sachsen-Anhalt | 4,271 | 1.17× |
| Thüringen | 4,204 | 1.17× |
| Mecklenburg-Vorpommern | 2,975 | 1.11× |
| Hamburg | 2,626 | 0.83× |
| Saarland | 1,629 | 0.94× |
| Bremen | 923 | 0.77× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Scooby-Doo | 19.38× | Movies & TV |
| Christian Rach | 81.98× | Food & Beverages |
| Austin Powers (film series) | 41.67× | Movies & TV |
| In aller Freundschaft | 11.17× | Movies & TV |
| Beetlejuice | 10.33× | Movies & TV |
| Andy Borg | 8.47× | Music & Radio |
| Let's Dance (German TV series) | 5.35× | Movies & TV |
| Satire | 6.68× | Literature |
| Mary Roos | 11.64× | Music & Radio |
| Dieter Bohlen | 6.88× | Music & Radio |
| German television comedy | 8.12× | Movies & TV |
| Roland Kaiser | 4.86× | Music & Radio |
| Storm of Love | 5.24× | Movies & TV |
| Semino Rossi | 7.76× | Music & Radio |
| Kastelruther Spatzen | 11.13× | Music & Radio |
| Michael Patrick Kelly | 8.16× | Music & Radio |
| Bernhard Brink | 10.77× | Music & Radio |
| Western Union | 5.11× | Business & Career |
| Florian Silbereisen | 4.45× | Music & Radio |
| Jessica Simpson | 27.65× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.29 |
| Family Orientation | CONSERVATISM | 1.14 |
| Healthy Lifestyle | BALANCE | 1.11 |
| DIY Mentality | THRILL | 1.1 |
| Convenience Orientation | PREMIUM | 1.1 |
| Community Orientation | OPEN | 1.09 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 50.4% |
| Luxembourg | 7.0% |
| Netherlands | 5.8% |
See Bares für Rares audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Superman (10,006,308)
- Friends (9,772,934)
- Game of Thrones (9,464,046)
Frequently asked questions
How many fans does Bares für Rares have in Germany?
Bares für Rares has an estimated audience of 140,780 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Bares für Rares fans?
61.7% of Bares für Rares fans are female, 38.3% are male, with an average age of 44.1 years.
Which brands do Bares für Rares fans like most?
Bares für Rares fans show strongest brand affinity for Scooby-Doo (19.38×), Christian Rach (81.98×), and Austin Powers (film series) (41.67×) over the country average.
Where do Bares für Rares fans live in Germany?
Bares für Rares fans in Germany are most concentrated in Nordrhein-Westfalen (reach 34,365), Bayern (reach 19,334), and Baden-Württemberg (reach 16,348). These three regions account for the largest share of the active audience.
What other brands do Bares für Rares fans also like?
Beyond Bares für Rares itself, the audience over-indexes on Christian Rach (81.98×), Austin Powers (film series) (41.67×), In aller Freundschaft (11.17×), and Beetlejuice (10.33×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Bares für Rares. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.