Rascasse Audience Intelligence

Shopping Centre Audience in Germany

A data profile of the people who buy, follow and care about Shopping Centre in Germany — modelled from more than twelve digital signal sources. Shopping Centre has an estimated audience of 2,123,194 people in Germany.

Shopping Centre has an estimated audience of 2,123,194 people in Germany. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Shopping Centre profile in Germany.

Audience size
2.1M
in Germany
Country rank
#3152
Topic in Germany
Fig. 01

Search interest · 12-month trend

-39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Shopping Centre fans

Fig. 02

Gender split

Demographic split for Shopping Centre audience in Germany
MetricValue
Estimated audience size2,123,194
Fig. 04

Worldwide distribution

63.3%

of the worldwide Shopping Centre audience comes from Germany.

Worldwide audience distribution share by country for Shopping Centre
CountryShare
Germany63.3%
Brazil23.2%
United States12.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Shopping Centre audience in Germany is strongest.

Fig. 05

Top regions by affinity

Shopping Centre fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~200K1.76×
02Hessen~200K1.36×
03Hamburg~60K1.24×
04Bayern~400K1.22×
05Bremen~20K1.04×
06Rheinland-Pfalz~100K1.02×
07Baden-Württemberg~300K1.00×
08Brandenburg~60K0.97×
09Schleswig-Holstein~70K0.95×
10Mecklenburg-Vorpommern~40K0.95×
11Saarland~20K0.95×
12Sachsen-Anhalt~50K0.91×
13Thüringen~50K0.91×
14Nordrhein-Westfalen~400K0.86×
15Sachsen~90K0.85×
16Niedersachsen~200K0.80×
Fig. 06

Affinity by region

Affinity by region — Shopping Centre, Germany
0.80×1.00×1.76×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Shopping Centre. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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