Rascasse Audience Intelligence

Summer Breeze Open Air Audience in Germany

Summer Breeze Open Air has an estimated audience of 355K people in Germany.

#25among Music festival in Germany
#220among events in Germany
#1853in Music & Radio

The average Summer Breeze Open Air fan in Germany is 41.0 years old, more male, and lives primarily in Bayern.

By number of fans, Summer Breeze Open Air ranks #25 among the 921 objects in Music festival in Germany — 2.0× the group median.

Its fans are 4.8 years older than the group average of 36.2.

Women make up 44.2% of the fan base, 6.1 percentage points fewer than the group average.

Compared with the other 920 objects in Music festival, Summer Breeze Open Air fans stand out for their interest in Avantasia, Powerwolf and Wind Rose.

Interest is seasonal: June, July and August account for 64% of the year's searches, October is the quietest month.

Most fans live in Bayern, Baden-Württemberg, Nordrhein-Westfalen.

Top affinities include Avantasia, Metal Hammer, Powerwolf, with strongest over-indexing on Avantasia (27.82× the country average).

Demographically, the Summer Breeze Open Air audience skews more male with an average age of 41.0, and over-indexes on personality traits such as Extroversion, Spirituality.

The typical Summer Breeze Open Air fan in Germany is more male, around 41.0 years old, with strong Extroversion tendencies and a notable affinity for Avantasia.

Category: Music & Radio · Type: Event · Subtype: Music festival

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
355K
in Germany
Gender
44.2%♀
55.8% male
Age
41.0
average years
Country rank
#16184
among all objects in Germany
Fig. 01

Search interest · 12-month trend

-19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Summer Breeze Open Air fans

44.2% are female, 55.8% are male, average age 41.0.

Fig. 02

Gender split

44.2%
Female
55.8%
Male
Demographic split for Summer Breeze Open Air audience in Germany
MetricValue
Female44.2%
Male55.8%
Average age41.0
Estimated audience size355K
Fig. 03

Age distribution

Ø 41.0
average years
Age distribution of the Summer Breeze Open Air audience in Germany
Age bracketShare%
16-2412%
25-3422%
35-4423%
45-5426%
55+17%
Fig. 04

Worldwide distribution

69.2%

of the worldwide Summer Breeze Open Air audience comes from Germany.

Worldwide audience distribution share by country for Summer Breeze Open Air
CountryShare
Germany69.2%
Austria8.1%
Switzerland3.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Summer Breeze Open Air fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~200K3.12×
02Baden-Württemberg~100K2.54×
03Hessen~40K1.65×
04Saarland~5K1.09×
05Sachsen~20K0.91×
06Rheinland-Pfalz~20K0.89×
07Thüringen~8K0.88×
08Nordrhein-Westfalen~60K0.76×
09Hamburg~6K0.70×
10Bremen~2K0.68×
11Schleswig-Holstein~9K0.67×
12Niedersachsen~20K0.62×
13Berlin~10K0.61×
14Sachsen-Anhalt~5K0.57×
15Mecklenburg-Vorpommern~4K0.53×
16Brandenburg~6K0.51×
Fig. 06

Affinity by region

Affinity by region — Summer Breeze Open Air, Germany
0.51×1.00×3.12×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Summer Breeze Open Air audience vs. the country average
#·InterestCategoryAffinity×
01AvantasiaMusic & Radio27.82×
02Metal HammerMusic & Radio19.63×
03PowerwolfMusic & Radio15.78×
04Wind RoseMusic & Radio15.03×
05James HetfieldMusic & Radio14.15×
06Electric CallboyMusic & Radio9.16×
07Wacken Open AirMusic & Radio9.12×
08Alice Cooper (band)Music & Radio9.05×
09Linkin ParkMusic & Radio6.36×
10Extreme metalMusic & Radio5.08×
11Scorpions (band)Music & Radio5.08×
12Dolly PartonMusic & Radio5.03×
13Body modificationBeauty & Wellness4.57×
14Bonnie TylerMusic & Radio4.36×
15Stress (biology)Health2.84×
16BildNews1.99×
17REWEShopping1.86×
18BeautyBeauty & Wellness1.63×
19DesignHome & Garden1.61×
20ShoppingShopping1.57×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Summer Breeze Open Air audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Summer Breeze Open Air audience vs. the country average · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.64×
SpiritualityBALANCE1.76×
PatriotismCONSERVATISM1.49×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Summer Breeze Open Air audience vs. the country average · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.88×
Early Adopter MentalityPOWER1.01×
Design AffinityPREMIUM1.02×
0×1.00× baseline2×
Appendix

Explore more audiences

More Music festival audiences in Germany

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in Germany with measurable interest in Summer Breeze Open Air over the last 12 months. Modelled, not counted; people interested in several events count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/summer-breeze-open-air-10204” · Methodology