Top 19 Workwears in Germany
This curated ranking covers the 19 largest workwears in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Engelbert Strauss, Haix and Elten lead the list with a combined estimated audience of 5,340,115 people. Across all 19 entries the average audience size is 366,638, and the largest, Engelbert Strauss, reaches around 4,256,482 people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each workwear, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 | 4,256,482 | 82.0% | Workwear | Business & Career | |
| 2 | 628,165 | 67.3% | Workwear | Business & Career | |
| 3 | 455,468 | 58.0% | Workwear | Business & Career | |
| 4 | 428,918 | 18.7% | Workwear | Fashion & Accessoires | |
| 5 | 321,378 | 44.8% | Workwear | Business & Career | |
| 6 | 141,437 | 42.0% | Workwear | Business & Career | |
| 7 | 137,831 | 23.8% | Workwear | Business & Career | |
| 8 | 135,416 | 25.3% | Workwear | Business & Career | |
| 9 | 134,521 | 15.5% | Workwear | Business & Career | |
| 10 | 99,509 | 35.1% | Workwear | Business & Career | |
| 11 | 81,905 | 2.2% | Workwear | Fashion & Accessoires | |
| 12 | 63,567 | 4.9% | Workwear | Business & Career | |
| 13 | 50,963 | 1.8% | Workwear | Fashion & Accessoires | |
| 14 | 21,796 | 3.0% | Workwear | Business & Career | |
| 15 | 5,173 | 3.8% | Workwear | Business & Career | |
| 16 | 2,461 | 0.9% | Workwear | Business & Career | |
| 17 | Dri Duck | 966 | 1.0% | Workwear | Fashion & Accessoires |
| 18 | Key Apparel | 165 | 0.5% | Workwear | Fashion & Accessoires |
| 19 | 16 | 0.0% | Workwear | Business & Career |
Frequently asked questions
How is this Top 19 list compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each workwear by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest workwear in Germany?
Engelbert Strauss currently leads with an estimated audience of 4,256,482 people in Germany.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Germany. Lists below 5 entries are not published. See methodology for full details.