Rascasse Audience Intelligence

Tyler Perry's House of Payne Audience in Germany

A data profile of the people who buy, follow and care about Tyler Perry's House of Payne in Germany — modelled from more than twelve digital signal sources. Tyler Perry's House of Payne has an estimated audience of 17,762 people in Germany.

The average Tyler Perry's House of Payne fan in Germany is 36.9 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Candace Cameron Bure, Suki Waterhouse, Neil Young, with strongest over-indexing on Candace Cameron Bure (155.79× the country average).

Demographically, the Tyler Perry's House of Payne audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Tyler Perry's House of Payne fan in Germany is more female, around 36.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Candace Cameron Bure.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Sitcom

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Tyler Perry's House of Payne profile in Germany.

Audience size
18K
in Germany
Gender
72.6%♀
27.4% male
Age
36.9
average years
Country rank
#76420
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-49%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tyler Perry's House of Payne viewers

72.6% are female, 27.4% are male, average age 36.9.

Fig. 02

Gender split

72.6%
Female
27.4%
Male
Demographic split for Tyler Perry's House of Payne audience in Germany
MetricValue
Female72.6%
Male27.4%
Average age36.9
Estimated audience size17,762
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Tyler Perry's House of Payne audience in Germany
Age bracketShare%
16-1927%
20-2914%
30-3924%
40-4922%
50+13%
Fig. 04

Worldwide distribution

9.4%

of the worldwide Tyler Perry's House of Payne audience comes from Germany.

Worldwide audience distribution share by country for Tyler Perry's House of Payne
CountryShare
United States66.7%
Germany9.4%
Italy5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Tyler Perry's House of Payne audience in Germany is strongest.

Fig. 05

Top regions by affinity

Tyler Perry's House of Payne fans by region: top regions in Germany
#RegionReachAffinity×
01Bremen<1K1.44×
02Saarland<1K1.26×
03Mecklenburg-Vorpommern<1K1.05×
04Rheinland-Pfalz<1K1.02×
05Thüringen<1K1.02×
06Sachsen-Anhalt<1K1.00×
07Brandenburg<1K0.95×
08Hessen~1K0.94×
09Schleswig-Holstein<1K0.94×
10Hamburg<1K0.94×
11Berlin<1K0.89×
12Sachsen<1K0.86×
13Niedersachsen~1K0.84×
14Nordrhein-Westfalen~3K0.80×
15Bayern~2K0.79×
16Baden-Württemberg~2K0.77×
Fig. 06

Affinity by region

Affinity by region — Tyler Perry's House of Payne, Germany
0.77×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tyler Perry's House of Payne audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tyler Perry's House of Payne audience
#·InterestCategoryAffinity×
01Candace Cameron BureMovies & TV155.79×
02Markus ZusakLiterature69.24×
03Suki WaterhouseFashion & Accessoires56.37×
04Arch EnemyMusic & Radio44.55×
05Liam GallagherMusic & Radio40.77×
06Neil YoungMusic & Radio39.30×
07The Breakfast ClubMovies & TV21.15×
08Alexis BledelMovies & TV20.00×
09Kat DenningsMovies & TV20.00×
10Lily AllenMusic & Radio20.00×
11Jim MorrisonMusic & Radio20.00×
12Michael SheenMovies & TV20.00×
13Bryan FerryMusic & Radio20.00×
14Sam ElliottMovies & TV20.00×
15Kevin Russell (musician)Music & Radio19.46×
16Franz KafkaLiterature18.02×
17Julio IglesiasMusic & Radio14.42×
18Fleetwood MacMusic & Radio14.13×
19Catherine, Duchess of CambridgePolitics & Society13.44×
20Bob DylanMusic & Radio10.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tyler Perry's House of Payne audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Tyler Perry's House of Payne audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.85×
Convenience OrientationPREMIUM1.68×
TraditionCONSERVATISM1.54×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Tyler Perry's House of Payne audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.59×
IndulgenceJOY0.70×
Pet OwnershipJOY0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Tyler Perry's House of Payne have in Germany?

Tyler Perry's House of Payne has an estimated audience of 17,762 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Tyler Perry's House of Payne viewers?

72.6% of Tyler Perry's House of Payne fans are female, 27.4% are male, with an average age of 36.9 years.

03

Which brands do Tyler Perry's House of Payne fans like most?

Tyler Perry's House of Payne fans show strongest brand affinity for Candace Cameron Bure (155.79×), Suki Waterhouse (56.37×), and Neil Young (39.3×) over the country average.

04

Where do Tyler Perry's House of Payne fans live in Germany?

Tyler Perry's House of Payne fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~3K), Bayern (reach ~2K), and Baden-Württemberg (reach ~2K). These three regions account for the largest share of the active audience.

05

What other brands do Tyler Perry's House of Payne fans also like?

Beyond Tyler Perry's House of Payne itself, the audience over-indexes on Suki Waterhouse (56.37×), Neil Young (39.3×), Arch Enemy (44.55×), and Alexis Bledel (20×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Tyler Perry's House of Payne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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