A data profile of the people who buy, follow and care about Tyler Perry's House of Payne in Germany — modelled from more than twelve digital signal sources. Tyler Perry's House of Payne has an estimated audience of 17,762 people in Germany.
The average Tyler Perry's House of Payne fan in Germany is 36.9 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Candace Cameron Bure, Suki Waterhouse, Neil Young, with strongest over-indexing on Candace Cameron Bure (155.79× the country average).
Demographically, the Tyler Perry's House of Payne audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Early Adopter Mentality, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Tyler Perry's House of Payne fan in Germany is more female, around 36.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Candace Cameron Bure.
The key figures that characterise the Tyler Perry's House of Payne profile in Germany.
72.6% are female, 27.4% are male, average age 36.9.
| Metric | Value |
|---|---|
| Female | 72.6% |
| Male | 27.4% |
| Average age | 36.9 |
| Estimated audience size | 17,762 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 14% | |
| 30-39 | 24% | |
| 40-49 | 22% | |
| 50+ | 13% |
of the worldwide Tyler Perry's House of Payne audience comes from Germany.
| Country | Share |
|---|---|
| United States | 66.7% |
| Germany | 9.4% |
| Italy | 5.9% |
Where the Tyler Perry's House of Payne audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Bremen | <1K | 1.44× | |
| 02 | Saarland | <1K | 1.26× | |
| 03 | Mecklenburg-Vorpommern | <1K | 1.05× | |
| 04 | Rheinland-Pfalz | <1K | 1.02× | |
| 05 | Thüringen | <1K | 1.02× | |
| 06 | Sachsen-Anhalt | <1K | 1.00× | |
| 07 | Brandenburg | <1K | 0.95× | |
| 08 | Hessen | ~1K | 0.94× | |
| 09 | Schleswig-Holstein | <1K | 0.94× | |
| 10 | Hamburg | <1K | 0.94× | |
| 11 | Berlin | <1K | 0.89× | |
| 12 | Sachsen | <1K | 0.86× | |
| 13 | Niedersachsen | ~1K | 0.84× | |
| 14 | Nordrhein-Westfalen | ~3K | 0.80× | |
| 15 | Bayern | ~2K | 0.79× | |
| 16 | Baden-Württemberg | ~2K | 0.77× |
The strongest cross-interests of the Tyler Perry's House of Payne audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Candace Cameron Bure | Movies & TV | 155.79× | ||
| 02 | Markus Zusak | Literature | 69.24× | ||
| 03 | Suki Waterhouse | Fashion & Accessoires | 56.37× | ||
| 04 | Arch Enemy | Music & Radio | 44.55× | ||
| 05 | Liam Gallagher | Music & Radio | 40.77× | ||
| 06 | Neil Young | Music & Radio | 39.30× | ||
| 07 | The Breakfast Club | Movies & TV | 21.15× | ||
| 08 | Alexis Bledel | Movies & TV | 20.00× | ||
| 09 | Kat Dennings | Movies & TV | 20.00× | ||
| 10 | Lily Allen | Music & Radio | 20.00× | ||
| 11 | Jim Morrison | Music & Radio | 20.00× | ||
| 12 | Michael Sheen | Movies & TV | 20.00× | ||
| 13 | Bryan Ferry | Music & Radio | 20.00× | ||
| 14 | Sam Elliott | Movies & TV | 20.00× | ||
| 15 | Kevin Russell (musician) | Music & Radio | 19.46× | ||
| 16 | Franz Kafka | Literature | 18.02× | ||
| 17 | Julio Iglesias | Music & Radio | 14.42× | ||
| 18 | Fleetwood Mac | Music & Radio | 14.13× | ||
| 19 | Catherine, Duchess of Cambridge | Politics & Society | 13.44× | ||
| 20 | Bob Dylan | Music & Radio | 10.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.85× | |
| Convenience Orientation | PREMIUM | 1.68× | |
| Tradition | CONSERVATISM | 1.54× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.59× | |
| Indulgence | JOY | 0.70× | |
| Pet Ownership | JOY | 0.77× |
Tyler Perry's House of Payne has an estimated audience of 17,762 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
72.6% of Tyler Perry's House of Payne fans are female, 27.4% are male, with an average age of 36.9 years.
Tyler Perry's House of Payne fans show strongest brand affinity for Candace Cameron Bure (155.79×), Suki Waterhouse (56.37×), and Neil Young (39.3×) over the country average.
Tyler Perry's House of Payne fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~3K), Bayern (reach ~2K), and Baden-Württemberg (reach ~2K). These three regions account for the largest share of the active audience.
Beyond Tyler Perry's House of Payne itself, the audience over-indexes on Suki Waterhouse (56.37×), Neil Young (39.3×), Arch Enemy (44.55×), and Alexis Bledel (20×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Tyler Perry's House of Payne. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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