The Breakfast Club Audience in Germany

The Breakfast Club has an estimated audience of 594,976 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: GloRilla, Contemporary R&B, Arts and music, Entertainment, Nicki Minaj.
The Breakfast Club fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for GloRilla. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include GloRilla, Contemporary R&B, Arts and music, with strongest over-indexing on GloRilla (15.12× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of The Breakfast Club fans
| Metric | Value |
|---|---|
| Estimated audience size | 594,976 |
Audience persona
The typical The Breakfast Club fan in Germany shows strong Social Media Usage tendencies and a notable affinity for GloRilla.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 159,317 | 1.22× |
| Bayern | 89,330 | 0.93× |
| Baden-Württemberg | 73,133 | 0.9× |
| Niedersachsen | 60,558 | 1.05× |
| Hessen | 47,457 | 1.05× |
| Berlin | 36,791 | 1.38× |
| Rheinland-Pfalz | 29,271 | 0.98× |
| Sachsen | 28,319 | 0.97× |
| Schleswig-Holstein | 22,723 | 1.06× |
| Hamburg | 16,836 | 1.25× |
| Brandenburg | 15,862 | 0.86× |
| Sachsen-Anhalt | 11,805 | 0.77× |
| Thüringen | 11,076 | 0.73× |
| Mecklenburg-Vorpommern | 9,031 | 0.8× |
| Saarland | 7,451 | 1.02× |
| Bremen | 5,214 | 1.02× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| GloRilla | 15.12× | Music & Radio |
| Contemporary R&B | 7.53× | Music & Radio |
| Arts and music | 2.76× | Arts & Culture |
| Entertainment | 2.63× | Movies & TV |
| Nicki Minaj | 17.08× | Music & Radio |
| Music | 2.72× | Business & Career |
| Sports | 2.71× | Sports |
| Food and drink | 2.53× | Food & Beverages |
| Movies | 2.76× | Movies & TV |
| Cardi B | 20.88× | Music & Radio |
| Reading | 2.59× | Literature |
| Bundesliga | 3.07× | Sports |
| Food | 2.31× | Food & Beverages |
| Live events | 2.53× | Music & Radio |
| Clothing | 2.36× | Fashion & Accessoires |
| UEFA Champions League | 3.03× | Sports |
| Aldi | 3.04× | Shopping |
| Games | 2.43× | Games |
| Lieferando.de | 3.29× | Food & Beverages |
| Vehicles | 2.26× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.39 |
| LGBTQ+ Identity | OPEN | 1.37 |
| Urban Lifestyle | OPEN | 1.31 |
| Travelling | THRILL | 1.31 |
| Luxury Orientation | PREMIUM | 1.3 |
| Sports Activity | POWER | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 66.3% |
| United Kingdom | 7.5% |
| Canada | 4.1% |
See The Breakfast Club audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
How to read this data
Audience size is the estimated number of people in Germany who actively search for The Breakfast Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.