Rascasse Audience Intelligence

The Breakfast Club Audience in Germany

A data profile of the people who buy, follow and care about The Breakfast Club in Germany — modelled from more than twelve digital signal sources. The Breakfast Club has an estimated audience of 589,463 people in Germany.

#499among Movie / TV Show / Series in Germany#1504in Movies & TV

The Breakfast Club fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Contemporary R&B.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Contemporary R&B, Arts and music, Nicki Minaj, with strongest over-indexing on Contemporary R&B (7.53× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical The Breakfast Club fan in Germany shows strong Pet Ownership tendencies and a notable affinity for Contemporary R&B.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The Breakfast Club profile in Germany.

Audience size
589K
in Germany
Country rank
#10256
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-29%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The Breakfast Club viewers

Fig. 02

Gender split

Demographic split for The Breakfast Club audience in Germany
MetricValue
Estimated audience size589,463
Fig. 04

Worldwide distribution

2.5%

of the worldwide The Breakfast Club audience comes from Germany.

Worldwide audience distribution share by country for The Breakfast Club
CountryShare
United States66.4%
United Kingdom7.5%
Canada4.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The Breakfast Club audience in Germany is strongest.

Fig. 05

Top regions by affinity

The Breakfast Club fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~40K1.33×
02Nordrhein-Westfalen~200K1.21×
03Hamburg~20K1.19×
04Schleswig-Holstein~20K1.09×
05Niedersachsen~60K1.05×
06Hessen~50K1.04×
07Rheinland-Pfalz~30K1.00×
08Saarland~7K1.00×
09Sachsen~30K0.99×
10Bremen~5K0.98×
11Bayern~90K0.92×
12Baden-Württemberg~70K0.91×
13Brandenburg~20K0.91×
14Sachsen-Anhalt~10K0.87×
15Mecklenburg-Vorpommern~10K0.87×
16Thüringen~10K0.86×
Fig. 06

Affinity by region

Affinity by region — The Breakfast Club, Germany
0.86×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The Breakfast Club audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The Breakfast Club audience
#·InterestCategoryAffinity×
01Cardi BMusic & Radio20.88×
02Nicki MinajMusic & Radio17.08×
03GloRillaMusic & Radio15.12×
04Contemporary R&BMusic & Radio7.53×
05HermèsFashion & Accessoires3.65×
06BundesligaSports3.07×
07AldiShopping3.04×
08UEFA Champions LeagueSports3.03×
09Arts and musicArts & Culture2.76×
10MoviesMovies & TV2.76×
11MusicBusiness & Career2.72×
12SportsSports2.71×
13EntertainmentMovies & TV2.63×
14ReadingLiterature2.59×
15Food and drinkFood & Beverages2.53×
16Live eventsMusic & Radio2.53×
17GamesGames2.43×
18ClothingFashion & Accessoires2.36×
19FoodFood & Beverages2.31×
20FC Bayern MunichSports2.26×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The Breakfast Club audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by The Breakfast Club audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY2.13×
Healthy LifestyleBALANCE2.06×
MindfulnessBALANCE1.87×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by The Breakfast Club audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.74×
Convenience OrientationPREMIUM0.79×
Price SensitivityPREMIUM0.81×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for The Breakfast Club. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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