GloRilla Audience in Germany
GloRilla has an estimated audience of 634,563 people in Germany. 56.5% are female, 43.5% are male, average age 25.7. Top brand affinities: Commercial mortgage, Progressive rock, Italo dance, Craiova, CAC 40.
Top brand affinities include Commercial mortgage, Progressive rock, Italo dance, with strongest over-indexing on Commercial mortgage (4.69× the country average). Demographically, the GloRilla audience skews more female with an average age of 25.7, and over-indexes on personality traits such as Price Sensitivity, Sustainability.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of GloRilla fans
| Metric | Value |
|---|---|
| Female | 56.5% |
| Male | 43.5% |
| Average age | 25.7 |
| Estimated audience size | 634,563 |
Audience persona
The typical GloRilla fan in Germany is more female, around 25.7 years old, with strong Price Sensitivity tendencies and a notable affinity for Commercial mortgage.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Commercial mortgage | 4.69× | Business & Career |
| Progressive rock | 2.08× | Music & Radio |
| Italo dance | 27.05× | Music & Radio |
| Craiova | 8.67× | Travel & Leisure |
| CAC 40 | 1.63× | Business & Career |
| Combat sport | 1.54× | Sports |
| Handmade Gifts | 2.22× | Kids & Family |
| Fantasy Earth: Zero | 5.7× | Games |
| Staycation | 3.14× | Home & Garden |
| N'Golo Kanté | 4.36× | Sports |
| Buddy – The Buddy Holly Story | 3.59× | Music & Radio |
| Liberace | 4.39× | Music & Radio |
| World Extreme Cagefighting | 5.89× | Sports |
| Bank account | 2.01× | Business & Career |
| Ireen Sheer | 1.92× | Music & Radio |
| Cachorro | 2.32× | Pets & Animals |
| Information sensitivity | 3.33× | Technology & Electronics |
| Home Delivery | 1.75× | Food & Beverages |
| Whataburger | 3.48× | Food & Beverages |
| Building insulation | 2.55× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.89 |
| Sustainability | BALANCE | 1.52 |
| Luxury Orientation | PREMIUM | 1.4 |
| Social Media Usage | JOY | 1.25 |
| Urban Lifestyle | OPEN | 1.19 |
| Individualism | JOY | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 54.4% |
| India | 7.7% |
| United Kingdom | 5.6% |
See GloRilla audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
How to read this data
Audience size is the estimated number of people in Germany who actively search for GloRilla. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.