Rascasse Audience Intelligence

Kimi Antonelli Audience in Denmark

A data profile of the people who buy, follow and care about Kimi Antonelli in Denmark — modelled from more than twelve digital signal sources. Kimi Antonelli has an estimated audience of 62,403 people in Denmark.

Kimi Antonelli has an estimated audience of 62,403 people in Denmark. 24.2% are female, 75.8% are male, average age 33.4. Top brand affinities: Elgiganten, Max Verstappen, Indianapolis Motor Speedway, Nürburgring, Fandom.

Top brand affinities include Elgiganten, Max Verstappen, Indianapolis Motor Speedway, with strongest over-indexing on Elgiganten (1.91× the country average).

Demographically, the Kimi Antonelli audience skews more male with an average age of 33.4, and over-indexes on personality traits such as Risk Appetite, Convenience Orientation.

The typical Kimi Antonelli fan in Denmark is more male, around 33.4 years old, with strong Risk Appetite tendencies and a notable affinity for Elgiganten.

Category: Sports · Type: Person · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Kimi Antonelli profile in Denmark.

Audience size
62K
in Denmark
Gender
24.2%♀
75.8% male
Age
33.4
average years
Country rank
#7539
Person in Denmark
Fig. 01

Search interest · 12-month trend

+40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kimi Antonelli fans

24.2% are female, 75.8% are male, average age 33.4.

Fig. 02

Gender split

24.2%
Female
75.8%
Male
Demographic split for Kimi Antonelli audience in Denmark
MetricValue
Female24.2%
Male75.8%
Average age33.4
Estimated audience size62,403
Fig. 03

Age distribution

Ø 33.4
average years
Age distribution of the Kimi Antonelli audience in Denmark
Age bracketShare%
16-1939%
20-2923%
30-398%
40-4914%
50+16%
Fig. 04

Worldwide distribution

0.4%

of the worldwide Kimi Antonelli audience comes from Denmark.

Worldwide audience distribution share by country for Kimi Antonelli
CountryShare
Italy20.5%
United States12.6%
Brazil7.3%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kimi Antonelli audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kimi Antonelli audience
#·InterestCategoryAffinity×
01NürburgringSports16.46×
02Monaco Grand PrixSports11.48×
03Indianapolis Motor SpeedwaySports11.23×
04Max VerstappenSports7.63×
05Dazed & Confused (magazine)Fashion & Accessoires6.44×
06Kris JennerMovies & TV6.15×
07Kart racingSports5.83×
08Ricky GervaisMovies & TV5.79×
09Kevin MagnussenSports5.10×
10FandomLiterature4.33×
11Kevin CostnerMovies & TV4.12×
12Vintage carCars & Mobility3.76×
13StuttgartTravel & Leisure2.72×
14Plug-in hybridCars & Mobility2.09×
15ScootersCars & Mobility2.05×
16ElgigantenShopping1.91×
17BT SportSports1.90×
18FC MidtjyllandSports1.88×
19Formula OneSports1.70×
20Brøndby IFSports1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kimi Antonelli audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kimi Antonelli audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.24×
Convenience OrientationPREMIUM1.23×
Early Adopter MentalityPOWER1.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kimi Antonelli audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.49×
SustainabilityBALANCE0.55×
Price SensitivityPREMIUM0.61×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Denmark who actively search for Kimi Antonelli. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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