Ticketmaster Audience in Spain
Ticketmaster has an estimated audience of 3,792,685 people in Spain. 55.3% are female, 44.7% are male, average age 41.5. Top regions: Community of Madrid, Catalonia, Andalusia. Top brand affinities: Real Madrid C.F., Chicano rock, YouTube Music, Sebastian Yatra, Romeo Santos.
The average Ticketmaster fan in Spain is 41.5 years old, more female, and lives primarily in Community of Madrid. The audience is concentrated in Community of Madrid, Catalonia, Andalusia. Top brand affinities include Real Madrid C.F., Chicano rock, YouTube Music, with strongest over-indexing on Real Madrid C.F. (1.53× the country average). Demographically, the Ticketmaster audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Urban Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 17 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Brand · Subtype: Ticket website
Demographics of Ticketmaster fans
| Metric | Value |
|---|---|
| Female | 55.3% |
| Male | 44.7% |
| Average age | 41.5 |
| Estimated audience size | 3,792,685 |
Audience persona
The typical Ticketmaster fan in Spain is more female, around 41.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Real Madrid C.F..
Top regions in Spain
| Region | Reach | Affinity |
|---|---|---|
| Community of Madrid | 1,537,549 | 1.74× |
| Catalonia | 1,471,714 | 1.55× |
| Andalusia | 1,075,769 | 1.04× |
| Comunidad Valenciana | 594,609 | 1.01× |
| Canary Islands | 283,751 | 1.08× |
| Castilla-La Mancha | 244,065 | 1.15× |
| Galicia | 215,399 | 0.88× |
| Region of Murcia | 214,587 | 1.19× |
| Castile and León | 192,999 | 0.84× |
| Basque Autonomous Country | 178,497 | 0.91× |
| Balearic Islands | 144,214 | 0.98× |
| Aragon | 128,568 | 0.93× |
| Extremadura | 90,404 | 0.8× |
| Principality of Asturias | 81,822 | 0.66× |
| Navarre | 51,765 | 0.79× |
| Cantabria | 46,953 | 0.71× |
| La Rioja | 25,723 | 0.75× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Real Madrid C.F. | 1.53× | Sports |
| Chicano rock | 8.01× | Music & Radio |
| YouTube Music | 3.83× | Internet & Social Media |
| Sebastian Yatra | 7.14× | Music & Radio |
| Romeo Santos | 7.09× | Music & Radio |
| Wisin | 11.02× | Music & Radio |
| Frida Kahlo | 4.54× | Arts & Culture |
| Ticketswap | 8.25× | Travel & Leisure |
| Underground hip hop | 4.38× | Music & Radio |
| Ester Expósito | 2.91× | Movies & TV |
| Salsa music | 2.34× | Music & Radio |
| Bachata (dance) | 2.5× | Music & Radio |
| FC Bayern Munich | 1.69× | Sports |
| Latin dance | 2.51× | Sports |
| UEFA Champions League | 1.5× | Sports |
| Cuban rumba | 5.17× | Music & Radio |
| JD Sports | 3.05× | Shopping |
| 1.76× | Internet & Social Media | |
| Mariachi | 4.42× | Music & Radio |
| Merengue music | 3.06× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.35 |
| Indulgence | JOY | 1.3 |
| Tradition | CONSERVATISM | 1.26 |
| Travelling | THRILL | 1.22 |
| Extroversion | THRILL | 1.16 |
| Family Orientation | CONSERVATISM | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.2% |
| United Kingdom | 10.5% |
| France | 8.0% |
See Ticketmaster audiences in other countries
More Ticket website audiences in Spain
- Viagogo (534,098)
- Ticketswap (429,919)
- Eventbrite (253,596)
- Eventim (54,391)
- TicketOne (27,885)
Frequently asked questions
How many fans does Ticketmaster have in Spain?
Ticketmaster has an estimated audience of 3,792,685 people in Spain, concentrated in Community of Madrid and Catalonia.
What is the gender split and age of Ticketmaster fans?
55.3% of Ticketmaster fans are female, 44.7% are male, with an average age of 41.5 years.
Which brands do Ticketmaster fans like most?
Ticketmaster fans show strongest brand affinity for Real Madrid C.F. (1.53×), Chicano rock (8.01×), and YouTube Music (3.83×) over the country average.
Where do Ticketmaster fans live in Spain?
Ticketmaster fans in Spain are most concentrated in Community of Madrid (reach 1,537,549), Catalonia (reach 1,471,714), and Andalusia (reach 1,075,769). These three regions account for the largest share of the active audience.
What other brands do Ticketmaster fans also like?
Beyond Ticketmaster itself, the audience over-indexes on Chicano rock (8.01×), YouTube Music (3.83×), Sebastian Yatra (7.14×), and Romeo Santos (7.09×) compared to the Spain average.
How to read this data
Audience size is the estimated number of people in Spain who actively search for Ticketmaster. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.