A data profile of the people who buy, follow and care about Ticketmaster in Finland — modelled from more than twelve digital signal sources. Ticketmaster has an estimated audience of 650,841 people in Finland.
Ticketmaster has an estimated audience of 650,841 people in Finland. 66.8% are female, 33.2% are male, average age 46.3. Top brand affinities: MTV3, Uriah Heep (band), ALMA, Viking Line, Schlager music.
Top brand affinities include MTV3, Uriah Heep (band), ALMA, with strongest over-indexing on MTV3 (1.51× the country average).
Demographically, the Ticketmaster audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Patriotism, Need for Security.
The typical Ticketmaster fan in Finland is more female, around 46.3 years old, with strong Patriotism tendencies and a notable affinity for MTV3.
The key figures that characterise the Ticketmaster profile in Finland.
66.8% are female, 33.2% are male, average age 46.3.
| Metric | Value |
|---|---|
| Female | 66.8% |
| Male | 33.2% |
| Average age | 46.3 |
| Estimated audience size | 650,841 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 12% | |
| 30-39 | 18% | |
| 40-49 | 30% | |
| 50+ | 34% |
of the worldwide Ticketmaster audience comes from Finland.
| Country | Share |
|---|---|
| United States | 32.2% |
| United Kingdom | 9.9% |
| France | 8.5% |
The strongest cross-interests of the Ticketmaster audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Uriah Heep (band) | Music & Radio | 9.61× | ||
| 02 | Cuban rumba | Music & Radio | 7.97× | ||
| 03 | ALMA | Music & Radio | 7.88× | ||
| 04 | Bachata (dance) | Music & Radio | 7.61× | ||
| 05 | Shakira | Music & Radio | 5.69× | ||
| 06 | Antti Tuisku | Music & Radio | 5.37× | ||
| 07 | Classic rock | Music & Radio | 4.29× | ||
| 08 | Radio Rock | Music & Radio | 3.95× | ||
| 09 | Tappara | Sports | 3.49× | ||
| 10 | Schlager music | Music & Radio | 2.86× | ||
| 11 | YouTube Music | Internet & Social Media | 2.74× | ||
| 12 | Rock and roll | Music & Radio | 2.31× | ||
| 13 | Viking Line | Cars & Mobility | 1.88× | ||
| 14 | Spotify | Internet & Social Media | 1.81× | ||
| 15 | Concerts | Music & Radio | 1.56× | ||
| 16 | Quality of life | Health | 1.55× | ||
| 17 | Friendship | Kids & Family | 1.54× | ||
| 18 | MTV3 | Movies & TV | 1.51× | ||
| 19 | MTV | Movies & TV | 1.50× | ||
| 20 | Rock music | Music & Radio | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.35× | |
| Need for Security | CONSERVATISM | 1.34× | |
| Travelling | THRILL | 0.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.75× | |
| Urban Lifestyle | OPEN | 0.92× | |
| Social Media Usage | JOY | 0.92× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Finland who actively search for Ticketmaster. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Finland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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