A data profile of the people who buy, follow and care about Automobile magazine in France — modelled from more than twelve digital signal sources. Automobile magazine has an estimated audience of 643,202 people in France.
The average Automobile magazine fan in France is 41.7 years old, more male, and lives primarily in Auvergne-Rhône-Alpes.
The audience is concentrated in Auvergne-Rhône-Alpes, Île-de-France, Occitanie.
Top brand affinities include Esso, Turbocharger, BP, with strongest over-indexing on Esso (33.52× the country average).
Demographically, the Automobile magazine audience skews more male with an average age of 41.7, and over-indexes on personality traits such as Family Orientation, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Automobile magazine fan in France is more male, around 41.7 years old, with strong Family Orientation tendencies and a notable affinity for Esso.
The key figures that characterise the Automobile magazine profile in France.
17.0% are female, 83.0% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 17.0% |
| Male | 83.0% |
| Average age | 41.7 |
| Estimated audience size | 643,202 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 16% | |
| 30-39 | 17% | |
| 40-49 | 22% | |
| 50+ | 28% |
of the worldwide Automobile magazine audience comes from France.
| Country | Share |
|---|---|
| France | 42.0% |
| United States | 12.0% |
| Italy | 10.6% |
Where the Automobile magazine audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Auvergne-Rhône-Alpes | ~100K | 1.57× | |
| 02 | Bourgogne-Franche-Comté | ~30K | 1.26× | |
| 03 | Occitanie | ~60K | 1.13× | |
| 04 | Nouvelle-Aquitaine | ~60K | 1.10× | |
| 05 | Provence-Alpes-Côte d'Azur | ~50K | 1.03× | |
| 06 | Normandy | ~30K | 1.00× | |
| 07 | Brittany | ~30K | 0.96× | |
| 08 | Île-de-France | ~100K | 0.93× | |
| 09 | Pays de la Loire | ~30K | 0.93× | |
| 10 | Hauts-de-France | ~50K | 0.91× | |
| 11 | Grand Est | ~50K | 0.91× | |
| 12 | Centre-Val de Loire | ~20K | 0.86× | |
| 13 | Corsica | ~2K | 0.78× |
The strongest cross-interests of the Automobile magazine audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tiers, South Tyrol | Travel & Leisure | 35.28× | ||
| 02 | Car (magazine) | Cars & Mobility | 34.08× | ||
| 03 | Esso | Cars & Mobility | 33.52× | ||
| 04 | Dacia Logan | Cars & Mobility | 20.37× | ||
| 05 | Fiat Panda | Cars & Mobility | 20.02× | ||
| 06 | BP | Cars & Mobility | 19.95× | ||
| 07 | Auto show | Cars & Mobility | 17.59× | ||
| 08 | Suspension (vehicle) | Cars & Mobility | 16.43× | ||
| 09 | Turbocharger | Cars & Mobility | 16.39× | ||
| 10 | Fiat 500 (2007) | Cars & Mobility | 14.68× | ||
| 11 | Dacia Sandero | Cars & Mobility | 11.68× | ||
| 12 | Alpine (automobile) | Cars & Mobility | 10.48× | ||
| 13 | Off-road racing | Cars & Mobility | 9.91× | ||
| 14 | General Motors | Cars & Mobility | 9.40× | ||
| 15 | Peugeot 308 | Cars & Mobility | 9.25× | ||
| 16 | Isack Hadjar | Sports | 8.95× | ||
| 17 | Antique car | Cars & Mobility | 8.62× | ||
| 18 | Peugeot 208 | Cars & Mobility | 7.76× | ||
| 19 | Google Images | Internet & Social Media | 6.10× | ||
| 20 | Oscaro | Cars & Mobility | 3.95× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.07× | |
| Need for Security | CONSERVATISM | 1.63× | |
| Urban Lifestyle | OPEN | 1.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.88× | |
| Design Affinity | PREMIUM | 0.95× | |
| Creativity | OPEN | 0.97× |
Automobile magazine has an estimated audience of 643,202 people in France, concentrated in Auvergne-Rhône-Alpes and Île-de-France.
17.0% of Automobile magazine fans are female, 83.0% are male, with an average age of 41.7 years.
Automobile magazine fans show strongest brand affinity for Esso (33.52×), Turbocharger (16.39×), and BP (19.95×) over the country average.
Automobile magazine fans in France are most concentrated in Auvergne-Rhône-Alpes (reach ~100K), Île-de-France (reach ~100K), and Occitanie (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Automobile magazine itself, the audience over-indexes on Turbocharger (16.39×), BP (19.95×), General Motors (9.4×), and Fiat Panda (20.02×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Automobile magazine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.