Rascasse Audience Intelligence

Century 21 (department store) Audience in France

A data profile of the people who buy, follow and care about Century 21 (department store) in France — modelled from more than twelve digital signal sources. Century 21 (department store) has an estimated audience of 3,219,861 people in France.

The average Century 21 (department store) fan in France is 39.9 years old, balanced, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Occitanie, Auvergne-Rhône-Alpes.

Top brand affinities include Eventing, Show jumping, Horse show, with strongest over-indexing on Eventing (1.77× the country average).

Compared to the country baseline, this audience shows distinctive patterns across 7 brand affinities and 13 regions tracked by Rascasse.

The typical Century 21 (department store) fan in France is balanced, around 39.9 years old, with a notable affinity for Eventing.

Category: Shopping · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Century 21 (department store) profile in France.

Audience size
3.2M
in France
Gender
47.6%
52.4% male
Age
39.9
average years
Country rank
#1325
POI in France
Fig. 01

Search interest · 12-month trend

-8%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Century 21 (department store) fans

47.6% are female, 52.4% are male, average age 39.9.

Fig. 02

Gender split

47.6%
Female
52.4%
Male
Demographic split for Century 21 (department store) audience in France
MetricValue
Female47.6%
Male52.4%
Average age39.9
Estimated audience size3,219,861
Fig. 03

Age distribution

Ø 39.9
average years
Age distribution of the Century 21 (department store) audience in France
Age bracketShare%
16-190%
20-2926%
30-3939%
40-4935%
50+0%
Fig. 04

Worldwide distribution

55.4%

of the worldwide Century 21 (department store) audience comes from France.

Worldwide audience distribution share by country for Century 21 (department store)
CountryShare
France55.4%
Portugal13.0%
Belgium9.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Century 21 (department store) audience in France is strongest.

Fig. 05

Top regions by affinity

Century 21 (department store) fans by region: top regions in France
#RegionReachAffinity×
01Bourgogne-Franche-Comté~200K1.55×
02Centre-Val de Loire~200K1.34×
03Île-de-France~700K1.28×
04Occitanie~400K1.27×
05Normandy~200K1.02×
06Nouvelle-Aquitaine~300K1.00×
07Provence-Alpes-Côte d'Azur~200K0.99×
08Grand Est~200K0.94×
09Auvergne-Rhône-Alpes~300K0.91×
10Brittany~100K0.75×
11Pays de la Loire~100K0.68×
12Corsica~10K0.66×
13Hauts-de-France~200K0.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Century 21 (department store) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Century 21 (department store) audience
#·InterestCategoryAffinity×
01FEI World Equestrian GamesSports1.94×
02EventingSports1.77×
03Premier Jumping LeagueSports1.75×
04Horse showPets & Animals1.73×
05Don DiabloMusic & Radio1.68×
06Hill's Pet NutritionPets & Animals1.63×
07Show jumpingSports1.57×
Section 06

Frequently asked questions

01

How many fans does Century 21 (department store) have in France?

Century 21 (department store) has an estimated audience of 3,219,861 people in France, concentrated in Île-de-France and Occitanie.

02

What is the gender split and age of Century 21 (department store) fans?

47.6% of Century 21 (department store) fans are female, 52.4% are male, with an average age of 39.9 years.

03

Which brands do Century 21 (department store) fans like most?

Century 21 (department store) fans show strongest brand affinity for Eventing (1.77×), Show jumping (1.57×), and Horse show (1.73×) over the country average.

04

Where do Century 21 (department store) fans live in France?

Century 21 (department store) fans in France are most concentrated in Île-de-France (reach ~700K), Occitanie (reach ~400K), and Auvergne-Rhône-Alpes (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Century 21 (department store) fans also like?

Beyond Century 21 (department store) itself, the audience over-indexes on Show jumping (1.57×), Horse show (1.73×), FEI World Equestrian Games (1.94×), and Don Diablo (1.68×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for Century 21 (department store). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →