Canada Audience in France
Canada has an estimated audience of 14,235,665 people in France. 53.6% are female, 46.4% are male, average age 42.9. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine. Top brand affinities: Generations (South African TV series), Ottawa, Ontario, Quebec City, Quebec.
The average Canada fan in France is 42.9 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Nouvelle-Aquitaine. Top brand affinities include Generations (South African TV series), Ottawa, Ontario, with strongest over-indexing on Generations (South African TV series) (12× the country average). Demographically, the Canada audience skews balanced with an average age of 42.9, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Country
Demographics of Canada fans
| Metric | Value |
|---|---|
| Female | 53.6% |
| Male | 46.4% |
| Average age | 42.9 |
| Estimated audience size | 14,235,665 |
Audience persona
The typical Canada fan in France is balanced, around 42.9 years old, with strong Patriotism tendencies and a notable affinity for Generations (South African TV series).
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 3,117,204 | 1.22× |
| Auvergne-Rhône-Alpes | 1,925,260 | 1.15× |
| Nouvelle-Aquitaine | 1,246,113 | 0.99× |
| Occitanie | 1,241,464 | 1.01× |
| Hauts-de-France | 1,203,097 | 0.96× |
| Grand Est | 1,163,385 | 1.01× |
| Provence-Alpes-Côte d'Azur | 1,080,024 | 1.02× |
| Pays de la Loire | 835,345 | 1.06× |
| Brittany | 716,302 | 1.03× |
| Normandy | 686,913 | 0.99× |
| Bourgogne-Franche-Comté | 553,119 | 0.96× |
| Centre-Val de Loire | 526,773 | 0.98× |
| Corsica | 42,986 | 0.61× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Generations (South African TV series) | 12× | Movies & TV |
| Ottawa | 8.82× | Travel & Leisure |
| Ontario | 7.41× | Travel & Leisure |
| Quebec City | 6.54× | Travel & Leisure |
| Quebec | 2.83× | Travel & Leisure |
| Montreal | 4.24× | Travel & Leisure |
| Hop (film) | 5.87× | Movies & TV |
| Country | 3.21× | Travel & Leisure |
| Toronto | 4.33× | Travel & Leisure |
| The Settlers of Catan | 16.78× | Games |
| TotalEnergies | 2.15× | Cars & Mobility |
| Air France | 1.54× | Travel & Leisure |
| Oscaro | 1.73× | Cars & Mobility |
| North America | 2.58× | Travel & Leisure |
| Earth | 1.52× | Travel & Leisure |
| Michel Foucault | 10.31× | Literature |
| Air Arabia | 4.11× | Travel & Leisure |
| VK (social network) | 5.09× | Internet & Social Media |
| United States | 1.88× | Travel & Leisure |
| Virus | 2.22× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 38.02 |
| Urban Lifestyle | OPEN | 10.64 |
| Mindfulness | BALANCE | 1.77 |
| Community Orientation | OPEN | 1.44 |
| Indulgence | JOY | 1.32 |
| Early Adopter Mentality | POWER | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.8% |
| Canada | 7.9% |
| Brazil | 7.4% |
See Canada audiences in other countries
More Country audiences in France
- France (26,274,133)
- Belgium (8,526,698)
- Italy (8,159,439)
- Germany (8,094,451)
- Switzerland (6,930,847)
Frequently asked questions
How many fans does Canada have in France?
Canada has an estimated audience of 14,235,665 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
What is the gender split and age of Canada fans?
53.6% of Canada fans are female, 46.4% are male, with an average age of 42.9 years.
Which brands do Canada fans like most?
Canada fans show strongest brand affinity for Generations (South African TV series) (12×), Ottawa (8.82×), and Ontario (7.41×) over the country average.
Where do Canada fans live in France?
Canada fans in France are most concentrated in Île-de-France (reach 3,117,204), Auvergne-Rhône-Alpes (reach 1,925,260), and Nouvelle-Aquitaine (reach 1,246,113). These three regions account for the largest share of the active audience.
What other brands do Canada fans also like?
Beyond Canada itself, the audience over-indexes on Ottawa (8.82×), Ontario (7.41×), Quebec City (6.54×), and Quebec (2.83×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Canada. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.