Rascasse Audience Intelligence

Germany Audience in France

A data profile of the people who buy, follow and care about Germany in France — modelled from more than twelve digital signal sources. Germany has an estimated audience of 8,094,451 people in France.

The average Germany fan in France is 40.9 years old, balanced, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France.

Top brand affinities include Russian language, Arts and music, Italian language, with strongest over-indexing on Russian language (7.17× the country average).

Demographically, the Germany audience skews balanced with an average age of 40.9, and over-indexes on personality traits such as Need for Security, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Germany fan in France is balanced, around 40.9 years old, with strong Need for Security tendencies and a notable affinity for Russian language.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Germany profile in France.

Audience size
8.1M
in France
Gender
51.0%
49.0% male
Age
40.9
average years
Country rank
#353
POI in France
Fig. 01

Search interest · 12-month trend

+110%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Germany fans

51.0% are female, 49.0% are male, average age 40.9.

Fig. 02

Gender split

51.0%
Female
49.0%
Male
Demographic split for Germany audience in France
MetricValue
Female51.0%
Male49.0%
Average age40.9
Estimated audience size8,094,451
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Germany audience in France
Age bracketShare%
16-1918%
20-2919%
30-3917%
40-4919%
50+27%
Fig. 04

Worldwide distribution

6.2%

of the worldwide Germany audience comes from France.

Worldwide audience distribution share by country for Germany
CountryShare
Germany26.9%
United States8.4%
France6.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Germany audience in France is strongest.

Fig. 05

Top regions by affinity

Germany fans by region: top regions in France
#RegionReachAffinity×
01Île-de-France~2.5M1.80×
02Bourgogne-Franche-Comté~400K1.33×
03Hauts-de-France~900K1.25×
04Provence-Alpes-Côte d'Azur~700K1.09×
05Grand Est~700K1.08×
06Auvergne-Rhône-Alpes~1M1.00×
07Occitanie~600K0.92×
08Centre-Val de Loire~300K0.89×
09Nouvelle-Aquitaine~600K0.86×
10Corsica~30K0.84×
11Normandy~300K0.83×
12Pays de la Loire~400K0.79×
13Brittany~300K0.72×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Germany audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Germany audience
#·InterestCategoryAffinity×
01Russian languagePolitics & Society7.17×
02English as a second or foreign languageBusiness & Career6.17×
03TOEICBusiness & Career5.32×
04English studiesBusiness & Career5.06×
05DuolingoBusiness & Career5.04×
06Portuguese languagePolitics & Society4.72×
07International English Language Testing SystemBusiness & Career4.72×
08Basic EnglishPolitics & Society4.24×
09Language schoolKids & Family3.87×
10Italian languagePolitics & Society3.62×
11Spanish languagePolitics & Society3.26×
12Language educationBusiness & Career3.20×
13ChinaTravel & Leisure2.72×
14Japanese languagePolitics & Society2.71×
15LanguageBusiness & Career2.41×
16KPop Demon HuntersMovies & TV2.18×
17Arts and musicArts & Culture1.65×
18transaviaTravel & Leisure1.58×
19Real Madrid C.F.Sports1.54×
20EuropeTravel & Leisure1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Germany audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Germany audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.25×
Luxury OrientationPREMIUM1.22×
Urban LifestyleOPEN1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Germany audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.98×
CreativityOPEN0.99×
ExtroversionTHRILL1.02×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Germany have in France?

Germany has an estimated audience of 8,094,451 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

02

What is the gender split and age of Germany fans?

51.0% of Germany fans are female, 49.0% are male, with an average age of 40.9 years.

03

Which brands do Germany fans like most?

Germany fans show strongest brand affinity for Russian language (7.17×), Arts and music (1.65×), and Italian language (3.62×) over the country average.

04

Where do Germany fans live in France?

Germany fans in France are most concentrated in Île-de-France (reach ~2.5M), Auvergne-Rhône-Alpes (reach ~1M), and Hauts-de-France (reach ~900K). These three regions account for the largest share of the active audience.

05

What other brands do Germany fans also like?

Beyond Germany itself, the audience over-indexes on Arts and music (1.65×), Italian language (3.62×), Duolingo (5.04×), and Portuguese language (4.72×) compared to the France average.

Appendix

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How to read this data

Audience size is the estimated number of people in France who actively search for Germany. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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