Earth Audience in France
Earth has an estimated audience of 10,015,871 people in France. 52.3% are female, 47.7% are male, average age 42.3. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Occitanie. Top brand affinities: Google News, Google Photos, Real property, Canada, Orange.
The average Earth fan in France is 42.3 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Occitanie. Top brand affinities include Google News, Google Photos, Real property, with strongest over-indexing on Google News (2.53× the country average). Demographically, the Earth audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Mindfulness, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Travel & Leisure · Type: POI · Subtype: Planet
Demographics of Earth fans
| Metric | Value |
|---|---|
| Female | 52.3% |
| Male | 47.7% |
| Average age | 42.3 |
| Estimated audience size | 10,015,871 |
Audience persona
The typical Earth fan in France is balanced, around 42.3 years old, with strong Mindfulness tendencies and a notable affinity for Google News.
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 1,610,165 | 0.9× |
| Auvergne-Rhône-Alpes | 1,252,993 | 1.06× |
| Occitanie | 943,023 | 1.09× |
| Nouvelle-Aquitaine | 917,531 | 1.04× |
| Hauts-de-France | 909,258 | 1.03× |
| Provence-Alpes-Côte d'Azur | 752,683 | 1.01× |
| Grand Est | 747,172 | 0.92× |
| Pays de la Loire | 591,621 | 1.06× |
| Normandy | 558,748 | 1.15× |
| Brittany | 465,354 | 0.95× |
| Bourgogne-Franche-Comté | 392,188 | 0.97× |
| Centre-Val de Loire | 379,644 | 1.01× |
| Corsica | 40,048 | 0.8× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google News | 2.53× | News |
| Google Photos | 5.13× | Technology & Electronics |
| Real property | 2.42× | Home & Garden |
| Canada | 2.1× | Travel & Leisure |
| Orange | 2.21× | Technology & Electronics |
| Happiness | 2.16× | Health |
| France Info | 2.55× | Movies & TV |
| Crédit Mutuel | 2.3× | Business & Career |
| Fnac | 2.05× | Shopping |
| Recreation | 1.94× | Travel & Leisure |
| Lodging | 2.66× | Travel & Leisure |
| Conforama | 1.8× | Home & Garden |
| Voici | 2.24× | News |
| Anthropology | 2.35× | Business & Career |
| Free Mobile | 2.07× | Technology & Electronics |
| Spas | 1.68× | Beauty & Wellness |
| Hairstyle | 1.83× | Beauty & Wellness |
| Plumbing | 2.21× | Home & Garden |
| Foot Mercato | 1.9× | Sports |
| Drawing | 2.05× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.53 |
| Early Adopter Mentality | POWER | 1.34 |
| Extroversion | THRILL | 1.33 |
| Sustainability | BALANCE | 1.28 |
| Design Affinity | PREMIUM | 1.25 |
| Individualism | JOY | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.0% |
| Italy | 5.7% |
| United Kingdom | 5.1% |
See Earth audiences in other countries
More Planet audiences in France
Frequently asked questions
How many fans does Earth have in France?
Earth has an estimated audience of 10,015,871 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
What is the gender split and age of Earth fans?
52.3% of Earth fans are female, 47.7% are male, with an average age of 42.3 years.
Which brands do Earth fans like most?
Earth fans show strongest brand affinity for Google News (2.53×), Google Photos (5.13×), and Real property (2.42×) over the country average.
Where do Earth fans live in France?
Earth fans in France are most concentrated in Île-de-France (reach 1,610,165), Auvergne-Rhône-Alpes (reach 1,252,993), and Occitanie (reach 943,023). These three regions account for the largest share of the active audience.
What other brands do Earth fans also like?
Beyond Earth itself, the audience over-indexes on Google Photos (5.13×), Real property (2.42×), Canada (2.1×), and Orange (2.21×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for Earth. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.