LinkedIn Audience in France
LinkedIn has an estimated audience of 11,562,560 people in France. 48.2% are female, 51.8% are male, average age 42.4. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities: Recruitment, Thierry Ardisson, Trello, Employment website, Reddit.
The average LinkedIn fan in France is 42.4 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Hauts-de-France. Top brand affinities include Recruitment, Thierry Ardisson, Trello, with strongest over-indexing on Recruitment (6.11× the country average). Demographically, the LinkedIn audience skews balanced with an average age of 42.4, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Website / Newspaper / Magazine · Subtype: Social media
Demographics of LinkedIn fans
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 42.4 |
| Estimated audience size | 11,562,560 |
Audience persona
The typical LinkedIn fan in France is balanced, around 42.4 years old, with strong Patriotism tendencies and a notable affinity for Recruitment.
Top regions in France
| Region | Reach | Affinity |
|---|---|---|
| Île-de-France | 3,431,582 | 1.66× |
| Auvergne-Rhône-Alpes | 1,700,420 | 1.25× |
| Hauts-de-France | 1,007,694 | 0.99× |
| Nouvelle-Aquitaine | 994,586 | 0.98× |
| Occitanie | 993,482 | 0.99× |
| Provence-Alpes-Côte d'Azur | 857,157 | 1× |
| Grand Est | 856,251 | 0.92× |
| Pays de la Loire | 790,369 | 1.23× |
| Brittany | 602,742 | 1.07× |
| Normandy | 531,628 | 0.94× |
| Bourgogne-Franche-Comté | 378,420 | 0.81× |
| Centre-Val de Loire | 378,132 | 0.87× |
| Corsica | 16,886 | 0.29× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Recruitment | 6.11× | Business & Career |
| Thierry Ardisson | 4.02× | Movies & TV |
| Trello | 11.04× | Internet & Social Media |
| Employment website | 6.25× | Business & Career |
| 4.94× | Internet & Social Media | |
| Entertainment | 1.65× | Movies & TV |
| Job | 5.3× | Business & Career |
| Arts and music | 1.68× | Arts & Culture |
| Food and drink | 1.61× | Food & Beverages |
| Games | 1.85× | Games |
| Reading | 1.77× | Literature |
| Sports | 1.62× | Sports |
| Manpower Inc. | 8.46× | Business & Career |
| Movies | 1.73× | Movies & TV |
| 2.65× | Internet & Social Media | |
| Google Drive | 2.96× | Technology & Electronics |
| Consumer electronics | 1.73× | Technology & Electronics |
| Beverages | 1.87× | Food & Beverages |
| Indeed.com | 2.85× | Business & Career |
| Star Academy (France) | 2.69× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 38.02 |
| Urban Lifestyle | OPEN | 8.27 |
| Mindfulness | BALANCE | 1.88 |
| Social Media Usage | JOY | 1.79 |
| Indulgence | JOY | 1.74 |
| Career Orientation | POWER | 1.74 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 22.5% |
| United States | 17.6% |
| Germany | 4.1% |
See LinkedIn audiences in other countries
More Social media audiences in France
Frequently asked questions
How many fans does LinkedIn have in France?
LinkedIn has an estimated audience of 11,562,560 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
What is the gender split and age of LinkedIn fans?
48.2% of LinkedIn fans are female, 51.8% are male, with an average age of 42.4 years.
Which brands do LinkedIn fans like most?
LinkedIn fans show strongest brand affinity for Recruitment (6.11×), Thierry Ardisson (4.02×), and Trello (11.04×) over the country average.
Where do LinkedIn fans live in France?
LinkedIn fans in France are most concentrated in Île-de-France (reach 3,431,582), Auvergne-Rhône-Alpes (reach 1,700,420), and Hauts-de-France (reach 1,007,694). These three regions account for the largest share of the active audience.
What other brands do LinkedIn fans also like?
Beyond LinkedIn itself, the audience over-indexes on Thierry Ardisson (4.02×), Trello (11.04×), Employment website (6.25×), and Reddit (4.94×) compared to the France average.
How to read this data
Audience size is the estimated number of people in France who actively search for LinkedIn. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.