Rascasse Audience Intelligence

Colchester Zoo Audience in United Kingdom

A data profile of the people who buy, follow and care about Colchester Zoo in United Kingdom — modelled from more than twelve digital signal sources. Colchester Zoo has an estimated audience of 310,768 people in United Kingdom.

The average Colchester Zoo fan in United Kingdom is 42.7 years old, more female, and lives primarily in England.

The audience is concentrated in England, East of England, Greater London.

Top brand affinities include National Museum of American History, Whipsnade Zoo, Knowsley Safari Park, with strongest over-indexing on National Museum of American History (459.71× the country average).

Demographically, the Colchester Zoo audience skews more female with an average age of 42.7, and over-indexes on personality traits such as Family Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical Colchester Zoo fan in United Kingdom is more female, around 42.7 years old, with strong Family Orientation tendencies and a notable affinity for National Museum of American History.

Category: Travel & Leisure · Type: POI · Subtype: Zoo

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Colchester Zoo profile in United Kingdom.

Audience size
311K
in United Kingdom
Gender
76.5%♀
23.5% male
Age
42.7
average years
Country rank
#17147
POI in United Kingdom
Fig. 01

Search interest · 12-month trend

+12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Colchester Zoo fans

76.5% are female, 23.5% are male, average age 42.7.

Fig. 02

Gender split

76.5%
Female
23.5%
Male
Demographic split for Colchester Zoo audience in United Kingdom
MetricValue
Female76.5%
Male23.5%
Average age42.7
Estimated audience size310,768
Fig. 03

Age distribution

Ø 42.7
average years
Age distribution of the Colchester Zoo audience in United Kingdom
Age bracketShare%
16-197%
20-2922%
30-3924%
40-4921%
50+26%
Fig. 04

Worldwide distribution

86.6%

of the worldwide Colchester Zoo audience comes from United Kingdom.

Worldwide audience distribution share by country for Colchester Zoo
CountryShare
United Kingdom86.6%
United States4.0%
Italy2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United Kingdom average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Colchester Zoo audience in United Kingdom is strongest.

Fig. 05

Top regions by affinity

Colchester Zoo fans by region: top regions in United Kingdom
#RegionReachAffinity×
01East of England~200K6.77×
02England~200K3.40×
03Greater London~30K0.74×
04South East~30K0.66×
05Northern Ireland~5K0.55×
06Wales~7K0.42×
07Scotland~9K0.32×
08East Midlands~7K0.31×
09North East~3K0.25×
10South West~6K0.22×
11North West~6K0.18×
12Yorkshire and the Humber~4K0.17×
13West Midlands~2K0.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Colchester Zoo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Colchester Zoo audience
#·InterestCategoryAffinity×
01National Museum of American HistoryArts & Culture459.71×
02Alden Shoe CompanyFashion & Accessoires60.92×
03Whipsnade ZooTravel & Leisure40.17×
04The ZooMovies & TV31.58×
05Knowsley Safari ParkTravel & Leisure29.15×
06Woburn Safari ParkTravel & Leisure26.77×
07Sea Life CentresTravel & Leisure15.72×
08London ZooTravel & Leisure9.27×
09West Midland Safari ParkTravel & Leisure8.84×
10Jet skiSports7.56×
11Chester ZooTravel & Leisure6.58×
12Forbidden PlanetLiterature6.58×
13PlusnetTechnology & Electronics6.23×
14Nationwide Building SocietyBusiness & Career4.56×
15HomeMusic & Radio4.40×
16EssexTravel & Leisure3.85×
17MoonpigHome & Garden3.34×
18ZooKids & Family2.98×
19FunMovies & TV2.91×
20ToolstationHome & Garden2.04×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Colchester Zoo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Colchester Zoo audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.30×
Price SensitivityPREMIUM1.17×
CreativityOPEN1.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Colchester Zoo audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.73×
PatriotismCONSERVATISM0.87×
SustainabilityBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Colchester Zoo have in United Kingdom?

Colchester Zoo has an estimated audience of 310,768 people in United Kingdom, concentrated in England and East of England.

02

What is the gender split and age of Colchester Zoo fans?

76.5% of Colchester Zoo fans are female, 23.5% are male, with an average age of 42.7 years.

03

Which brands do Colchester Zoo fans like most?

Colchester Zoo fans show strongest brand affinity for National Museum of American History (459.71×), Whipsnade Zoo (40.17×), and Knowsley Safari Park (29.15×) over the country average.

04

Where do Colchester Zoo fans live in United Kingdom?

Colchester Zoo fans in United Kingdom are most concentrated in England (reach ~200K), East of England (reach ~200K), and Greater London (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Colchester Zoo fans also like?

Beyond Colchester Zoo itself, the audience over-indexes on Whipsnade Zoo (40.17×), Knowsley Safari Park (29.15×), Alden Shoe Company (60.92×), and Woburn Safari Park (26.77×) compared to the United Kingdom average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United Kingdom who actively search for Colchester Zoo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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