A data profile of the people who buy, follow and care about Digital subchannel in Indonesia — modelled from more than twelve digital signal sources. Digital subchannel has an estimated audience of 2,930,483 people in Indonesia.
Digital subchannel has an estimated audience of 2,930,483 people in Indonesia. 40.8% are female, 59.2% are male, average age 30.4.
The key figures that characterise the Digital subchannel profile in Indonesia.
40.8% are female, 59.2% are male, average age 30.4.
| Metric | Value |
|---|---|
| Female | 40.8% |
| Male | 59.2% |
| Average age | 30.4 |
| Estimated audience size | 2,930,483 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 37% | |
| 20-29 | 32% | |
| 30-39 | 17% | |
| 40-49 | 8% | |
| 50+ | 6% |
of the worldwide Digital subchannel audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 28.7% |
| Indonesia | 10.8% |
| Malaysia | 6.5% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Digital subchannel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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