A data profile of the people who buy, follow and care about Supply chain in India — modelled from more than twelve digital signal sources. Supply chain has an estimated audience of 4,948,147 people in India.
The average Supply chain fan in India is 35.5 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Tamil Nadu, Karnataka.
The key figures that characterise the Supply chain profile in India.
21.2% are female, 78.8% are male, average age 35.5.
| Metric | Value |
|---|---|
| Female | 21.2% |
| Male | 78.8% |
| Average age | 35.5 |
| Estimated audience size | 4,948,147 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 28% | |
| 30-39 | 22% | |
| 40-49 | 16% | |
| 50+ | 12% |
of the worldwide Supply chain audience comes from India.
| Country | Share |
|---|---|
| United States | 15.9% |
| United Kingdom | 5.5% |
| Brazil | 4.7% |
Where the Supply chain audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tamil Nadu | ~300K | 2.51× | |
| 02 | Karnataka | ~300K | 2.05× | |
| 03 | Maharashtra | ~500K | 1.87× | |
| 04 | Haryana | ~100K | 1.54× | |
| 05 | Telangana | ~100K | 1.48× | |
| 06 | Kerala | ~100K | 1.29× | |
| 07 | Uttarakhand | ~30K | 1.18× | |
| 08 | Goa | ~6K | 1.17× | |
| 09 | Andhra Pradesh | ~60K | 1.04× | |
| 10 | Sikkim | ~2K | 1.01× | |
| 11 | Gujarat | ~100K | 1.00× | |
| 12 | Madhya Pradesh | ~90K | 1.00× | |
| 13 | Uttar Pradesh | ~200K | 0.98× | |
| 14 | Arunachal Pradesh | ~3K | 0.97× | |
| 15 | Nagaland | ~3K | 0.96× | |
| 16 | Mizoram | ~3K | 0.96× | |
| 17 | Meghalaya | ~5K | 0.94× | |
| 18 | Manipur | ~6K | 0.93× | |
| 19 | Punjab (region) | ~60K | 0.91× | |
| 20 | West Bengal | ~100K | 0.89× | |
| 21 | Tripura | ~6K | 0.89× | |
| 22 | Jharkhand | ~40K | 0.88× | |
| 23 | Odisha | ~50K | 0.87× | |
| 24 | Himachal Pradesh | ~20K | 0.86× | |
| 25 | Chhattisgarh | ~30K | 0.82× | |
| 26 | Jammu and Kashmir | ~20K | 0.76× | |
| 27 | Rajasthan | ~80K | 0.70× | |
| 28 | Assam | ~40K | 0.70× | |
| 29 | Bihar | ~50K | 0.56× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Supply chain. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.