Architecture & Design Audience in Italy

Architecture & Design has an estimated audience of 8,815,844 people in Italy. 59.4% are female, 40.6% are male, average age 39.9. Top regions: Lombardy, Lazio, Campania.

The average Architecture & Design fan in Italy is 39.9 years old, more female, and lives primarily in Lombardy. The audience is concentrated in Lombardy, Lazio, Campania.

Category: Business & Career · Type: Topic · Subtype: Field of study

Demographics of Architecture & Design fans

Demographic split for Architecture & Design audience in Italy
MetricValue
Female59.4%
Male40.6%
Average age39.9
Estimated audience size8,815,844

Architecture & Design fans by region: top regions in Italy

Top regions ranked by reach for Architecture & Design in Italy
RegionReachAffinity
Lombardy~1.5M1.1×
Lazio~1M0.93×
Campania~900K0.9×
Sicilia~700K0.95×
Veneto~700K
Emilia-Romagna~700K0.91×
Piedmont~600K0.98×
Tuscany~600K0.97×
Puglia~600K0.92×
Calabria~300K0.99×
Liguria~200K0.96×
Sardinia~200K0.96×
Marche~200K0.96×
Abruzzo~200K0.99×
Friuli-Venezia Giulia~200K1.01×
Trentino-Alto Adige/Südtirol~200K0.98×
Umbria~100K1.01×
Basilicata~80K1.03×
Molise~50K1.09×
Aosta Valley~20K1.05×

Worldwide distribution

Worldwide audience distribution share by country for Architecture & Design
CountryShare
United States16.4%
Japan9.5%
China8.1%

See Architecture & Design audiences in other countries

More Field of study audiences in Italy

How to read this data

Audience size is the estimated number of people in Italy who actively search for Architecture & Design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.