A data profile of the people who buy, follow and care about La Repubblica in Italy — modelled from more than twelve digital signal sources. La Repubblica has an estimated audience of 24,089,561 people in Italy.
The average La Repubblica fan in Italy is 42.6 years old, more female, and lives primarily in Lombardy.
The audience is concentrated in Lombardy, Lazio, Emilia-Romagna.
Top brand affinities include Charlotte Casiraghi, Cesare Pavese, Irish dance, with strongest over-indexing on Charlotte Casiraghi (1.58× the country average).
Demographically, the La Repubblica audience skews more female with an average age of 42.6, and over-indexes on personality traits such as Creativity, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 18 brand affinities and 20 regions tracked by Rascasse.
The typical La Repubblica fan in Italy is more female, around 42.6 years old, with strong Creativity tendencies and a notable affinity for Charlotte Casiraghi.
The key figures that characterise the La Repubblica profile in Italy.
56.9% are female, 43.1% are male, average age 42.6.
| Metric | Value |
|---|---|
| Female | 56.9% |
| Male | 43.1% |
| Average age | 42.6 |
| Estimated audience size | 24,089,561 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 15% | |
| 30-39 | 22% | |
| 40-49 | 23% | |
| 50+ | 27% |
of the worldwide La Repubblica audience comes from Italy.
| Country | Share |
|---|---|
| Italy | 77.7% |
| United States | 1.9% |
| Germany | 1.8% |
Where the La Repubblica audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Tuscany | ~2.5M | 1.55× | |
| 02 | Emilia-Romagna | ~3M | 1.43× | |
| 03 | Piedmont | ~2.5M | 1.36× | |
| 04 | Lazio | ~3.5M | 1.27× | |
| 05 | Liguria | ~800K | 1.20× | |
| 06 | Friuli-Venezia Giulia | ~500K | 1.11× | |
| 07 | Sardinia | ~700K | 1.10× | |
| 08 | Veneto | ~2M | 1.00× | |
| 09 | Marche | ~600K | 0.99× | |
| 10 | Abruzzo | ~500K | 0.97× | |
| 11 | Lombardy | ~4M | 0.90× | |
| 12 | Umbria | ~300K | 0.89× | |
| 13 | Sicilia | ~2M | 0.87× | |
| 14 | Trentino-Alto Adige/Südtirol | ~400K | 0.83× | |
| 15 | Aosta Valley | ~50K | 0.83× | |
| 16 | Puglia | ~1.5M | 0.79× | |
| 17 | Campania | ~2M | 0.78× | |
| 18 | Molise | ~90K | 0.76× | |
| 19 | Calabria | ~500K | 0.71× | |
| 20 | Basilicata | ~100K | 0.66× |
The strongest cross-interests of the La Repubblica audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Civil War (comics) | Literature | 1.78× | ||
| 02 | Irish dance | Music & Radio | 1.61× | ||
| 03 | Caracalla | Politics & Society | 1.60× | ||
| 04 | Charlotte Casiraghi | Politics & Society | 1.58× | ||
| 05 | Paolo Roversi | Arts & Culture | 1.58× | ||
| 06 | Piero Angela | Movies & TV | 1.57× | ||
| 07 | Drizzt Do'Urden | Games | 1.57× | ||
| 08 | Cesare Pavese | Literature | 1.56× | ||
| 09 | Vaprio d'Adda | Travel & Leisure | 1.56× | ||
| 10 | Jim Jarmusch | Movies & TV | 1.55× | ||
| 11 | D Ricette | Website / Newspaper / Magazine | 1.55× | ||
| 12 | Transmitter power output | Technology & Electronics | 1.54× | ||
| 13 | Referendum | Politics & Society | 1.53× | ||
| 14 | Oneworld | Travel & Leisure | 1.53× | ||
| 15 | Degrowth | Politics & Society | 1.53× | ||
| 16 | Le Botanique | Arts & Culture | 1.53× | ||
| 17 | First dance | Music & Radio | 1.52× | ||
| 18 | The Church (band) | Music & Radio | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.88× | |
| Mindfulness | BALANCE | 0.87× | |
| Urban Lifestyle | OPEN | 0.86× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.70× | |
| Convenience Orientation | PREMIUM | 0.71× | |
| Community Orientation | OPEN | 0.75× |
La Repubblica has an estimated audience of 24,089,561 people in Italy, concentrated in Lombardy and Lazio.
56.9% of La Repubblica fans are female, 43.1% are male, with an average age of 42.6 years.
La Repubblica fans show strongest brand affinity for Charlotte Casiraghi (1.58×), Cesare Pavese (1.56×), and Irish dance (1.61×) over the country average.
La Repubblica fans in Italy are most concentrated in Lombardy (reach ~4M), Lazio (reach ~3.5M), and Emilia-Romagna (reach ~3M). These three regions account for the largest share of the active audience.
Beyond La Repubblica itself, the audience over-indexes on Cesare Pavese (1.56×), Irish dance (1.61×), Piero Angela (1.57×), and Caracalla (1.6×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for La Repubblica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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