Rascasse Audience Intelligence

The Incredible Hulk (film) Viewer Demographics in United States

The Incredible Hulk (film) has an estimated audience of 2.8M people in United States.

#632among movies & series in United States#1642in Movies & TV

The average The Incredible Hulk (film) fan in United States is 35.6 years old, more male, and lives primarily in California.

Most fans live in California, Texas, Florida.

Top affinities include Hulk (film), Wilt Chamberlain, Ant-Man (film), with strongest over-indexing on Hulk (film) (18.82× the country average).

Demographically, the The Incredible Hulk (film) audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Spirituality, Individualism.

The typical The Incredible Hulk (film) fan in United States is more male, around 35.6 years old, with strong Spirituality tendencies and a notable affinity for Hulk (film).

Category: Movies & TV · Type: Movie / TV Show / Series

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
2.8M
in United States
Gender
34.6%♀
65.4% male
Age
35.6
average years
Country rank
#11271
among all objects in United States
Fig. 01

Search interest · 12-month trend

+145%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of The Incredible Hulk (film) viewers

34.6% are female, 65.4% are male, average age 35.6.

Fig. 02

Gender split

34.6%
Female
65.4%
Male
Demographic split for The Incredible Hulk (film) audience in United States
MetricValue
Female34.6%
Male65.4%
Average age35.6
Estimated audience size2.8M
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the The Incredible Hulk (film) audience in United States
Age bracketShare%
16-2431%
25-3420%
35-4420%
45-5417%
55+12%
Fig. 04

Worldwide distribution

32.5%

of the worldwide The Incredible Hulk (film) audience comes from United States.

Worldwide audience distribution share by country for The Incredible Hulk (film)
CountryShare
United States32.5%
India7.7%
Italy5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

The Incredible Hulk (film) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~30K1.27×
02Oklahoma~40K1.26×
03Arkansas~30K1.24×
04Texas~200K1.22×
05New Mexico~20K1.21×
06Mississippi~30K1.17×
07Arizona~70K1.15×
08Idaho~20K1.15×
09Kentucky~40K1.12×
10Kansas~30K1.12×
11Alaska~7K1.11×
12California~400K1.09×
13Tennessee~60K1.09×
14Indiana~60K1.09×
15Missouri~60K1.09×
16Georgia~100K1.07×
17South Carolina~50K1.07×
18Alabama~40K1.06×
19Nevada~30K1.06×
20Nebraska~20K1.06×
21North Carolina~100K1.05×
22Louisiana~40K1.05×
23West Virginia~20K1.05×
24Ohio~100K1.04×
25Florida~200K1.03×
26Montana~9K1.03×
27Michigan~80K1.02×
28Iowa~30K1.01×
29Wyoming~5K1.01×
30Illinois~100K1.00×
31Oregon~30K0.98×
32North Dakota~6K0.97×
33Wisconsin~50K0.94×
34Washington~60K0.93×
35Colorado~40K0.93×
36Pennsylvania~100K0.92×
37Virginia~70K0.92×
38South Dakota~7K0.92×
39Delaware~7K0.91×
40Maryland~50K0.90×
41Rhode Island~8K0.90×
42New Jersey~70K0.89×
43New York~100K0.87×
44Minnesota~40K0.87×
45Maine~10K0.86×
46New Hampshire~9K0.86×
47Hawaii~10K0.82×
48Massachusetts~40K0.77×
49Vermont~4K0.76×
50Connecticut~20K0.62×
Fig. 06

Affinity by region

Affinity by region — The Incredible Hulk (film), United States
0.62×1.00×1.27×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the The Incredible Hulk (film) audience vs. the country average
#·InterestCategoryAffinity×
01Hulk (film)Movies & TV18.82×
02Wilt ChamberlainSports18.71×
03Ant-Man (film)Movies & TV17.59×
04Superman (TV series)Movies & TV16.97×
05Captain America (1990 film)Movies & TV14.69×
06Guardians of the Galaxy (film)Movies & TV13.94×
07Civil War (comics)Literature13.45×
08The Flash (comic book)Literature13.17×
09Captain America: The Winter SoldierMovies & TV12.88×
10Vertigo (DC Comics)Literature12.47×
11X-Men (TV series)Movies & TV11.85×
12Black Panther (film)Movies & TV11.58×
13Resistance (series)Games11.04×
14PeacemakerMovies & TV10.01×
15spiderman moviesMovies & TV9.61×
16ArrowMovies & TV7.89×
17SupermanMovies & TV5.65×
183D filmTechnology & Electronics5.54×
19GodzillaMovies & TV5.20×
20Spider-ManMovies & TV5.06×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the The Incredible Hulk (film) audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the The Incredible Hulk (film) audience vs. the country average · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.05×
IndividualismJOY1.04×
ExtroversionTHRILL1.03×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the The Incredible Hulk (film) audience vs. the country average · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.66×
DIY MentalityTHRILL0.77×
Career OrientationPOWER0.77×
0×1.00× baseline2×
Appendix

Explore more audiences

More Movies & TV audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in The Incredible Hulk (film) over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/the-incredible-hulk-film-33044” · Methodology