Rascasse Audience Intelligence

Allianz Parque Audience in Mexico

A data profile of the people who buy, follow and care about Allianz Parque in Mexico — modelled from more than twelve digital signal sources. Allianz Parque has an estimated audience of 11,092 people in Mexico.

Allianz Parque has an estimated audience of 11,092 people in Mexico. 36.0% are female, 64.0% are male, average age 32.8. Top brand affinities: Costa Rica, Shopping and fashion, Game consoles, Catholic Church, Sarcasm.

Top brand affinities include Costa Rica, Shopping and fashion, Game consoles, with strongest over-indexing on Costa Rica (398.88× the country average).

Demographically, the Allianz Parque audience skews more male with an average age of 32.8, and over-indexes on personality traits such as Spirituality, Travelling.

The typical Allianz Parque fan in Mexico is more male, around 32.8 years old, with strong Spirituality tendencies and a notable affinity for Costa Rica.

Category: Sports · Type: POI · Subtype: Stadium

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Allianz Parque profile in Mexico.

Audience size
11K
in Mexico
Gender
36.0%♀
64.0% male
Age
32.8
average years
Country rank
#43845
POI in Mexico
Fig. 01

Search interest · 12-month trend

+81%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Allianz Parque fans

36.0% are female, 64.0% are male, average age 32.8.

Fig. 02

Gender split

36.0%
Female
64.0%
Male
Demographic split for Allianz Parque audience in Mexico
MetricValue
Female36.0%
Male64.0%
Average age32.8
Estimated audience size11,092
Fig. 03

Age distribution

Ø 32.8
average years
Age distribution of the Allianz Parque audience in Mexico
Age bracketShare%
16-1932%
20-2927%
30-3920%
40-4914%
50+7%
Fig. 04

Worldwide distribution

0.3%

of the worldwide Allianz Parque audience comes from Mexico.

Worldwide audience distribution share by country for Allianz Parque
CountryShare
Brazil95.3%
United States1.0%
Argentina0.6%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Allianz Parque audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Allianz Parque audience
#·InterestCategoryAffinity×
01Costa RicaTravel & Leisure398.88×
02Shopping and fashionShopping104.84×
03Game consolesTechnology & Electronics65.36×
04Valentine's DayKids & Family59.58×
05Exfoliation (cosmetology)Beauty & Wellness54.39×
06Catholic ChurchPolitics & Society50.39×
07Broadcasting of sports eventsMovies & TV45.34×
08SarcasmPolitics & Society39.40×
09Travel agencyTravel & Leisure37.33×
10Mobile gameGames28.50×
11El PaísNews28.06×
12DentistryBusiness & Career27.45×
13BananaFood & Beverages27.41×
14Love & SexKids & Family22.56×
15PapayaFood & Beverages20.40×
16Orange (fruit)Food & Beverages18.27×
17PilsnerFood & Beverages18.08×
18SexologyKids & Family16.36×
19FreewareTechnology & Electronics15.34×
20Machu PicchuTravel & Leisure14.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Allianz Parque audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Allianz Parque audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE10.75×
TravellingTHRILL10.20×
Urban LifestyleOPEN2.61×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Allianz Parque audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.65×
Price SensitivityPREMIUM0.70×
DIY MentalityTHRILL0.73×
0×1.00× baseline2×
Appendix

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How to read this data

Audience size is the estimated number of people in Mexico who actively search for Allianz Parque. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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