Rascasse Audience Intelligence

Bolivia Audience in Mexico

A data profile of the people who buy, follow and care about Bolivia in Mexico — modelled from more than twelve digital signal sources. Bolivia has an estimated audience of 4,947,201 people in Mexico.

#14among Country in Mexico#50among POI in Mexico#61in Travel & Leisure

The average Bolivia fan in Mexico is 32.7 years old, balanced, and lives primarily in State of Mexico.

The audience is concentrated in State of Mexico, Jalisco, Veracruz (state).

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bolivia profile in Mexico.

Audience size
4.9M
in Mexico
Gender
47.3%♀
52.7% male
Age
32.7
average years
Country rank
#509
POI in Mexico
Fig. 01

Search interest · 12-month trend

+81%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bolivia fans

47.3% are female, 52.7% are male, average age 32.7.

Fig. 02

Gender split

47.3%
Female
52.7%
Male
Demographic split for Bolivia audience in Mexico
MetricValue
Female47.3%
Male52.7%
Average age32.7
Estimated audience size4,947,201
Fig. 03

Age distribution

Ø 32.7
average years
Age distribution of the Bolivia audience in Mexico
Age bracketShare%
16-1936%
20-2922%
30-3918%
40-4915%
50+8%
Fig. 04

Worldwide distribution

11.1%

of the worldwide Bolivia audience comes from Mexico.

Worldwide audience distribution share by country for Bolivia
CountryShare
United States13.0%
Brazil11.4%
Mexico11.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Mexico average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bolivia audience in Mexico is strongest.

Fig. 05

Top regions by affinity

Bolivia fans by region: top regions in Mexico
#RegionReachAffinity×
01State of Mexico~1M1.42×
02Jalisco~400K1.15×
03Puebla~300K1.12×
04Baja California~200K1.12×
05Yucatan~100K1.12×
06Veracruz (state)~300K1.11×
07Morelos~90K1.08×
08Chiapas~200K1.07×
09Nuevo Leon~300K1.03×
10Guanajuato~200K1.03×
11Chihuahua~200K1.00×
12Guerrero~100K1.00×
13Hidalgo~100K0.99×
14Michoacan de Ocampo~200K0.98×
15Aguascalientes~60K0.98×
16Oaxaca~100K0.97×
17Baja California Sur~40K0.93×
18Tlaxcala~50K0.92×
19Colima~30K0.92×
20Coahuila de Zaragoza~100K0.91×
21Zacatecas~60K0.89×
22Nayarit~40K0.89×
23Campeche~30K0.87×
24Durango~60K0.85×
25Sinaloa~100K0.81×
Appendix

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How to read this data

Audience size is the estimated number of people in Mexico who actively search for Bolivia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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