Rascasse Audience Intelligence

The SpongeBob SquarePants Movie Viewer Demographics in United States

The SpongeBob SquarePants Movie has an estimated audience of 1.3M people in United States.

#94among Animation in United States
#1617among movies & series in United States#3697in Movies & TV

The average The SpongeBob SquarePants Movie fan in United States is 36.0 years old, balanced, and lives primarily in California.

By number of fans, The SpongeBob SquarePants Movie ranks #95 among the 819 objects in Animation in United States — 0.5× the group median.

Its fans are 0.5 years older than the group average of 35.5.

Women make up 51.7% of the fan base, 2.5 percentage points fewer than the group average.

Compared with the other 818 objects in Animation, The SpongeBob SquarePants Movie fans stand out for their interest in Sky Arts, Ryan Fitzpatrick and The SpongeBob Movie: Sponge Out of Water.

Most fans live in California, Texas, Ohio.

Top affinities include Sky Arts, Ryan Fitzpatrick, The SpongeBob Movie: Sponge Out of Water, with strongest over-indexing on Sky Arts (837.64× the country average).

Demographically, the The SpongeBob SquarePants Movie audience skews balanced with an average age of 36.0, and over-indexes on personality traits such as Extroversion, Convenience Orientation.

The typical The SpongeBob SquarePants Movie fan in United States is balanced, around 36.0 years old, with strong Extroversion tendencies and a notable affinity for Sky Arts.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
1.3M
in United States
Gender
51.7%♀
48.3% male
Age
36.0
average years
Country rank
#20785
among all objects in United States
Fig. 01

Search interest · 12-month trend

+59%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of The SpongeBob SquarePants Movie viewers

51.7% are female, 48.3% are male, average age 36.0.

Fig. 02

Gender split

51.7%
Female
48.3%
Male
Demographic split for The SpongeBob SquarePants Movie audience in United States
MetricValue
Female51.7%
Male48.3%
Average age36.0
Estimated audience size1.3M
Fig. 03

Age distribution

Ø 36.0
average years
Age distribution of the The SpongeBob SquarePants Movie audience in United States
Age bracketShare%
16-2431%
25-3423%
35-4416%
45-5414%
55+16%
Fig. 04

Worldwide distribution

55.8%

of the worldwide The SpongeBob SquarePants Movie audience comes from United States.

Worldwide audience distribution share by country for The SpongeBob SquarePants Movie
CountryShare
United States55.8%
Mexico8.7%
United Kingdom4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

The SpongeBob SquarePants Movie fans by region: top regions in United States
#RegionReachAffinity×
01Ohio~80K1.75×
02West Virginia~10K1.46×
03Nebraska~9K1.20×
04Arkansas~10K1.19×
05Kentucky~20K1.18×
06Oklahoma~20K1.18×
07Indiana~30K1.17×
08Idaho~8K1.17×
09Arizona~30K1.13×
10New Mexico~9K1.11×
11Texas~90K1.09×
12Missouri~30K1.09×
13Maine~6K1.08×
14Mississippi~10K1.07×
15North Carolina~40K1.06×
16New Hampshire~5K1.06×
17California~200K1.05×
18Pennsylvania~50K1.05×
19North Dakota~3K1.05×
20Nevada~10K1.04×
21Georgia~40K1.02×
22Michigan~40K1.02×
23Alabama~20K1.02×
24Wisconsin~20K1.00×
25Louisiana~20K1.00×
26Tennessee~30K0.99×
27New Jersey~30K0.98×
28Kansas~10K0.98×
29Illinois~50K0.97×
30Utah~10K0.96×
31South Dakota~3K0.96×
32Oregon~20K0.95×
33Iowa~10K0.95×
34Rhode Island~4K0.95×
35Florida~80K0.94×
36Maryland~20K0.94×
37South Carolina~20K0.94×
38Virginia~30K0.93×
39Connecticut~10K0.93×
40Delaware~3K0.92×
41New York~70K0.90×
42Wyoming~2K0.90×
43Montana~4K0.89×
44Washington~30K0.88×
45Alaska~2K0.87×
46Vermont~2K0.87×
47Minnesota~20K0.85×
48Massachusetts~20K0.80×
49Colorado~20K0.78×
50Hawaii~4K0.68×
Fig. 06

Affinity by region

Affinity by region — The SpongeBob SquarePants Movie, United States
0.68×1.00×1.75×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the The SpongeBob SquarePants Movie audience vs. the country average
#·InterestCategoryAffinity×
01Sky ArtsArts & Culture837.64×
02Ryan FitzpatrickSports77.58×
03The SpongeBob Movie: Sponge Out of WaterMovies & TV63.39×
04Avengers (band)Music & Radio50.98×
05James MarsdenMovies & TV44.62×
06Party of FiveMovies & TV44.54×
07Celebrity Big BrotherMovies & TV43.91×
08MediacomBusiness & Career43.04×
09The Angry Birds MovieMovies & TV41.76×
10The Loud HouseMovies & TV41.08×
11Fear FactorMovies & TV34.28×
12Nicktoons (TV channel)Kids & Family33.63×
13Matthew PerryMovies & TV28.67×
14Legends (comics)Literature23.98×
15Julia Louis-DreyfusMovies & TV22.46×
16The Challenge (TV series)Movies & TV20.77×
17Rebel WilsonMovies & TV20.37×
18The HillsMovies & TV15.12×
19Pedro PascalMovies & TV13.41×
20T-MobileTechnology & Electronics9.35×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the The SpongeBob SquarePants Movie audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the The SpongeBob SquarePants Movie audience vs. the country average · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.84×
Convenience OrientationPREMIUM1.45×
Social Media UsageJOY1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the The SpongeBob SquarePants Movie audience vs. the country average · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.86×
Luxury OrientationPREMIUM0.89×
TravellingTHRILL0.93×
0×1.00× baseline2×
Appendix

Explore more audiences

More Animation audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in The SpongeBob SquarePants Movie over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/the-spongebob-squarepants-movie-33035” · Methodology